Abrams Announces Marketing and Publicity Groups Restructuring

With the company's marketing and publicity teams unified across adult and children’s book imprints, Abrams aims to create a more efficient way to reach readers. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2023-07-24 04:00:00 UTC ]
News tagged with: #book imprints #reach readers #children’s book

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My Job In 5: Becky McCarthy, Publicity and Marketing Assistant, Michael O'Mara Books

Describe your role I’m the publicity and marketing assistant at Michael O’Mara Books. I support the department by carrying out general administrative tasks as well as posting on our social media channels, setting up competitions with third parties and running my own campaigns. What do you... Continue reading at The Bookseller

[ The Bookseller | 2015-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing assistant #mara books


Francis to give Marketing and Publicity Conference keynote

Will Francis, co-founder of creative digital agency Harkable, is the first keynote speaker announced for The Bookseller Marketing & Publicity Conference, to be held at the Southbank Centre in London on 30th June 2015.  Francis worked for MySpace before founding Harkable, which has created... Continue reading at The Bookseller

[ The Bookseller | 2015-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #southbank centre


The Bookseller Marketing & Publicity Conference 2015

Great campaigns aren’t made in a vacuum. They build on what has come before, a combination of innovation and collaboration that delivers something unique to each author, title or brand. With this in mind, the 2015 Marketing & Publicity Conference brings you speakers from within and outside... Continue reading at The Bookseller

[ The Bookseller | 2015-04-10 00:00:00 UTC ]
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Miriam Robinson to direct Marketing & Publicity Conference

Miriam Robinson, former head of marketing at Foyles, is to become programme director for The Bookseller’s annual Marketing & Publicity Conference, to be held in June. Robinson led Foyles' widely-admired strategy to involve trade partners in the creation of the new Charing Cross Road... Continue reading at The Bookseller

[ The Bookseller | 2015-03-05 00:00:00 UTC ]
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Cygnus Continues Sell Off, Divests Public Safety Group

Cygnus continued its piece-by-piece sell off Monday, sending its public safety and transportation divisions to SouthComm. Terms weren't disclosed. The deal includes 11 magazines, seven trade shows and seven digital properties. Cygnus says all employees moving to new ownership will be retained. Continue reading at Folio Magazine

[ Folio Magazine | 2014-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #terms weren #trade shows #digital properties


Orion creates group publicity department

Orion has created a new group publicity department, to be headed by Helen Richardson, who takes on the role of group publicity and communications director. The new department will comprise of two teams – a non-fiction team led by deputy publicity director Elizabeth Allen, and a fiction team led... Continue reading at The Bookseller

[ The Bookseller | 2014-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helen richardson #group publicity #communications director


Bookseller Marketing and Publicity Conference: 'Can't replace gut instinct'

The use of social media and consumer insight do not "replace our gut instinct", The... Continue reading at The Bookseller

[ The Bookseller | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #consumer insight


Bookseller Marketing and Publicity Conference: Live Blog

Speakers from YouTube and Buzzfeed will join representatives from the trade at today’s... Continue reading at The Bookseller

[ The Bookseller | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #live blog


Byliner Announces Public Radio Partnership

Byliner has arranged a partnership with Public Radio International to make ebooks out of select programs that air on the network. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make ebooks


Advance Publications Buys Digital Marketing Agency, POP

Advance Publications, parent company of Condé Nast, has stepped up its efforts on two fronts with the acquisition of digital marketing agency, POP. Continue reading at Folio Magazine

[ Folio Magazine | 2013-01-25 00:00:00 UTC ]
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Now Public, Demand Media Has Bigger Market Cap Than NYT

Demand Media started trading on the New York Stock Exchange this week, making it one of the first IPOs of 2011 and certainly one of the largest media IPOs that will be seen all year. Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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Brave Books, Kirk Cameron Plan Public Library Events August 5; Public Libraries Need to Prepare

Kirk Cameron is encouraging a national story time event in US public libraries August 5. Here's what library workers need to know. Continue reading at Book Riot

[ Book Riot | 2023-06-05 10:37:00 UTC ]
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Abrams ComicArts to Become New Division of Abrams

Previously an imprint of Abrams, Abrams ComicArts will become its own division alongside the company's adult and children's book groups. It will publish its inaugural list as a new division in fall 2024. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #abrams comicarts #book groups #inaugural list #children's book


Demolishing Public Libraries From The Inside: Niles Public Library Is a Warning

The Niles-Maine Public Library in suburban Chicago is being destroyed from the inside by politically-conservative Board officials. Continue reading at Book Riot

[ Book Riot | 2021-07-15 10:40:00 UTC ]
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Q&A: Marketing Guru Seth Godin on How to Be a Better Marketer

Seth Godin is a bestselling author and entrepreneur. He also runs an online course that helps marketers learn by doing, which has resonated with many industry professionals over the years. Godin joined us on a bonus episode of Adweek's Yeah, That's Probably an Ad podcast to talk about how... Continue reading at AdWeek

[ AdWeek | 2020-03-18 20:43:09 UTC ]
More news stories like this | News stories tagged with: #industry professionals #bestselling author


Changes at Little Tiger Group as Truong made group publishing director

The Little Tiger Group is bringing all of its imprints—Little Tiger, Caterpillar, Stripes and 360 Degrees—under the Little Tiger brand, with Thomas Truong promoted to the role of group publishing director. Continue reading at The Bookseller

[ The Bookseller | 2020-03-11 00:36:47 UTC ]
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Abrams unveils new non-fiction imprint Abrams Press

Illustrated book publisher Abrams is to launch a new text-driven imprint with a focus on narrative non-fiction called Abrams Press. Continue reading at The Bookseller

[ The Bookseller | 2017-03-15 00:00:00 UTC ]
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Hachette Book Group to acquire the Perseus Books Group

Two years after a planned deal fell through, Hachette Book Group is purchasing the Perseus Books Group, bringing together two of the country's largest publishers. The companies issued separate... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2016-03-02 00:00:00 UTC ]
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Dover Publications Looks Beyond The Public Domain

Dover will add royalty-paying titles to its large and historically successful catalog of public-domain based works. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-15 00:00:00 UTC ]
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Amazon Keeps Firm Grip on E-book Market, Even as the Format Loses Market Share

With sales of ebooks slipping and print books enjoying a mild rebound, ebooks’ share of consumer spending on books has declined over the past two years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #firm grip #e-book market #consumer spending