AI labeled the ‘new, advanced form of plagiarism’ as a Wyoming reporter causes a scandal

Cody Enterprise Editor Chris Bacon said he “failed to catch” the AI copy and false quotes. A quote from Wyoming’s governor and a local prosecutor were the first things that seemed slightly off to Powell Tribune reporter CJ Baker. Then, it was some of the phrases in the stories that struck him as nearly robotic.The dead giveaway, though, that a reporter from a competing news outlet was using generative artificial intelligence to help write his stories came in a June 26 article about the comedian Larry the Cable Guy being chosen as the grand marshal of the Cody Stampede Parade.“The 2024 Cody Stampede Parade promises to be an unforgettable celebration of American independence, led by one of comedy’s most beloved figures,” the Cody Enterprise reported. “This structure ensures that the most critical information is presented first, making it easier for readers to grasp the main points quickly.”After doing some digging, Baker, who has been a reporter for more than 15 years, met with Aaron Pelczar, a 40-year-old who was new to journalism and who Baker says admitted that he had used AI in his stories before he resigned from the Enterprise.The publisher and editor at the Enterprise, which was co-founded in 1899 by Buffalo Bill Cody, have since apologized and vowed to take steps to ensure it never happens again. In an editorial published Monday, Enterprise Editor Chris Bacon said he “failed to catch” the AI copy and false quotes.“It matters not that the false quotes were the... Continue reading at 'Fast Company'

[ Fast Company | 2024-08-14 15:09:11 UTC ]

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Beats names new CMO

As it strengthens its in-house team, Beats by Dr. Dre has tapped a new top marketer. Chris Thorne, a veteran with stints at the Honest Co. and health care company Forward, joined the Apple-owned brand as chief marketing officer on Monday. Beats President Luke Wood noted in a statement that... Continue reading at Advertising Age

[ Advertising Age | 2019-06-24 19:50:13 UTC ]
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BuzzFeed News Is Part of a Union Wave at Digital Media Outlets

The site’s journalists took part in an IRL protest after a series of tweets criticized the company’s refusal to recognize their affiliation with the News Guild. Continue reading at The New York Times

[ The New York Times | 2019-06-18 22:31:39 UTC ]
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Bud Light brings back ‘Real Men of Genius’ with new twist for digital age

Bud Light’s “Real Men of Genius” campaign--which set a new standard for funny radio ads--is being resurrected for the social media age. The brew is rebranding the campaign “Internet Heroes of Genius” and running them exclusively on digital, including on streaming audio services Spotify and... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 10:00:00 UTC ]
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