Welcome to Day 2 of Ad Age’s special edition Advertising Week newsletter. Whether you’re attending in-person at Hudson Yards or from the comfort of your home office, many marketers will likely be glad to see the return of Advertising Week New York. One of the biggest ad industry events has returned, at least partially in-person, after 18 months of COVID-19 cancellations, logistical nightmares and virtual-only presentations. With more than 100 panels over the course of this week spanning everything from NFTs to diversity, equity and inclusion, Ad Age will bring you the biggest takeaways in our special edition newsletter. Here’s our recap of day two. We all scream for berries and cream If you’ve been anywhere near TikTok over the past month, then this headline alone is likely enough to trigger a certain melody in your head: “Berries and cream, berries and cream, I’m a little lad who loves berries and cream!” Originally sung by the eponymous Little Lad in a 2007 Starburst commercial for a then-new Berries and Cream flavor, the vintage ad went viral on the video-sharing app recently, benefiting from the hashtag #TikTokReMake, which encourages users to reimagine iconic ads as TikToks. (“Berries and Cream” spoofs, remixes and lip syncs have racked up over 1.5 billion views on the platform to date.) “I was amazed to see it come back,” said Gerry Graf, co-founder of Knickerbocker Slapglobal, which worked on the original commercial. “We used to have our Skittles ads remade... Continue reading at 'Advertising Age'
[ Advertising Age | 2021-10-20 13:34:45 UTC ]
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Publishers including And Other Stories, Cambridge University Press and HarperCollins are preparing to take part in Work in Publishing Week, a campaign to inspire young people aged 14–24 to pursue a career in publishing. Continue reading at The Bookseller
[ The Bookseller | 2019-11-13 04:20:22 UTC ]
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Journalist and novelist Ahmet Altan, who one week ago was released from a Turkish prison after three years' detention, has been rearrested. Continue reading at The Bookseller
[ The Bookseller | 2019-11-13 00:07:44 UTC ]
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Novelist Jenny Colgan and anti-poverty campaigner Jack Monroe are among the writers taking part in this year's Book Week Scotland. Continue reading at The Bookseller
[ The Bookseller | 2019-11-11 02:43:46 UTC ]
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On the 30th anniversary of the fall of the Berlin Wall, seven acclaimed books about and from East Germany. | Lit Hub What does “NSFW” mean in the age of social media? On the protean, problematic humor of the internet. | Lit Hub Remembering Stephen Dixon, two-time National Book Award finalist,... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-08 11:30:40 UTC ]
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The Mueller Report goes graphic, Tor spends six figures on a debut, Doubleday buys a book on Trump from a New York Times reporter and New Yorker columnist, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-08 05:00:00 UTC ]
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Lee Child has the #1 book in the country with ‘Blue Moon.’ The week’s other notable releases include ‘The Beautiful Ones,’ Prince’s posthumously published memoir, and ‘Find Me,’ André Aciman’s sequel to ‘Call Me by Your Name.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-08 05:00:00 UTC ]
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Among the week's headlines: the pressure keeps mounting on Macmillan following its library e-book embargo; a backlash follows after a group of Florida elected officials politicizes the library's New York Times subcription; and an update on the Library of Congress modernization efforts. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-08 05:00:00 UTC ]
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Michael Connelly’s The Night Fire has blazed into the Weekly E-Book Ranking number one spot, knocking Adam Kay’s Twas the Nightshift Before Christmas from the top after just one week. Continue reading at The Bookseller
[ The Bookseller | 2019-11-07 23:47:55 UTC ]
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Helena Bonham Carter, Sir Trevor McDonald and Dawn O'Porter feature in a star-studded pictures of the week round-up. Continue reading at The Bookseller
[ The Bookseller | 2019-11-07 21:54:01 UTC ]
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Just two months after the company's fiscal 2019 earnings report saw its share price tumble 23% in a single day, Meredith Corp. revealed a somewhat optimistic forecast for the company's print magazine business in its Q1 2020 report, covering the period from July 1 to September 30. On an earnings... Continue reading at Folio Magazine
[ Folio Magazine | 2019-11-07 19:16:37 UTC ]
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Ree Drummond has the #1 book in the country with ‘The Pioneer Woman Cooks: The New Frontier,’ one of three high-profile cookbook releases. Plus Brent Weeks closes out his epic fantasy series Lightbringer, and Instagram-popular artist Charlie Mackesy publishes his first fable. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-01 04:00:00 UTC ]
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This week: the latest from Martin Cruz Smith, Erin Morgenstern, Carmen Maria Machado, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-01 04:00:00 UTC ]
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Among the week's headlines: Macmillan CEO John Sargent writes to librarians; more libraries announce boycotts of Macmillan e-books as the publisher's embargo begins; and why being a whistleblower doesn't pay. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-01 04:00:00 UTC ]
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Val Kilmer’s memoir lands at a Big Five house, 'Dead Man Walking' goes graphic, the screenwriter of The Jerk sells a thriller, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-01 04:00:00 UTC ]
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Scottish Book Trust celebrate Book Week Scotland in this week's pictures round-up, while Hachette hosts its first Women For Refugee book club and Liz Pichon doodles at Waterstones Piccadilly. Continue reading at The Bookseller
[ The Bookseller | 2019-11-01 00:30:31 UTC ]
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Duras’s body of work is a reminder that it’s okay to press send, to publish your drafts.” On Marguerite Duras, proto-internet essayist. | Lit Hub Memoir “Space flight is not being powered by people doing reasonable things.” Peter Ward explores the fraught history (and inevitable future) of space... Continue reading at Literrary Hub
[ Literrary Hub | 2019-10-26 10:30:56 UTC ]
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This week's pictures round-up features a rare Salman Rushdie appearance, the launch of a new independent publisher and the 2019 Booker Prize ceremony. Continue reading at The Bookseller
[ The Bookseller | 2019-10-25 04:56:48 UTC ]
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This week: the latest from Lee Child, plus a hilarious novel about twins with a very special power. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-25 04:00:00 UTC ]
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The anonymous author (and Trump staffer) behind a now-infamous Times op-ed gets a publishing deal, and more in this week's notable book deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-25 04:00:00 UTC ]
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Elton John has the #2 book in the country with ‘Me,’ one of a number of celebrity-penned titles debuting on our list. Plus Hoda Kotb’s ‘I Really Needed This Today’ is #3 in the country, and Elizabeth Strout returns to the Pulitzer Prize-winning world of a cantankerous math teacher in ‘Olive, Again.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-25 04:00:00 UTC ]
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