AI is being shoved into everything now, from laptops to kitchen appliances to celebrity gossip news. (No, none of that is an exaggeration.) The term is so ubiquitous that it’s fast becoming meaningless, just like “performative” or “green.” So, I’d like to thank Cooler Master for taking the plunge and officially putting a bullet in AI as a marketing adjective with its new thermal paste. Yup, Cooler Master is advertising a thermal paste—the goo compound you squirt between your CPU and a cooler—as somehow infused with artificial intelligence. Or, at least, that’s the implication. It’s called Cryofuze 5, which the company is advertising on its Chinese site as “AI competitive thermal paste” (according to the Google translation). The English manual, which for some reason downloads as a PowerPoint presentation, makes no such claim. Further reading: What’s the right amount of thermal paste for your CPU? As Tom’s Hardware points out, the more immediately relevant factor for PC builders might be that the new formula comes in six different colors (red, yellow, green, blue, black, and white). Why would you need to color-coordinate something that’s never supposed to see the light of day once installed? I couldn’t say, but then again I’m the boring guy who turns off all the RGB LEDs on his motherboard. Cooler Master’s promo materials also say that the paste has “exceptional thermal conductivity” with operating temperatures between -50 and 240 degrees Celsius.... Continue reading at 'PC World'
[ PC World | 2024-05-22 14:28:16 UTC ]
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[caption id="attachment_160793" align="aligncenter" width="820"] Jessica Levenson and Dean Praetorius answering audience questions about SEO[/caption] On June 18, some of the top practitioners in the industry from Atlantic Media, Bonnier, Meredith, TechTarget and Toast Media Group led a... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-25 20:52:36 UTC ]
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A team of Adobe and UC Berkeley researchers trained AI to detect facial manipulation in images edited with Adobe Photoshop. The researchers hope the tool will help restore trust in digital media at a time when deepfakes and fake faces are more common... Continue reading at Engadget
[ Engadget | 2019-06-14 16:38:00 UTC ]
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Engaged fans and ongoing relevance keep the backlist going at independent publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-14 04:00:00 UTC ]
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In order to succeed, traditional media companies must repurpose content and make it work even harder across digital channels. Here’s an inside look at using tools to reinvent the way traditional media companies master digital publishing. The post Reinventing the way traditional media... Continue reading at Digiday
[ Digiday | 2019-06-13 04:03:22 UTC ]
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When Kate Mulgrew was growing up in Iowa, she dreamed of becoming a writer. Then, one day, her mother suggested she would be a much better actress and even tucked a collection of Shakespeare plays under her daughter’s pillow that night to reinforce the point. That decided things. “Roles were... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-05-31 14:00:00 UTC ]
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Suzanne Hinman uses a new book about the second Madison Square Garden to revisit the Gilded Age. Continue reading at The Washington Post
[ The Washington Post | 2019-05-30 13:42:39 UTC ]
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The bestselling children’s book author Daniel José Older steps out of his comfort zone with his first literary adult novel, 'The Book of Lost Saints' (Imprint, Nov.) Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-30 04:00:00 UTC ]
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Those who buy an Intel notebook with Ice Lake this fall may start to see increased instances of something special: a sprinkling of AI magic, first here and there, and then more and more.This isn’t to say that AI capabilities are exclusive to Ice Lake, or that without it you won’t see drastic... Continue reading at PC World
[ PC World | 2019-05-28 06:00:00 UTC ]
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Henry McNamara, a partner at Great Oaks Venture Capital, shared his perspective on the future of the DTC category, around saturation, expected scale and veering off of the internet’s crowded toll roads: Facebook and Instagram. The post VC Henry McNamara: ‘The term direct-to-consumer is outdated’... Continue reading at Digiday
[ Digiday | 2019-05-28 04:01:15 UTC ]
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Pat Barker says she has a distrust of the publishing industry’s regional and class diversity drives because it could be "fashionable" and may not represent a long-term commitment. Continue reading at The Bookseller
[ The Bookseller | 2019-05-27 18:57:47 UTC ]
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Past special prosecutors explained themselves – and they all faced the same problems Continue reading at The Washington Post
[ The Washington Post | 2019-05-24 15:37:18 UTC ]
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Deepfake technology may be reaching a point where a single Facebook profile picture is enough material for someone to literally put words in your mouth. Researchers at Samsung's artificial intelligence lab in Russia published a paper this week outlining a technique by which a portrait image can... Continue reading at AdWeek
[ AdWeek | 2019-05-23 18:23:56 UTC ]
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No invitation to Hogwarts required. When Harry Potter first comes to Hogwarts School of Witchcraft and Wizardry, he is stunned to see the portraits that line the school’s storied stone walls move and talk. Thanks to artificial intelligence, that just might be a reality some day.Read Full Story Continue reading at Fast Company
[ Fast Company | 2019-05-23 12:27:04 UTC ]
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Scholastic is the latest publisher offering special terms for independent booksellers who want to transition to direct ordering in the wake of the news that Baker & Taylor's is exiting the retail wholesale business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-05-21 04:00:00 UTC ]
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The social network has a plan to merge the worlds of artificial intelligence and real-world machines, so that both may grow more powerful. Continue reading at Wired
[ Wired | 2019-05-20 10:30:00 UTC ]
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For quite a few years, artificial intelligence seemed like just another buzzy term with vague implications on the publishing industry. But now, publishers are putting it into action. Through a range of applications, AI and natural language processing are being used by publishers to streamline... Continue reading at Publishing Executive
[ Publishing Executive | 2019-05-03 19:33:38 UTC ]
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Around a year ago, Google unveiled Duplex, an AI-powered feature that can call businesses and book appointments for you. Ahead of this year's I/O, Google revealed the other half of the equation, a virtual customer service agent that can automatically... Continue reading at Engadget
[ Engadget | 2019-05-01 00:00:00 UTC ]
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The overnight ratings for the CBS telecast of Tigers Woods’ stunning comeback victory at the 2019 Masters on Sunday were hurt by its early morning start time. Coverage of the final round at Augusta National Golf Club in Augusta, Ga., averaged a 7.7 rating in the 56 cities measured by Nielsen. The... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-15 00:00:00 UTC ]
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Tanner Pearson scored in the fourth round of the shootout and the Vancouver Canucks kept their faint playoff hopes alive, beating the Los Angeles Kings 3-2 Thursday night. Brock Boeser and Alex Edler scored in regulation for the Canucks, who are seven points behind Colorado for the second... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-03-29 00:00:00 UTC ]
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Robert Mueller’s predecessors investigated Watergate, Iran-contra and Bill Clinton. They warned that checks and balances aren’t enough. Continue reading at The Washington Post
[ The Washington Post | 2019-03-22 14:40:51 UTC ]
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