8 of This Week’s Most Telling Marketing Stats, From Earnings Calls to a Surge in Fashion Sales

In the midst of all our town halls, Latin dance breaks and golf tournaments on Zoom, April zoomed by at an alarmingly rapid pace. With the calendar turning to May, it's officially Q1 earnings season. Plus, Nielsen dives into what sports fans are watching in the absence of sports. Here are the eight stats from... Continue reading at 'AdWeek'

[ AdWeek | 2020-05-01 20:05:11 UTC ]
News tagged with: #sports fans #nielsen

Other Publishing stories related to: '8 of This Week’s Most Telling Marketing Stats, From Earnings Calls to a Surge in Fashion Sales'


Erotica boom affects genre sales

The recent boom in sales of erotic fiction is "cannibalising" the rest of the UK book market, trade magazine The Bookseller says. Continue reading at BBC News

[ BBC News | 2012-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recent boom #erotic fiction #trade magazine


German Publisher Axel Springer Launches its First Mobile and Table Editions for its Weekly Sport Bild

There is no doubt that it is easier to publish a tablet edition if your publication is a monthly, as opposed to either a daily or weekly. That is why most daily newspapers have chosen to either go the replica edition route, or else build apps that ta ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily newspapers #tablet edition


Marketers get a refresher: Sex still sells

You've bought rope for that special someone, picked up a few sex toys and read those Fifty Shades of Grey books a time or three. You know who you are. Well, no need to skulk about at naughty shops or the hardware store as Fifty Shades of Consumption makes it further into the mainstream. Stuart... Continue reading at Crains New York

[ Crains New York | 2012-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free events #brooklyn location


Rakuten beats Amazon to Japanese e-reader market

Kobo's parent Rakuten claims to have sold 100,000 devices following a launch of the Kobo e-... Continue reading at The Bookseller

[ The Bookseller | 2012-08-16 00:00:00 UTC ]
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Book sales slump during Olympics

Printed book sales in the UK slumped 7% (£1.8m) to £24.5m week on week in the second... Continue reading at The Bookseller

[ The Bookseller | 2012-08-14 00:00:00 UTC ]
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Patterson is world's highest-earning author, says Forbes

Thriller writer James Patterson has been crowed as the world’s top-earning author in 2011-... Continue reading at The Bookseller

[ The Bookseller | 2012-08-10 00:00:00 UTC ]
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Fifty Shades boosts US sales

The US book business is starting to reap the benefit of strong sales of the Fifty Shades of Grey... Continue reading at The Bookseller

[ The Bookseller | 2012-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strong sales #book business #fifty shades


London's Olympic sales dip continues

  London booksellers say trade has continued slow as the predicted Olympic boost fails to... Continue reading at The Bookseller

[ The Bookseller | 2012-08-03 00:00:00 UTC ]
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Digital market 'not yet there' for illustrated

Illustrated publishers say the digital market is yet to take off for their businesses, with... Continue reading at The Bookseller

[ The Bookseller | 2012-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital market


HC, Riot and Viking on PR Week award shortlists

Books and publishing have a strong representation in this year's PR Week awards,... Continue reading at The Bookseller

[ The Bookseller | 2012-08-02 00:00:00 UTC ]
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Hooper report calls for 'copyright hub'

A government-commissioned report into the feasibility of developing a Digital Copyright Exchange... Continue reading at The Bookseller

[ The Bookseller | 2012-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #government-commissioned report


Canongate halts sale of Lehrer book

Canongate has stopped the distribution and sale of Imagine: How Creativity Works by Jonah Lehrer... Continue reading at The Bookseller

[ The Bookseller | 2012-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #creativity works #jonah lehrer


Fifty Shades of Grey tops bestseller list for a 15th week

  Sales of E L James' Fifty Shades series slumped for a third consecutive week last... Continue reading at The Bookseller

[ The Bookseller | 2012-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fifty shades #15th week #consecutive week


Amazon Picks Up Market Share

Amazon appears to have been the big winner in picking up former Borders customers. According to new figures from Bowker Market Research, Amazon’s share of book spending in the first quarter of 2012 was 29%, up from 23% in the comparable period in 2011. Barnes & Noble’s share of spending, in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book spending #amazon appears #big winner #borders customers #barnes noble


Ilex Press Enters U.S. Publishing Market

After packaging for a number of American publishers, among them Focal Press, St. Martin’s, Abrams, and Chronicle, U.K.-based Ilex Press is entering the U.S. with its own line of books that is being distributed by Ingram Publisher Services. Founded in 2000 by U.K. publishing veteran Alastair... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing market #american publishers


Bertrams appoints international sales director

Bertrams has appointed an international sales director to support the book wholesaler’s... Continue reading at The Bookseller

[ The Bookseller | 2012-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book wholesaler


Apple iPad sales up 84% in third quarter

Unit sales of the iPad rose 84% year-on-year in the third quarter ending 30th June 2012, to a... Continue reading at The Bookseller

[ The Bookseller | 2012-07-25 00:00:00 UTC ]
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German sales drop in 2012, outlook 'mixed'

The adverse economic environment and consumers who are cutting down on their spending are finally... Continue reading at The Bookseller

[ The Bookseller | 2012-07-25 00:00:00 UTC ]
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Rosen calls for backing for reading for pleasure

Former children's laureate Michael Rosen is leading calls by children's book authors and... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book authors


James eclipses Jamie and Dan in record-breaking week

E L James has set yet another record by chalking up the longest unbroken streak atop Nielsen... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
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