Anatomy of a campaign: #LoveAudio

When I talk to non-publishing people (and sometimes publishing people too) about my job in audiobooks, I often hear that people simply don’t know where to start. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-06-23 00:00:00 UTC ]
News tagged with: ##loveaudio #publishing people

Other Publishing stories related to: 'Anatomy of a campaign: #LoveAudio'

Teaser campaign from Blackwell's

Blackwell’s has begun a teaser campaign targeting key figures in the trade with an... Continue reading at The Bookseller

[ The Bookseller | 2014-03-06 00:00:00 UTC ]
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Friends of St. Mark’s Launch Indiegogo Campaign

The East Village bookstore is stepping up its fundraising efforts for the store's impending move and transition to a nonprofit event space. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #impending move

After a Long Wait, FDA's Latest Anti-Smoking Campaign Arrives Next Week

The Food and Drug Administration is rolling out an ambitious anti-smoking campaign designed to dissuade young people from picking up the habit by appealing to their vanity.DraftFCB is handling creative for the campaign, a two-year, $115 million campaign with the tagline "The Real Cost."... Continue reading at Advertising Age

[ Advertising Age | 2014-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long wait #real cost #teen vogue #bus shelters

Save the Children takes literacy campaign to House of Lords

Children’s charity Save the Children took its Change The Story literacy campaign to the... Continue reading at The Bookseller

[ The Bookseller | 2014-01-21 00:00:00 UTC ]
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Campaigners brand DCMS library stats 'bonkers'

A new Department of Culture, Media and Sport library report estimating that only 90 static... Continue reading at The Bookseller

[ The Bookseller | 2014-01-20 00:00:00 UTC ]
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DoJ: Apple Waging 'Campaign of Character Assassination'

The parties will be in court today, with DoJ attorneys accusing Apple of blatantly obstructing the work of the court’s External Compliance Monitor, Michael Bromwich. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #court today #michael bromwich

Author Starts Indiegogo Campaign to Buy Main Street

Although she has yet to make an offer, a local author and blogger launched an Indiegogo campaign Monday to raise $15,000 by February 5 to purchase Main Street Books in St. Charles, Mo. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local author #raise $15

Campaigners protest over Herefordshire library cuts

Library campaigners in Herefordshire have urged the council to abandon plans to slash funding and... Continue reading at The Bookseller

[ The Bookseller | 2013-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library campaigners #abandon plans

Book House Ends Kickstarter Campaign Above Goal

The suburban St. Louis bookstore ended its four-week Kickstarter campaign on Sunday, more than $2,000 above its goal. The funds raised are being used to build out a section of its new home so that the store can open for business on weekends before Christmas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #suburban st #funds raised

Random House's Grinch campaign encourages children to do selfless deeds over the holidays

The Grinch campaign, also known as the 'Grow Your Heart 3 Sizes,' encourages children to do good deeds in exchange for book donations. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house #encourages children #book donations

Changing Hands Launches Indiegogo Campaign for Second Store

The Tempe bookstore gets some help from Moby (as in Moby Dick) and Frank (as in Frankenstein) for its fundraising appeal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #moby dick #fundraising appeal

Big names back Authors for the Philippines campaign

Popular authors including George R R Martin, Neil Gaiman, Kate Atkinson and David Nicholls are... Continue reading at The Bookseller

[ The Bookseller | 2013-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #neil gaiman #kate atkinson #david nicholls

Campaigners seek judicial review on Moray library closures

Library campaigners in Scotland are taking legal action in an attempt to keep libraries in Moray... Continue reading at The Bookseller

[ The Bookseller | 2013-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library campaigners

Tom Gates campaign for Scholastic

Scholastic is featuring its first ever TV ads for Liz Pichon's Tom Gates series next week,... Continue reading at The Bookseller

[ The Bookseller | 2013-10-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #liz pichon

Highlights of L,B's Goldfinch PR campaign

Heavyweight coverage for Donna Tartt's The Goldfinch (Little, Brown, October 22nd) kicks off... Continue reading at The Bookseller

[ The Bookseller | 2013-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #donna tartt

Star Tribune Announces New Initiative for Real-Time Management of Digital Advertising Campaigns

As a premium content publisher with unprecedented reach and coverage across the upper Midwest, Star Tribune has attracted the largest online readership of any Minnesota media brand&mdash;and the advertisers seeking to connect with that audience. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #star tribune