8 of This Week’s Most Telling Marketing Stats, From Earnings Calls to a Surge in Fashion Sales

In the midst of all our town halls, Latin dance breaks and golf tournaments on Zoom, April zoomed by at an alarmingly rapid pace. With the calendar turning to May, it's officially Q1 earnings season. Plus, Nielsen dives into what sports fans are watching in the absence of sports. Here are the eight stats from... Continue reading at 'AdWeek'

[ AdWeek | 2020-05-01 20:05:11 UTC ]
News tagged with: #sports fans #nielsen

Other Publishing stories related to: '8 of This Week’s Most Telling Marketing Stats, From Earnings Calls to a Surge in Fashion Sales'

Market slips despite 50 Shades

E L James' Fifty Shades trilogy has once again shattered records, as The Bookseller reported... Continue reading at The Bookseller

[ The Bookseller | 2012-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller reported

EC v-p backs calls for reduced VAT on ebooks

The vice-president of the European Commission, Neelie Kroes, has backed a call by European... Continue reading at The Bookseller

[ The Bookseller | 2012-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european commission #reduced vat

Big players slip as emerging markets rise

The top 10 publishers in the world had their lowest combined market share last year in the Livres... Continue reading at The Bookseller

[ The Bookseller | 2012-06-22 00:00:00 UTC ]
More news stories like this |

Vintage scoops BMS Best Marketing Campaign award

Vintage has won the best marketing campaign of the year award at the Book Marketing Society's... Continue reading at The Bookseller

[ The Bookseller | 2012-06-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaign

Headline shoots for younger market for Scarrow

Headline is aiming to draw in younger male readers with a new look and website for historical... Continue reading at The Bookseller

[ The Bookseller | 2012-06-21 00:00:00 UTC ]
More news stories like this |

Records tumble as Fifty Shades sales continue to climb

  E L James' Fifty Shades of Grey (Arrow) has smashed the weekly sales record for a... Continue reading at The Bookseller

[ The Bookseller | 2012-06-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fifty shades #grey arrow

Hunger Games trilogy lifts book sales

Thanks to blockbuster sales of The Hunger Games trilogy—fed by the release of the Hunger Games movie—sales for the children's/young adult category surged in the first quarter and were the only print books to show growth at all in March, according to industry figures released Friday. For the... Continue reading at Crains New York

[ Crains New York | 2012-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year-ago period #scholarly books #american publishers #growth spurt #hardest hit #adult category #religious books

WHS sees sales drop but 'confident' for next year

W H Smith has reported a like-for-like sales decrease of 3% across the group in the last quarter... Continue reading at The Bookseller

[ The Bookseller | 2012-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales decrease

Double win with A Monster Calls

A Monster Calls (Walker Books) written by Patrick Ness and illustrated by Jim Kay, has become the... Continue reading at The Bookseller

[ The Bookseller | 2012-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #double win #monster calls #patrick ness #jim kay

Phaidon Press up for sale

Art and cookery specialist Phaidon Press is up for sale, with owner Richard Schlagman looking for... Continue reading at The Bookseller

[ The Bookseller | 2012-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #phaidon press

Design and marketing targeted at Creativity Day

Next Thursday will see the largest gathering of book marketing professionals this year as 170... Continue reading at The Bookseller

[ The Bookseller | 2012-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest gathering

Book sales bounce back

Printed book sales rebounded after a poor week, with Nielsen BookScan reporting spending surged... Continue reading at The Bookseller

[ The Bookseller | 2012-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #poor week

Shares of Lee Enterprises Surge After Buffett Buys Stake

Berkshire Hathaway has made the latest of its string of investments in newspaper publishers. Continue reading at The New York Times

[ The New York Times | 2012-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #berkshire hathaway #newspaper publishers

Books 'weak' as May sales rise 3.4%, says BRC

The May sunshine led to a 3.4% total sales increase last month, according to the British Retail... Continue reading at The Bookseller

[ The Bookseller | 2012-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british retail

Ann Patchett calls out Amazon

In a speech at BookExpo America, the author and bookstore owner said Amazon 'wants to kill us.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-06-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america #bookstore owner

MJ chases erotica market

Hot on the heels of Cornerstone’s Fifty Shades of Grey, Penguin’s Michael Joseph has... Continue reading at The Bookseller

[ The Bookseller | 2012-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fifty shades #michael joseph

Amazon 'predatory', Penguin tells DoJ

Penguin and Macmillan have hit back at US government claims that they colluded to fix the price... Continue reading at The Bookseller

[ The Bookseller | 2012-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hit back #government claims

Printed book sales slump to nine-year low

As temperatures soared across the UK, printed book sales slumped to their lowest level in nine... Continue reading at The Bookseller

[ The Bookseller | 2012-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nine-year low #lowest level

BMS shortlists for Best Marketing Campaign

The Book Marketing Society has announced the shortlists for its inaugural Best Marketing Campaign... Continue reading at The Bookseller

[ The Bookseller | 2012-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaign

Future plc iPad App Sales Hit $5 Million Since Newsstand Debut

In its interim statement for its fiscal half-year ending March 2012, enthusiast publisher Future plc is reporting a quickly growing digital operation. Continue reading at Folio Magazine

[ Folio Magazine | 2012-05-24 00:00:00 UTC ]
More news stories like this |