Abrams Announces Marketing and Publicity Groups Restructuring

With the company's marketing and publicity teams unified across adult and children’s book imprints, Abrams aims to create a more efficient way to reach readers. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2023-07-24 04:00:00 UTC ]
News tagged with: #book imprints #reach readers #children’s book

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Polly Osborn made adult marketing and publicity director at S&S

Simon & Schuster UK has appointed former HarperCollins publicist Polly Osborn to the position of adult marketing and publicity director. Continue reading at The Bookseller

[ The Bookseller | 2018-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publicity director


PRH Canada Combines Marketing and Publicity

Penguin Random House Canada has announced a new combined marketing and publicity team under the leadership of Beth Lockley, v-p, marketing and communications. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publicity team


Timely International Publication Credited as Part of Romania’s Stronger Market

A new study finds that Romanian publishers have increased book sales by releasing Romanian translations of foreign books parallel to launches in other key markets. The post Timely International Publication Credited as Part of Romania’s Stronger Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study finds #romanian publishers #key markets


Fassler To Oversee Combined Atria Publicity, Marketing Units

Atria senior v-p and publisher Libby McGuire announced the hiring of Kristin Fassler in the newly-created role of v-p and director of integrated marketing. Paul Olsewski, v-p and director of publicity, will leave Atria July 27. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newly-created role #integrated marketing


Children's Books in China 2018: China Children’s Press & Publication Group

This publishing house is embarking on a major, and unique, transformation of its publishing program and editorial mind-set. For president Li Xueqian of CCPPG, current changes in the industry demand an aggressive move. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #china children #publishing program


Open Road Launches ‘Open Road Ignition,’ a Marketing Services Group

This article is sponsored by Open Road Integrated Media (OR/M) and was originally featured in our Frankfurt Book Fair print edition. The post Open Road Launches ‘Open Road Ignition,’ a Marketing Services Group appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-10-31 00:00:00 UTC ]
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Noble and Moss to join Orion's group marketing team

The Orion Publishing Group has hired two new people to join its group marketing team: Tom Noble and Katie Moss. Continue reading at The Bookseller

[ The Bookseller | 2017-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #join orion


Liveblog: Marketing & Publicity Conference 2017

The Bookseller Marketing & Publicity Conference 2017 takes place on Tuesday 13th June. Follow along here. Continue reading at The Bookseller

[ The Bookseller | 2017-06-13 00:00:00 UTC ]
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Marketing vs Publicity

Julia Kingsford explains why the difference between marketing and publicity doesn’t really matter as long as you have a strategy. Continue reading at The Bookseller

[ The Bookseller | 2017-06-02 00:00:00 UTC ]
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Surgery Sessions for this year's Marketing & Publicity Conference

Delegates attending The Bookseller’s Marketing & Publicity Conference on 13th June can sign up now for a marketing or publicity quick-fix.  Continue reading at The Bookseller

[ The Bookseller | 2017-05-27 00:00:00 UTC ]
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Magazine Media’s Dismal Record in Public Equity Markets

Time Inc., in state of limbo, is only the latest example. The post Magazine Media’s Dismal Record in Public Equity Markets appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-05-18 00:00:00 UTC ]
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Quarto restructures global sales and marketing teams

The Quarto Group has implemented a new global sales and marketing structure, which has seen the English Language Sales team divided into three main channels: US Sales, UK and Europe Sales, and International Sales. Continue reading at The Bookseller

[ The Bookseller | 2017-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global sales #europe sales #international sales #marketing teams #quarto group


Children's Books in China 2017: China Children’s Press & Publication Group

The Chinese home of Cipollino, Pippi Longstocking, Le petit Nicolas, and Tintin, China Children’s Press & Publication Group is the largest publisher in terms of output in the nation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #china children #chinese home #pippi longstocking #largest publisher


Shifts in Marketing at Abrams

Melanie Chang has been named v-p, children’s marketing and publicity at Abrams and Steve Tager, whose role as chief marketing officer had included oversight of the children's group's marketing and publicity functions, will focus on Abrams' adult imprints. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #named v- #adult imprints


Free-speech groups defend publication of Milo Yiannopoulos memoir

In the face of pressure for Simon & Schuster to drop the far-right star’s book Dangerous in the US, campaigners say that stifling him will have ‘a chilling effect’A boycott of far-right controversialist Milo Yiannopoulos’s publisher Simon & Schuster will have “a chilling effect” on... Continue reading at The Guardian

[ The Guardian | 2017-01-06 00:00:00 UTC ]
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S&S Children's Hires Jason Wells, Expands Publicity and Marketing

Simon & Schuster Children's Publishing Division has named Jason Wells to the newly created role of v-p of marketing and publicity, effective December 7, the first in a number of planned hires. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ss children #publishing division


Benton appointed Orion group marketing director

Sarah Benton, currently marketing director for HarperFiction, is joining Orion Publishing Group as group marketing director in September. Continue reading at The Bookseller

[ The Bookseller | 2016-06-22 00:00:00 UTC ]
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‘The Markets’ Announced for 2016’s Global Summit at Frankfurt Book Fair

Issuing a call for papers, Frankfurt Book Fair and Publishing Perspectives announce the seven-nation focus for 'The Markets' 2016. Regions highlighted include Southeast Asia, Europe, South America, and the Middle East. The post ‘The Markets’ Announced for 2016’s Global Summit at Frankfurt Book... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-25 00:00:00 UTC ]
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My Job In 5, Sarah Sleath, production and editorial assistant/ publicity and marketing assistant, Swales and Willis/Impress Books

This week I asked Sarah Sleath about he dual role as both production and editorial assistant and publicity and marketing assistant at both Swales and Willis and Impress Books. Continue reading at The Bookseller

[ The Bookseller | 2016-01-22 00:00:00 UTC ]
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My Job in 5: Keara Donnachie, Marketing and publicity, Sandstone Press

Describe your role I’m the publicity officer for Sandstone Press. It’s my job to look after authors from the moment they sign their contract. This involves creating publicity campaigns, organising events such as book launches and, of course, social media. What do you like best about your role? Continue reading at The Bookseller

[ The Bookseller | 2015-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sandstone press #organising events