3 Epiphanies About Social Media Marketing for Books

When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
News tagged with: #book marketing

Other Publishing stories related to: '3 Epiphanies About Social Media Marketing for Books'


Waterstones holds half-term children's 3 for 2

Waterstones has brought its 3 for 2 offer back for one week, but only on children’s books... Continue reading at The Bookseller

[ The Bookseller | 2012-02-09 00:00:00 UTC ]
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Marmion Launches Marketing Firm

Bridget Marmion, who has had long tenures in sales and marketing at FSG, Random House and Houghton Mifflin Harcourt, has started her own firm, Your Expert Nation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house


Cult of the Leader wins CMI Management Book award

The Cult of the Leader (Wiley), written by Christopher Bones, has been named as the CMI... Continue reading at The Bookseller

[ The Bookseller | 2012-02-08 00:00:00 UTC ]
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Waterstones Childrens Book Prize shortlist revealed

This year's shortlist for the Waterstones Children’s Book Prize includes new talent... Continue reading at The Bookseller

[ The Bookseller | 2012-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #waterstones children


Indigo and Books-a-Million join boycott of Amazon print titles

Canadian bookselling chain Indigo Books and Music and Books-a-Million have joined ranks with... Continue reading at The Bookseller

[ The Bookseller | 2012-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joined ranks


ASP Westward Sells Community Media of Colorado to Macari-Healey Publishing Company, LLC

HOUSTON, TX - February 6, 2012 - Macari-Healey Publishing Company, LLC, of Golden, Colorado has purchased Community Media of Colorado from ASP Westward. The Houston-based newspaper publisher had owned CMC since 2002. ASP Westward also ope ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-06 00:00:00 UTC ]
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Niche Publishing: Publishers Seek To Capitalize On e-Books

As traditional revenue channels for newspapers collapse, publishers are seeking new and innovative ways to make a profit without expending a lot of resources. Finding the appropriate niche is the key to survival, and newspapers that recognize this ar ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishing #publishers seek #innovative ways


BBC Books in two-year deal with "The Voice"

BBC Books has signed a two-year publishing deal with the BBC's upcoming talent show "The... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bbc books #two-year deal


No More Pencils, No More Books

Can’t wait for high school calculus iBooks where kids have to triangulate Kindle sales with rubbish percentage data –Dan Frommer, via Twitter Continue reading at AllThingsD

[ AllThingsD | 2012-02-01 00:00:00 UTC ]
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GooReader: When you need Google Books to go

Google Books is a gigantic and ever-expanding online library of books and magazines that can be used to read classic titles free of charge as well as to purchase new releases in all manner of categories. But you may be one of the many people who have found that the interface for the website and... Continue reading at Betanews

[ Betanews | 2012-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google books


January book spend falls as digital bites

Printed book sales fell 12% year on year in January, with spending falling to its lowest point... Continue reading at The Bookseller

[ The Bookseller | 2012-02-01 00:00:00 UTC ]
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VIDEO: International festival of comic books

Comic book fans gather in the French city of Angouleme to celebrate the 39th international festival of comic books. Continue reading at BBC News

[ BBC News | 2012-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international festival #comic books #french city


W H Smith ‘won market share’ at Christmas

W H Smith says it increased its market share over the Christmas period, with retail analysts... Continue reading at The Bookseller

[ The Bookseller | 2012-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christmas period #market share


War Horse UK's bestselling book for second week

Michael Morpurgo’s War Horse (Egmont) was once again the bestselling book in the UK last... Continue reading at The Bookseller

[ The Bookseller | 2012-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling book #michael morpurgo


'Agile' publishing at Digital Book World

Publishers may be falling out of love with apps, but they need to fall in love with their... Continue reading at The Bookseller

[ The Bookseller | 2012-01-24 00:00:00 UTC ]
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Tablet and E-book reader Ownership Nearly Double Over the Holiday Gift-Giving Period

The share of adults in the United States who own tablet computers nearly doubled from 10% to 19% between mid-December and early January and the same surge in growth also applied to ebook readers, which also jumped from 10% to 19% over the same time ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet computers #early january #ebook readers


Recession fails to bite children's market

Children's publishing emerged relatively unscathed from a recessionary 2011, with 13 of the... Continue reading at The Bookseller

[ The Bookseller | 2012-01-23 00:00:00 UTC ]
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Redundancies at Trust Media after m.b.o.

Christian book supplier Trust Media has begun redundancy consultations with staff after a... Continue reading at The Bookseller

[ The Bookseller | 2012-01-23 00:00:00 UTC ]
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Move to Digital: Lose Your Unwanted Books

Want to replace your traditional library with ebooks? Here are some sites and tools that can help you make your physical books disappear. Continue reading at PC World

[ PC World | 2012-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional library


Abrams made director of Jewish Book Week

Journalist and TV researcher Hester Abrams has been appointed to the role of director of literary... Continue reading at The Bookseller

[ The Bookseller | 2012-01-23 00:00:00 UTC ]
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