It's clear that the business of magazines is under pressure, but they continue to exert an outsized influence on culture, food, politics and more. Despite the business challenges, they're still sexy. Articles become movies and editors become celebrities. A short blurb turns a product into a sensation. Making a magazine's best-of list fills restaurants' reservations. And if a magazines gets a big story wrong, the ripples can quickly become a tidal wave.Meanwhile, many of the world's biggest brands want to see their ads in print, where advertising actually enhances the overall experience. That's unlike TV or digital media, where in many cases consumers are doing everything they can -- even paying extra money -- to avoid advertisements.In 2002, Ad Age introduced its Magazine A-List to honor this singular form of media. Since then the magazine world has changed dramatically as advertisers, still their primary source of revenue, began shifting budgets to digital media. Magazines are now moving quickly to adapt. And they're poised to emerge from the economic shadow as more than just ink on paper products -- sometimes much more. Magazines are brands, and the successful ones will figure out what that means in a post-print world. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-01-12 00:00:00 UTC ]
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On November 14, Judge Denny Chin dismissed the long-running Authors Guild suit against Google, ruling that the digitization of books for Google Book Search is fair use. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-30 00:00:00 UTC ]
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Free women's title is guest edited by BBC sitcom star, while TV chef 'reveals special 60s makeover' as its beauty directorThe 200th edition of free women's magazine Stylist, out this week, has been guest-edited by BBC star Miranda Hart and features contributions from Nigella Lawson, Lauren... Continue reading at The Guardian
[ The Guardian | 2013-11-27 00:00:00 UTC ]
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Advertising on Instagram has quickly moved from a novelty to a near-daily occurence, and they're churning up a tsunami of "likes" as well as a dose of aggrieved user comments.General Electric, Levi's, Lexus and Ben & Jerry's have now posted their first ads to the mobile photo- and... Continue reading at Advertising Age
[ Advertising Age | 2013-11-26 00:00:00 UTC ]
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James McBride won the National Book Award for fiction for his novel set during the Civil War, while George Packer picked up the non-fiction award for his examination of contemporary America. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-11-22 00:00:00 UTC ]
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Newcomers to the international bestseller lists locked down the top spots in several markets in October. Haruki Murakami’s much anticipated novel Colorless Tsukuru Tazaki and His Years of Pilgrimage, the author’s first since 1Q84, hit #1 on Spain’s fiction list (Knopf will publish a translation... Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-22 00:00:00 UTC ]
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Publisher aims to continue 2013's 50% growth to hit point at which website's income would exceed newspapers' declineMail Online has set a target of making more than £60m in revenues in 2014, with executives saying it is close to more than offsetting revenue declines at the Daily Mail and Mail on... Continue reading at The Guardian
[ The Guardian | 2013-11-21 00:00:00 UTC ]
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#tipping point
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Touch Press was a major winner at the FutureBook Innovation Awards, scooping a duo of prizes for... Continue reading at The Bookseller
[ The Bookseller | 2013-11-21 00:00:00 UTC ]
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FIAT, Relativity Media and Sony are among the first few brands to use the new ads at launch. Sold on a cost-per-click basis, these ads will also be served in slideshows published by Yahoo Sports, Yahoo Music and Yahoo TV. All of the ads will be sold directly by Yahoo -- not networks or... Continue reading at Digiday
[ Digiday | 2013-11-21 00:00:00 UTC ]
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Winner of the Nobel Literature prize and author of more than 55 works of fiction, opera, nonfiction, and poetry, including 'The Golden Notebook,' British author Doris Lessing died Sunday at her home in London. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-11-18 00:00:00 UTC ]
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IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the country. The problem with keeping the book in stock, though, is that there were never any printed copies. Eric Jonrosh (and the... Continue reading at AdWeek
[ AdWeek | 2013-11-15 00:00:00 UTC ]
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Forbes Media, the publisher of the eponymous financial magazine and website, is exploring a sale.The company is working with Deutsche Bank AG to consider its options. In a memo to staff Friday morning confirming a report by Bloomberg News, CEO Mike Perlis said the company had received... Continue reading at Advertising Age
[ Advertising Age | 2013-11-15 00:00:00 UTC ]
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Time Inc.'s All You is looking to increase its penetration into the Hispanic women's market with a multipoint holiday campaign. Continue reading at Folio Magazine
[ Folio Magazine | 2013-11-13 00:00:00 UTC ]
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News Corp., the publisher of newspapers such as the Wall Street Journal and New York Post, reported a 2.8% decline in first-quarter revenue, hurt by shrinking demand for print advertising.Revenue fell to $2.07 billion in the period, which ended on Sept. 30, down from $2.13 billion a year... Continue reading at Advertising Age
[ Advertising Age | 2013-11-12 00:00:00 UTC ]
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News Corp., the publisher of newspapers such as the Wall Street Journal and New York Post, reported a 2.8% decline in first-quarter revenue, hurt by shrinking demand for print advertising.Sales fell to $2.07 billion in the period, which ended on Sept. 30, down from $2.13 billion a year earlier,... Continue reading at Crains New York
[ Crains New York | 2013-11-12 00:00:00 UTC ]
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The literary magazines at a Barnes & Noble include Tin House, The Paris Review, Mad Magazine and comics, while a New York Times renewal offers a year for $1099. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-12 00:00:00 UTC ]
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While I love Linux, quality magazines about the kernel are few and far between. Over the years, my favorite has been Linux Format. I was attracted to the magazine by the quality articles and interesting content. However, the price of the magazine was particularly high in the USA, which often... Continue reading at Betanews
[ Betanews | 2013-11-12 00:00:00 UTC ]
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Flipboard, the personalized magazine app, is known for its high–quality news and social content. With its elegant format and simple curation tools, the service has grown to 90 million users. Now, the company aims to open up that massive audience to a new, potentially lucrative vertical:... Continue reading at Fast Company
[ Fast Company | 2013-11-11 00:00:00 UTC ]
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#content curation
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Magazine companies are increasingly shifting their attention to the surging Hispanic community in the U.S. and their impressive buying power.In the last 10 months, Hearst, Conde Nast and Time Inc. have introduced or strengthened English-language magazines and inserts aimed at Latinas, a growing... Continue reading at Advertising Age
[ Advertising Age | 2013-11-09 00:00:00 UTC ]
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The alcohol industry has violated its own rules aimed at keeping booze ads away from under-age viewers, government and university researchers allege in a new report.Beer and liquor marketers have since 2003 pledged to show ads only on TV programs, magazines and web sites where adult viewers... Continue reading at Advertising Age
[ Advertising Age | 2013-11-08 00:00:00 UTC ]
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The London Book Fair has announced it will be featruing a new section in its academic and scholarly zone in 2014 called The Faculty@LBF. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-07 00:00:00 UTC ]
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