9 Intriguing and Fun Digital Marketing Stats From the Past Week

With summer largely in the rearview mirror, marketers are attending conferences and generally revealing more media- and brand-related data. Here are nine of such stats that caught our eye last week. 1. During a Re/code podcast, BuzzFeed CEO Jonah Peretti said that more than 75 percent of his digital publisher's views for all content come from non-BuzzFeed networks. More specifically, he shared that Facebook video produces 27 percent of the views and Snapchat brings in 21 percent. 2. PubMatic CEO Rajeev Goel told an audience at Dmexco that about 40 percent of Germans use ad blockers, a significant spike from the estimated 10 percent of Americans who block ads. Publishers are rightfully scared of the phenomenon, especially since Apple's IOS9 system became available last week. It allows developers to sell ad-blocking apps on it for iPhones.  3. Also speaking at Dmexco, Amy Cole, head of brand development for Instagram EMEA, made the case for brands to buy ads on Instagram, citing data from 400 Nielsen studies covering two years of campaigns. Per Cole, 97 percent of ads have generated "significant" ad recall, with the average campaign boosting recall by 17 points. 4. JD.com, China's largest business-to-consumer site, has more than 600 million users and 373 million people who purchase straight from the site.  5. Anonymity app Whisper touts more than 10 million users, 10 billion page views a month and a whopping 1 million app users every minute. 6. Remember Lauren Conrad... Continue reading at 'AdWeek'

[ AdWeek | 2015-09-21 00:00:00 UTC ]
News tagged with: #mobile app #video platform #digital marketing

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Printed book sales rise £8m week on week

Printed book sales soared by £8m in the UK last week, as shoppers flocked to the high... Continue reading at The Bookseller

[ The Bookseller | 2012-12-04 00:00:00 UTC ]
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Book sales soar week on week, remain down on 2010

Printed book sales soared by £8.6m week on week last week, but spending remains down on... Continue reading at The Bookseller

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The week's bestselling books, May 12

The Southern California Independent Bookstore Bestsellers list for Sunday, May 12, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times

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This Week’s Bestsellers: May 6, 2024

Emily Henry’s latest contemporary rom-com, ‘Funny Story,’ is the #1 book in the country. Plus novelist Amy Tan goes birding, and ‘The Covenant of Water’ by Abraham Verghese gets a boost from ‘CBS Sunday Morning.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-03 04:00:00 UTC ]
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Book Deals: Week of May 6, 2024

Hachette lands a blockbuster new memoir by Priscilla Presley, Ballantine signs a new book from bestselling British author Eve Chase, and more Continue reading at Publishers Weekly

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The Week in Libraries: May 3, 2024

Advocacy efforts for federal library funding shift to the Senate, a librarian has joined the Democratic gubernatorial ticket in Utah, 'Library Journal' has named its 2024 class of Movers & Shakers, and more in this week's library news. Continue reading at Publishers Weekly

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Can We Truly Be Free of Our Past? A Conversation with Wendy Chen, by Xixuan Collins

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This Week’s Bestsellers: April 29, 2024

Chloe Walsh’s ‘Taming 7,’ a new entry in her BookTok-popular Boys of Tommen YA series, debuts at #3 on our children’s fiction list. Plus novelists Salman Rushdie and Caleb Carr publish memoirs, and a memoir in Spanish by Mexican President Andrés Manuel López Obrador is a stateside hit. Continue reading at Publishers Weekly

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Book Deals: Week of April 29, 2024

Putnam lands Jill Santopolo’s long anticipated sequel to The Light We Lost, Gallery signs a memoir by late fashion designer Kate Spade’s best friend, and more Continue reading at Publishers Weekly

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The Week in Libraries: April 26, 2024

Among the week's headlines: a deadline looms for federal library funding; the FCC votes to restore net neutrality rules; Maryland passes a law designed to discourage book bans; and why Alabama librarians are feeling exhausted. Continue reading at Publishers Weekly

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The week's bestselling books, April 28

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Norton Sues Follett, Alleging Millions in Past Due Payments

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The Week in Libraries: April 19, 2024

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This Week’s Bestsellers: April 22, 2024

Leigh Bardugo’s ‘The Familiar,’ a standalone fantasy novel, is the #3 book in the country. Plus Anne Lamott returns with ‘Somehow,’ a meditation on matters of the heart, and Elsie Silver launches a new romance series with ‘Wild Love.’ Continue reading at Publishers Weekly

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Book Deals: Week of April 22, 2024

Summit takes McSweeney’s publisher Amanda Uhle’s searing family memoir, Delacorte lands Elle Kennedy’s debut YA thriller, and more Continue reading at Publishers Weekly

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The week's bestselling books, April 21

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