Here are the 10 most-read technology stories published by Adweek in 2015: 10. These Are the Digital Trends Everyone in Tech and Advertising Needs to Know Mary Meeker runs digital investments for top Silicon Valley venture capital firm Kleiner Perkins Caufield and Byers, and every year she releases a comprehensive breakdown of the entire Web landscape. Her Internet Trends report this year showed just how much room mobile advertising has to grow. 9. Here Are 9 Snapchat Images That Opened Mecca to the Rest of the World Snapchat gave the world a look at Mecca in July with its first live story from Islam's holiest city. "Mecca live" was even trending on Twitter. 8. This X-Rated Snapchat Account Disappeared After Exposing the Wild Side of College Life College kids turned one of the app's most popular features—My Story—into a crowdsourced stream of public debauchery. In April, the campus newspaper at San Jose State University exposed one such account that depicted the X-rated side of student life, a far cry from the closely monitored and clean stories Snapchat officially runs about colleges. 7. Snapchat Is Asking Brands for $750,000 to Advertise and Won't Budge Snapchat was asking brands for $750,000 a day for its new ads, industry sources who have heard the pitch told Adweek in January, and some said that's too expensive for the young app. 6. Instagram Unleashes a Fully Operational Ad Business In June, the popular photo-sharing app with more than 300 million users and... Continue reading at 'AdWeek'
[ AdWeek | 2015-12-29 00:00:00 UTC ]
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IPC Media claims its email marketing has been "revolutionised" by a new technology platform that has led newsletter subscriptions to increase almost 60% in a single year. Continue reading at Media Week
[ Media Week | 2011-06-30 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Fri, 24/06/2011 - 11:46 Former Prime Minister Tony Blair has demonstrated an affinity with political outsiders, fantasy worlds and religious prophets as he revealed his choice of favourite books for a new magazine. read more Continue reading at The Bookseller
[ The Bookseller | 2011-06-24 00:00:00 UTC ]
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Written By: Caroline Horn Publication Date: Fri, 17/06/2011 - 07:59 The Seven Stories centre for children's books in Newcastle is to benefit from a £750,000 endowment donated by the Enid Blyton Trust for Children, following a decision to close the Enid Blyton Trust and donate its funds to one... Continue reading at The Bookseller
[ The Bookseller | 2011-06-17 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Wed, 01/06/2011 - 09:14 Three in 10 children live in households that do not contain a single book, according to a new survey. read more Continue reading at The Bookseller
[ The Bookseller | 2011-06-01 00:00:00 UTC ]
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Zinio, the digital newsstand that has previously been available for Apple iOS users, is now entering the Android market. Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-31 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Tue, 24/05/2011 - 08:25 Sam Harrison at Aurum has bought a biography of Cold War spy George Blake by journalist Roger Hermiston. Harrison acquired UK and Commonwealth rights for a "significant" five figure sum from Andrew Gordon at David Higham... Continue reading at The Bookseller
[ The Bookseller | 2011-05-24 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 09/05/2011 - 15:41 The administrators of British Bookshops and Stationers has said it can only pay back eight-10p in every pound owed and expects the level of claims to increase. A recent document published on Companies House said the former... Continue reading at The Bookseller
[ The Bookseller | 2011-05-09 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 04/05/2011 - 15:53 WH Smith customers have voted Youre Next by Gregg Hurwitz as the best read from Richard and Judys Spring Book Club titles. The thriller, published by Sphere, came top of an online poll asking readers to judge which of the... Continue reading at The Bookseller
[ The Bookseller | 2011-05-04 00:00:00 UTC ]
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Barnes & Nobles advertising campaign for the Nook Color, an e-reading tablet, features no company stores in the ads, a nod to changes in the publishing industry. Continue reading at The New York Times
[ The New York Times | 2011-04-25 00:00:00 UTC ]
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The new Adweek debuts this week with a letter from editorial director Michael Wolff promising that this "is not your father's trade magazine." The brand--which merges sister titles Brandweek and Mediaweek--boasts a new look in print (with a redesign from storied magazine designers Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-19 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Mon, 11/04/2011 - 15:45 Sphere believes it has a smashing winner with the acquisition of the autobiography of Rafael Nadal, the Spanish tennis ace and current world number one. Non-fiction publishing director Adam Strange bought UK and... Continue reading at The Bookseller
[ The Bookseller | 2011-04-11 00:00:00 UTC ]
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As you may have heard, the cookbook sensation of the season, if not the decade, is Modernist Cuisine, a six-volume magnum opus on contemporary cooking principles that will set you back roughly $500. Self-published by Nathan Myhrvoldthe genius founder of Microsoft's research division,... Continue reading at Slate
[ Slate | 2011-04-01 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Wed, 23/03/2011 - 11:58 A third of UK trade publishers think that over 10% of their total book revenue will come from ebooks by 2012, according to new research released by Publishing Technology at BMLs annual Books & Consumers Conference. The... Continue reading at The Bookseller
[ The Bookseller | 2011-03-23 00:00:00 UTC ]
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Publication Date: Tue, 08/03/2011 - 08:57 The Galaxy-sponsored advertising campaign for Quick Reads has been unveiled, with advertising, posters and bookmarks lined up for the literacy campaign. The 10 Quick Reads, all published on World Book Day, 3rd March, include titles by Linwood Barclay,... Continue reading at The Bookseller
[ The Bookseller | 2011-03-08 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 04/03/2011 - 09:12 National Reading Group Day is among the new features designed to boost the importance of indie retailers during this years Independent Booksellers Week. The Booksellers Association has just announced that the annual IBW will... Continue reading at The Bookseller
[ The Bookseller | 2011-03-04 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Mon, 21/02/2011 - 08:40 Man Booker winner Hilary Mantel and Susan Hill are among the writers longlisted for the £30,000 Sunday Times EFG Private Bank Short Story Award 2011. read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-21 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 18/02/2011 - 08:18 Virago is publishing a new collection of 13 early short stories by Daphne du Maurier, including five discovered by a Cornish bookseller and du Maurier enthusiast. read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-18 00:00:00 UTC ]
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