Adobe Splits Its Global Creative Between Dentsu and Stagwell

Adobe has named Stagwell as its global lead for creative campaigns and social content for its Digital Media (DMe) business, while the software giant picked Dentsu Creative as its lead global scaled creative and content agency for DMe. Adobe's Digital Media business provides tools and solutions that enable individuals and businesses to create, publish, promote,... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-01 12:00:00 UTC ]

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BuzzFeed News Is Part of a Union Wave at Digital Media Outlets

The site’s journalists took part in an IRL protest after a series of tweets criticized the company’s refusal to recognize their affiliation with the News Guild. Continue reading at The New York Times

[ The New York Times | 2019-06-18 22:31:39 UTC ]
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Bud Light brings back ‘Real Men of Genius’ with new twist for digital age

Bud Light’s “Real Men of Genius” campaign--which set a new standard for funny radio ads--is being resurrected for the social media age. The brew is rebranding the campaign “Internet Heroes of Genius” and running them exclusively on digital, including on streaming audio services Spotify and... Continue reading at Advertising Age