Advertising Today: A Kinder, Gentler Place?

When I started in advertising, there was no guarantee that your job would still be yours after maternity leave. No law protected you against sexual harassment.It was 1975, and my first job after graduating Phi Beta Kappa magna cum laude from Smith College was as a secretary at a prestigious publishing house in Boston. While I started out taking dictation and typing, my male counterparts from Yale got to write the book-jacket copy in the promotions department. And, the pay assumed I had a trust fund. I switched to the client side and three years later started ascending the ladder at Chicago and New York advertising agencies. By the late '80s, I was running the New York office of a respected direct marketing agency. Although I was proud I had proven my prowess, I didn't object when the agency's head told me I could have the top job -- but not the title -- because clients wouldn't feel comfortable with a woman at the helm.A woman in advertising in the '80s needed two kinds of grit: the grit to work hard and the ability to grit your teeth with a smile. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-09-24 00:00:00 UTC ]
News tagged with: #york office #feel comfortable #work hard

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Finding Religion in Unexpected Places...and Books

Among the array of choices for the spiritually adventurous readers are some innovative paths that may or may not involve UFOs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-22 00:00:00 UTC ]
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6 things you need to stop doing today to be more productive

Some of the productivity wisdom we accept may be flat-out wrong. Greater productivity is a workplace holy grail. We study how to better manage our time to get more done. We evaluate what to delegate, as well as the tasks we should skip entirely. We read books and listen to podcasts about how to... Continue reading at Fast Company

[ Fast Company | 2019-03-19 00:00:00 UTC ]
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Facebook in 2015: Pivot to video! Facebook today: Local news is dead!

Facebook paints a bleak picture for the media industry, while ignoring its own role in publishing’s demise. Benevolent Doctor Facebook today gave the country a very grave diagnosis via a blog post. The company has found that–wait for it–local news is dying. In fact, Facebook says that about... Continue reading at Fast Company

[ Fast Company | 2019-03-18 00:00:00 UTC ]
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Après London Book Fair: Livre Paris Opens Today

With the London Book Fair's trade-show carpet still warm from the busy week's footfall, Livre Paris 2019 has opened today, and L’Europe est à l’Honneur—Europe herself is the guest of honor. The post Après London Book Fair: Livre Paris Opens Today appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-15 00:00:00 UTC ]
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Today at London Book Fair: Friendly, Non-Intimidating Coding for Publishers

Publisher Emma Barnes, the UK's leading evangelist for code-capable publishers, brings her Consonance team to London Book Fair. The post Today at London Book Fair: Friendly, Non-Intimidating Coding for Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-13 00:00:00 UTC ]
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US Publisher F+W Media Has Hearing Today in Chapter 11 Protection Filing

Citing mismanagement and mistakes in its focus on e-commerce, the enthusiast-content company that created the Digital Book World and Writer's Digest lines, has a hearing today (March 12) in court. The post US Publisher F+W Media Has Hearing Today in Chapter 11 Protection Filing appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-12 00:00:00 UTC ]
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San Diego’s Laotian community pushes for a place in California history books

Members of San Diego’s Laotian community have launched a statewide movement to get their history added to California textbooks. Lao Advocacy Organization San Diego, or LaoSD, formed last fall after then-Gov. Jerry Brown signed a bill that added lessons on the Vietnamese American refugee... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-03-09 00:00:00 UTC ]
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Franklin: 'I wouldn't publish Lolita today'

Jonathan Cape's Dan Franklin has said he wouldn't be able to publish Vladimir Nabokov's controversial classic Lolita - about a man's obsession with a 12-year-old girl - were he to be offered it today, because of the #MeToo phenomenon and changing attitudes among a younger generation. Continue reading at The Bookseller

[ The Bookseller | 2019-03-08 00:00:00 UTC ]
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Hudson 'welcomes' class survey on Radio 4 Today programme

The Bookseller’s survey into class was discussed on BBC Radio 4’s “The Today Programme”, with author Kerry Hudson welcoming the data. Continue reading at The Bookseller

[ The Bookseller | 2019-02-26 00:00:00 UTC ]
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Creative Access impact hailed as it places 1,000th intern

Leading publishing industry figures have hailed the impact of Creative Access after the social enterprise group placed its 1,000th paid intern this week. Continue reading at The Bookseller

[ The Bookseller | 2019-02-22 00:00:00 UTC ]
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Facebook decided which users are interested in Nazis — and let advertisers target them directly

Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
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Facebook decided which users are interested in Nazis — and let advertisers target them directly

Facebook makes money by charging advertisers to reach just the right audience for their message — even when that audience is made up of people interested in the perpetrators of the Holocaust or explicitly neo-Nazi music. Despite promises of greater oversight following past advertising... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-02-21 13:00:00 UTC ]
More news stories like this | News stories tagged with: #people interested #facebook decided #advertisers target #charging advertisers #greater oversight


'I wanted the Waterstone’s stores to be the most civilised and welcoming places in the world'

In an extract from his memoir, Waterstones founder Tim Waterstone describes the early days of the chain's creation.   Continue reading at The Bookseller

[ The Bookseller | 2019-02-08 00:00:00 UTC ]
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Facebook cautions magazine execs, SunnyD gets depressed and Snapchat lures advertisers: Wednesday Wake-Up Call

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about today"Facebook cannot be the entire... Continue reading at Advertising Age

[ Advertising Age | 2019-02-06 00:00:00 UTC ]
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Alexander McCall Smith | 'You have to know the places you’re writing about'

Alexander McCall Smith reflects on 20 years of The No. 1 Ladies’ Detective Agency and his latest genre shift, to ‘Scandi blanc’. Continue reading at The Bookseller

[ The Bookseller | 2019-02-01 00:00:00 UTC ]
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Maurice Carlos Ruffin on how his dystopian future novel reflects being black in America today

“My name doesn’t matter,” proclaims the narrator of Maurice Carlos Ruffin’s debut novel, “We Cast a Shadow.” “All you need to know is that I’m a phantom, a figment ….” The first words of Ruffin’s book seem to be a tribute to the opening of Ralph Ellison’s “Invisible Man,” which begins, “I am in... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-30 00:00:00 UTC ]
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Genre Fiction Is Finding a Place At Indie Bookstores

Indie bookstores aren't known for stocking a wide assortment of genre fiction titles, but booksellers are finding that it's time for that to change. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-15 00:00:00 UTC ]
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‘You have to sell advertisers what they need, not what you want’: Q&A with Conde Nast chief revenue officer, Pamela Drucker Mann

Pamela Drucker Mann discusses how Condé Nast plans to give advertisers what they want, not what publishers think they should have. The post ‘You have to sell advertisers what they need, not what you want’: Q&A with Conde Nast chief revenue officer, Pamela Drucker Mann appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-14 00:00:00 UTC ]
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A Gentler Death: Spotlight on Lucinda Herring

In her new book, 'Reimagining Death,' the licensed green funeral director Lucinda Herring invites our culture to reconsider how we die and how we care for those we've lost. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-14 00:00:00 UTC ]
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Nike is Ad Age's Marketer of the Year and Samsung is the world's biggest advertiser: Monday Wake-Up Call

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayTribune Media Co. reportedly has a... Continue reading at Advertising Age

[ Advertising Age | 2018-12-03 00:00:00 UTC ]
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