Around 35% of regular bookshop customers are unsure about returning to bricks and mortar premises now lockdown has eased, according to a survey by Nielsen. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-07-17 09:56:49 UTC ]
WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week
[ Media Week | 2023-03-26 21:50:25 UTC ]
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This year’s Nielsen table shows 12 months of growth among the UK’s leading creative agencies, albeit on a smaller scale than in 2021 and not spread evenly across the board Continue reading at Media Week
[ Media Week | 2023-03-23 14:34:42 UTC ]
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In 2022, Nielsen BookData saw a 10-percent fall in ebook volumes in the UK, and a 3-percent drop in print. Audiobooks' growth slowed. The post Nielsen BookData 2022: A ‘Slight Decline’ in UK Book Sales appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-03-22 12:42:13 UTC ]
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Streaming promised us a world without cable contracts and the satisfaction of only paying for what we actually wanted to watch. But at what cost? Cutting the cord typically means you don’t get to watch local channels, live sports or certain “cable only” networks. If you want to get back some of... Continue reading at Engadget
[ Engadget | 2023-03-21 13:30:00 UTC ]
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Lockdown in Literature, by The Editors of WLT Lit Lists [email protected] Mon, 03/20/2023 - 14:39 Photo by Jens Maes / Unsplash There has been plenty of handwringing among some over whether it’s too soon to write pandemic literature, but these... Continue reading at World Literature Today
[ World Literature Today | 2023-03-20 19:39:01 UTC ]
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Measurement company VideoAmp has hired its first CMO as it works to establish itself as a serious contender in the battle to dominate the space. Top line There's been a vacancy for a lead measurement company since Nielsen lost its accreditation, and VideoAmp is looking to fill the gap. The... Continue reading at AdWeek
[ AdWeek | 2023-03-09 17:32:38 UTC ]
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Mainak Mazumdar joins Fox as its first executive VP, chief advertising research and analytics officer. Continue reading at Advertising Age
[ Advertising Age | 2023-03-07 17:55:42 UTC ]
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James Daunt launched his first indie bookshop in London 33 years ago. The Barnes & Noble CEO is now bringing the lessons he learned to the biggest bookseller in America. If you’re strolling down the Marylebone High Street in London, you’ll stumble across a popular bookstore called Daunt... Continue reading at Fast Company
[ Fast Company | 2023-02-28 04:30:00 UTC ]
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Small press of the year award shortlists 48 presses that are ‘reaping the rewards from inspirational publishing’, says British book awards chair of judgesSmall presses across the UK and Ireland have had a “year of exceptional sales and profit growth in the face of Brexit and escalating running... Continue reading at The Guardian
[ The Guardian | 2023-02-15 09:17:08 UTC ]
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Amid calls for better and more comparable data among publishing markets, Nielsen's BookData makes a timely expansion in Colombia. The post Nielsen BookData Opens BookScan Tracking in Colombia appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-14 17:19:31 UTC ]
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When publishers Rare Bird and Unnamed Press moved into Highland Park, North Figueroa Bookshop soon followed, putting down roots in a bookstore-starved neighbohood. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-02-14 14:00:08 UTC ]
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New measurement and data initiatives include retail media deal with Publicis Groupe's CitrusAd and a metric counterweight to creator content. Continue reading at Advertising Age
[ Advertising Age | 2023-02-08 19:00:34 UTC ]
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You might not be stuck inside watching shows like you were at the height of the pandemic, but there were clearly some favorite online titles last year. Nielsen has shared its top streaming shows of 2022 in the US, and the most-streamed by far was Stranger Things — the fourth season helped... Continue reading at Engadget
[ Engadget | 2023-01-27 18:20:44 UTC ]
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Netflix and Nielsen are marching closer toward measurement solutions for the streaming service's new ad-supported tier. Top line Today, the two companies announced they're expanding their partnership with a multiyear agreement allowing Nielsen to provide linear and streaming audience data... Continue reading at AdWeek
[ AdWeek | 2023-01-18 12:00:00 UTC ]
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I assume that at some point I must’ve told Dan Kois what to do. During the years he worked for me at the grand old Bull’s Head Bookshop on the UNC-Chapel Hill campus somewhere in the late ‘90s. I must’ve said, at least once, “Shelve. Show that customer to the cookbooks. Shut up.” If so, […] Continue reading at Literrary Hub
[ Literrary Hub | 2023-01-17 09:54:33 UTC ]
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Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Long-awaited Nielsen One is ready to use, but not ready for trading as VAB call it a 'work in progress.' Continue reading at Advertising Age
[ Advertising Age | 2023-01-04 12:00:00 UTC ]
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Nielsen faced growing scrutiny and competition as it went private and industry shifted toward CTV, clean rooms and outcomes. Continue reading at Advertising Age
[ Advertising Age | 2022-12-14 10:30:00 UTC ]
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The year’s autobiography big-hitters haven’t sold as well as expected, with buyers disenchanted by pricing and lack of feelgood topicsFrom actors and musicians to athletes and presenters, there are no shortage of celebrity memoirs on bookshop shelves. This year has seen new books published by a... Continue reading at The Guardian
[ The Guardian | 2022-12-09 10:52:17 UTC ]
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“Booksellers are constantly giving their patrons extraordinary bargains. In London recently a copy of an early edition of Keats’ Poems, originally bought from a dealer for 2s was sold for £140, and a first edition of Burns’ Poems bought in Edinburgh for 1s 6d brought £350.” –R.M. Williamson,... Continue reading at Literrary Hub
[ Literrary Hub | 2022-12-07 09:53:48 UTC ]
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