Ad Age Women to Watch, a new Gillette ad and a deal for Sports Illustrated: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today For over two decades, Ad Age has named Women to Watch in the marketing, media and advertising fields. Today we’re releasing our latest lists—one for the United States and one for Europe. Our honorees work for agencies (Forsman & Bodenfors, R/GA, Mother, The Martin Agency), brands (L’Oreal, PepsiCo, Diesel), media outlets (Cosmopolitan, The Dodo) and tech companies (Google, Facebook, Spotify). Check out their stories, and read some of their advice. Here’s what Lorraine Barber-Miller, senior VP and chief marketing officer of ADP, wishes she could tell her younger self: “From a professional perspective, I think it’s important to not allow your work to speak for itself. You need to also be present and visible around your own accomplishments and career trajectory.” ‘Whenever, wherever, however it happens’ Once again, Gillette is out with an ad that attempts to reframe masculinity: It shows a transgender man shaving for the first time, with his father teaching, guiding and supporting him. “Whenever, wherever, however it happens, your first shave is special,” the copy says. In January, Procter & Gamble’s Gillette was in the spotlight for an ad that touched off widespread debate -- sometimes heated -- about its portrayal of modern manhood and about cause... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-28 10:00:00 UTC ]
News tagged with: #bud light #ann-christine diaz #forwarded email #$110 million

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More than a quarter of readers of YA are over the age of 28 research shows

Report commissioned by HarperCollins shows that uptake in YA fiction in older readers is due to behavioural changes described as ‘emerging adulthood’ or delaying ‘adult’ lifeYoung adult fiction such as The Hunger Games, A Good Girl’s Guide to Murder and the Heartstopper graphic novels might be... Continue reading at The Guardian

[ The Guardian | 2024-04-30 11:59:14 UTC ]
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The Best Science Fiction and Fantasy Book Deals for April 29, 2024

Murder aboard a claustrophobic space ship, an island hidden by magic, a tale of blood and loyalty, and more of today's best science fiction and fantasy deals. Continue reading at Book Riot

[ Book Riot | 2024-04-29 13:00:00 UTC ]
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Book Riot’s YA Book Deals of the Day for April 27, 2024

Inspiration for youth activists, a dark (and delicious) serial killer story, a fairy tale with twists and turns, and more of today's best YA book deals. Continue reading at Book Riot

[ Book Riot | 2024-04-27 10:30:00 UTC ]
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Deals of the Day: April 26

LeasesStartup moving headquarters to Refinery at DominoAddress: 300 Kent Ave., BrooklynLandlord: Two Trees Management Co.Tenant: WhopLease size: 9,554 square feetAsset type: OfficeChildren’s book publisher inks Midtown South leaseAddress: 381 Park Ave. South, ManhattanLandlord: ATCO Properties... Continue reading at Crains New York

[ Crains New York | 2024-04-26 15:25:09 UTC ]
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The '90s called. They want their books back

When the graphic novel remake of Ann M. Martin's book Claudia and the Bad Joke was the best-selling kids book in Canada earlier this month, it was time for bookworms to feel their hearts flutter with nostalgia. The original, part of the wildly popular The Baby-Sitters Club series, was published... Continue reading at CBC

[ CBC | 2024-04-26 08:00:00 UTC ]
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Book Deals: Week of April 29, 2024

Putnam lands Jill Santopolo’s long anticipated sequel to The Light We Lost, Gallery signs a memoir by late fashion designer Kate Spade’s best friend, and more Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-26 04:00:00 UTC ]
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Best Buy and CNET Are Combining Their Ad Inventory

Consumer electronics retailer Best Buy and digital publisher CNET are teaming up to create a new retail media model, the companies said Thursday. The electronics retailer and the publisher are combining their ad inventory, allowing advertisers to buy across Best Buy Ads'... Continue reading at AdWeek

[ AdWeek | 2024-04-25 12:00:00 UTC ]
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The Best Children’s Book Deals of the Day for April 24, 2024

Marker magic, rainforest discovery, Critter Club, a pangolin girl, and more of today's best children's book deals. Continue reading at Book Riot

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Book Riot’s Deals of the Day for April 23, 2024

Celebrate World Book Day with this megalist of ebook deals, all for $3.99 or less! Continue reading at Book Riot

[ Book Riot | 2024-04-23 15:48:46 UTC ]
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Book Deals: Week of April 22, 2024

Summit takes McSweeney’s publisher Amanda Uhle’s searing family memoir, Delacorte lands Elle Kennedy’s debut YA thriller, and more Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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Religion Book Deals: April 17, 2024

Bethany House to publish Way Church co-founder Noah Herrin's book on manhood, IVP takes bestselling author Jim Cymbala's book of devotions, and more. Continue reading at Publishers Weekly

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Book Riot’s YA Deals of the Day for April 13, 2024

Greek Mythology, a Magical Novel-in-Verse, a Swoony Rom-Com, and More of Today's Best YA Book Deals. Continue reading at Book Riot

[ Book Riot | 2024-04-13 10:30:00 UTC ]
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Book Deals: Week of April 15, 2024

Atria signs CNN Anchor Jake Tapper’s first nonfiction book in over a decade; Kensington takes a spicy paranormal romance series, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-12 04:00:00 UTC ]
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4 New Books on Women in the Arts and Sciences

These new titles detail the contributions of women throughout history who have made often overlooked contributions to the fields of art, botany, fashion, and psychology—as well as, in more than a few cases, to the French Revolution. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-11 04:00:00 UTC ]
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Book Riot’s Children’s Deals of the Day for April 10, 2024

The weird world of Wayside School, magical baking, a pasta disaster, and more of today's best children's book deals. Continue reading at Book Riot

[ Book Riot | 2024-04-10 15:06:59 UTC ]
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