ABC Says It’s a ‘Superior Platform’ to Streaming and Invests Heavily in Marketing Its Shows

ABC Entertainment president Karey Burke became the latest network exec to come out swinging against streaming competitors like Netflix during the Television Critics Association's summer press tour in LA. "We believe we offer creators a superior platform: big, broad audiences, all year long," said Burke. The ABC exec cited Nielsen data from its SVOD Content... Continue reading at 'AdWeek'

[ AdWeek | 2019-08-05 19:31:34 UTC ]
News tagged with: #year long #nielsen

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World Book Night: the most popular books and which Broadway show is getting involved

World Book Night, the celebration of reading which includes the distribution of free books, has arrived. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #popular books #free books

Freelance platform Newsmodo starts meetings with UK publishers

Newsmodo, the new online platform designed to bring journalists and publishers together, is meeting with British news publishers this week ahead of its global launch. Continue reading at Media Week

[ Media Week | 2013-04-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers #week ahead #global launch

Book marketing’s next chapter

Book publishing has been famously slow to embrace technology, but some industry executives are hoping it's never too late to change. Taking a page from the tech community, an independent publisher and a top talent agency will announce Monday that they have joined forces to host the first-ever... Continue reading at Crains New York

[ Crains New York | 2013-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing #embrace technology #industry executives #tech community #independent publisher #announce monday #joined forces #brick-and-mortar bookstores

Barnes and Noble Rebrands Self-publishing Platform Pubit as NOOK Press

Capitalizing on the recognition of NOOK, Barnes & Noble has rebranded its self-publishing platform Pubit as NOOK Press and added features from FastPencil. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #nook press

Smashwords Prioritizes International Self-Publishing Markets

Facing a 30% slowdown in growth in the US, Smashwords' CEO Mark Coker says the big opportunity is abroad and the company is doing more to cater to non-English speakers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big opportunity

AOL Rolls Out Its Supply-Side Platform

Google and Adobe have garnered their share of attention as they assemble their end-to-end advertising technology stacks to span the buying and selling of online ad inventory. But AOL has also, albeit relatively quietly, been lining up its own ad tech stack through AOL Networks (formerly the... Continue reading at AdWeek

[ AdWeek | 2013-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #demand-side platform #fantastic success #media sales #demand sources #customer base

Judge Deals ‘Used’ E-book Market a Setback

Publishers breathed a sigh of relief last week as federal judge Richard Sullivan dealt a setback to any potential resale market for digital books. In a forceful ruling in Capitol Records v. ReDigi, Sullivan held that the doctrine of “first sale,” which allows consumers to redistribute lawfully... Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book market #digital books #capitol records

Manga 2013: A Smaller, More Sustainable Market

The manga market may be smaller than it was five years ago, but a substantial fanbase remains. Publishers are optimistic that the decline has come to an end, that long-awaited digital initiatives are attracting readers, and that the manga market is stabilizing at a new, sustainable level. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #manga market

MJ launches marketing campaign for Marian Keyes

Penguin division Michael Joseph has launched a major marketing campaign to support the paperback... Continue reading at The Bookseller

[ The Bookseller | 2013-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marian keyes

5 Innovations That Show Libraries Don’t Have To Die

Sure, the age of browsing for books and checking them out may be coming slowly to a close, but the idea of a library can adapt rather than fade away. These five locations are doing just that. When I took a high school class in "library science," the primary innovation I learned about was the... Continue reading at Fast Company

[ Fast Company | 2013-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming slowly

Amazon Picks Up Bibliophilic Social Platform Goodreads

Amazon continues to socialize itself. The e-commerce giant announced today that it has acquired bibliophilic social platform Goodreads. “Goodreads has helped change how we discover and discuss books and, with Kindle, Amazon has helped expand reading around the world. In addition, both Amazon... Continue reading at AdWeek

[ AdWeek | 2013-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent entity #inching closer #couple months #profile pages #foreseeable future

Bowker charts rise in e-retailer market share

The rise in ebook reading in the US and UK over the past three years has driven market share... Continue reading at The Bookseller

[ The Bookseller | 2013-03-18 00:00:00 UTC ]
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Is There a Dearth of Literary Agents in Developing Markets?

Evidence is growing that a lack of skilled, knowledgable literary agents may be hindering the translation and publishing of books from developing markets in Asia and Latin America. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agents #developing markets #latin america

Axel Springer Sees Earnings Hit by Investment, Restructuring

FRANKFURT, March 6 (Reuters) - German publisher Axel Springer on Wednesday forecast a drop in profitability in 2013, expecting investments in its digital business and restructuring efforts in its declining printing business to weigh on results. The ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #restructuring efforts #digital business

New UK Ebook Platform to Allow Readers to Share Titles via Facebook

In the UK a new ebook platform Boosh will allow readers to share an ebook with a fellow Facebook user to read for free after its read and deleted from their own account. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-07 00:00:00 UTC ]
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Hodder, Penguin and Bloomsbury win at BMS marketing awards

The Book Marketing Society's best marketing campaign awards for autumn 2012 have seen wins... Continue reading at The Bookseller

[ The Bookseller | 2013-03-04 00:00:00 UTC ]
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Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand campaigns

German Powerhouses Launch Tolino Ebook Platform to Take On Amazon

German Thalia, Weltbild, Hugendubel, as well as Bertelsmann and Deutsche Telekom, have launched Tolino, a new ebook platform to compete with Amazon. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #deutsche telekom #ebook platform

Tribune Co. hires investment bankers to explore sale of newspaper unit

Tribune Co. has hired investment bankers to advise the media company on the sale of its newspaper publishing unit, according to a source familiar with the matter. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #explore sale #newspaper unit #media company #source familiar