With the company's marketing and publicity teams unified across adult and children’s book imprints, Abrams aims to create a more efficient way to reach readers. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2023-07-24 04:00:00 UTC ]
News tagged with:
#book imprints
#reach readers
#children’s book
Macmillan Publishers has made a series of personnel changes to its central digital marketing team in order to restructure the team’s core functions of marketing, metadata, data analysis, and web development. Cristina Gilbert has been promoted to senior v-p of publishing and marketing strategy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-02-02 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#marketing strategy
#macmillan publishers
#data analysis
#web development
#macmillan
Knopf Doubleday senior v-p and director of integrated marketing strategy Kristin L. Fassler has restructured the group's marketing department in a bid, she said, "to augment the skills of the marketing team and help them reach the widest possible audience of readers." Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-12-15 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#marketing department
#marketing team
The world's largest book publishing trade show has announced a modernization project for future iterations. The post Frankfurter Buchmesse Announces Restructuring and Streamlining appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-11-13 20:51:30 UTC ]
More news stories like this | News stories tagged with:
#frankfurter buchmesse
#largest book
Digital Media Solutions, a Clearwater-based technology marketing firm and one of the largest marketing firms in Tampa Bay, is officially public. This marks the completion of its reverse merger valued at $757 million with Leo Holdings Corp. Leo changed its name Digital Media Solutions Inc.... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-07-17 16:47:40 UTC ]
More news stories like this | News stories tagged with:
#friday morning
#combined company
#digital media
Just one week remains until the Bookseller Marketing & Publicity Conference 2020, themed How We Work Now and tackling the challenges presented by our post-Covid world. Continue reading at The Bookseller
[ The Bookseller | 2020-06-26 00:05:47 UTC ]
More news stories like this | News stories tagged with:
#challenges presented
#post-covid world
#bookseller
The marketing and publicity director of Simon & Schuster UK has advised industry workers to "be patient and realistic, because it's going to be tough in September". Continue reading at The Bookseller
[ The Bookseller | 2020-04-21 03:04:00 UTC ]
More news stories like this | News stories tagged with:
#publicity director
The British Council, in partnership with the Sharjah Book Authority, has announced the Sharjah Market Focus Cultural Programme for the London Book Fair 2020, featuring 12 prominent writers from the UAE. Continue reading at The Bookseller
[ The Bookseller | 2020-02-16 19:53:13 UTC ]
More news stories like this | News stories tagged with:
#london book fair
The annual meeting of BISG in April will hear Barnes & Noble and Waterstones' James Daunt in a keynote address around supply chain issues. The post US Book Industry Study Group Announces James Daunt Keynote appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-01-14 15:25:18 UTC ]
More news stories like this | News stories tagged with:
#annual meeting
#james daunt
#keynote address
#book industry
With ongoing operations in Europe and North America, the Russian children's book publisher will focus in 2020 on Japan, China, and Vietnam. The post Russia’s Clever Media Group Eyes Asian Markets in the New Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-01-08 06:30:30 UTC ]
More news stories like this | News stories tagged with:
#post russia
#year appeared
#russian children
#book publisher
#children's book
Hearst announced today that Clarice Touhey has been named president of the Texas Community Group for Hearst Newspapers. She succeeds Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-07-15 23:38:52 UTC ]
More news stories like this | News stories tagged with:
#hearst newspapers
#named president
#hearst
Sweden’s Bonnier has announced a sweeping expansion in Europe of its BookBeat digital service, multiplying by seven times its former reach in terms of markets for audiobooks and ebooks. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Service Has More Than 50,000 Audiobooks and Ebooks he... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-24 12:55:40 UTC ]
More news stories like this | News stories tagged with:
#post bonnier
#porter anderson
#ebooks
#audiobook
#bonnier
Big media players like Unilever and Procter & Gamble Co. have been talking plenty about making media more responsible. Now they’re getting more people to talk. The marketers are launching the Global Alliance for Responsible Media alongside 14 other global advertisers, the five leading agency... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#technology company
#global head
#greater good
#harper
Speakers at The Bookseller's Marketing and Publicity Conference 2019 share how they maintain work-life balance and keep themselves sane when the pressure gets high. Continue reading at The Bookseller
[ The Bookseller | 2019-06-16 18:11:22 UTC ]
More news stories like this | News stories tagged with:
#bookseller
In an announcement made at Sharjah Publishing City this morning (April 25), Sharjah has been named the 2020 London Book Fair Market Focus. The post Sharjah Is Announced London Book Fair’s Market Focus 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post sharjah
Nurturing homegrown talent and publishing outstanding original works are the main goals at China Children’s Press & Publication Group (CCPPG) this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#china children
#main goals
US-based independent publisher Barefoot Books is hoping to expand its position in the UK market through a new sales partnership with Abrams & Chronicle Books. Continue reading at The Bookseller
[ The Bookseller | 2019-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#uk market
#sales partnership
The next book in the Questioneers series by Andrea Beaty and David Roberts will be Sofia Valdez, Future Prez, publisher Abrams Children’s Books has announced. Continue reading at The Bookseller
[ The Bookseller | 2019-02-20 00:00:00 UTC ]
More news stories like this |
Walker Books Group will publish a new novel by Kate DiCamillo in the UK, the US and Australia. Continue reading at The Bookseller
[ The Bookseller | 2019-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#kate dicamillo
Hachette UK has promoted Lucy Hale to deputy c.e.o. of Hodder & Stoughton, Headline, John Murray Press and Quercus, while also creating a new UK group sales department led by Rob Manser, in an expanded role. Continue reading at The Bookseller
[ The Bookseller | 2018-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hachette uk
#rob manser
#hodder stoughton
#expanded role
In a memo to employees, Simon & Schuster senior v-p of sales Gary Urda outlined a new structure for the sales division that he said “will add a number of new positions to our selling efforts and leave us better positioned to accomplish our ambitious goals.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sales division