Amazon is now taking a 30 percent cut of ad sales from Fire TV

Amazon is taking a bigger piece of ad sales on Fire TV, its connected TV devices, by requiring TV networks and digital publishers to hand over 30 percent of their commercial space for it to sell, according to new terms from the e-commerce giant.Until last month, Amazon let the publishers sell their own ads and take all the money, but in September it quietly updated its terms of service, demanding a 30 percent cut of the ad inventory. Amazon keeps all that money from the inventory it gets, and that has some TV network executives starting to bridle at the new overlords they see rising to replace the old traditional cable companies."This is going to get complicated," says one major network executive, who spoke on condition of anonymity. "Ad revenue was never part of the discussion, and now all of a sudden it is." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-11-20 00:00:00 UTC ]
News tagged with: #ad inventory #ad sales #bigger piece #digital publishers #commercial space #e-commerce giant #ad revenue

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Amazon’s Plan: “Sell Millions of Kindles in Brazil,” says Naggar

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[ Publishing Perspectives | 2012-12-07 00:00:00 UTC ]
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Amazon publishes vague numbers surrounding Appstore performance, but they're sure looking good

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[ Engadget | 2012-12-07 00:00:00 UTC ]
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Amazon's price-beating reputation 'not true', claims study

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[ The Bookseller | 2012-12-07 00:00:00 UTC ]
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[ Engadget | 2012-12-06 00:00:00 UTC ]
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Lonely Planet 'sale' claims

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[ The Bookseller | 2012-12-06 00:00:00 UTC ]
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[ Engadget | 2012-12-05 00:00:00 UTC ]
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[ The Bookseller | 2012-12-05 00:00:00 UTC ]
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[ The Bookseller | 2012-12-04 00:00:00 UTC ]
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[ The Bookseller | 2012-12-03 00:00:00 UTC ]
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Amazon Publishing to Open European Division

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[ Publishing Perspectives | 2012-11-30 00:00:00 UTC ]
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[ The Bookseller | 2012-11-30 00:00:00 UTC ]
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[ The Bookseller | 2012-11-30 00:00:00 UTC ]
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Google Fires a Rare Public Salvo Over Aggregators

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[ The New York Times | 2012-11-29 00:00:00 UTC ]
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[ The Bookseller | 2012-11-29 00:00:00 UTC ]
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[ The Bookseller | 2012-11-29 00:00:00 UTC ]
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[ Engadget | 2012-11-29 00:00:00 UTC ]
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