A Nielsen report finds that sales of print books in 10 countries totaled 614 million copies last year, level with 2021 sales. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2023-05-05 04:00:00 UTC ]
Welcome to the first edition edition of Ad Age TV Brief, a new roundup of news from the world of broadcast, cable, streaming and beyond. Sinclair under fire “The Federal Communications Commission is investigating whether Sinclair Broadcast Group Inc. misled the government agency during its... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 20:34:29 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today A 3-year-old ad went viral yesterday; it’s a lovely tale with a surprise... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 10:00:00 UTC ]
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NBC News’ coverage of the first Democratic presidential debate of the 2020 election cycle may have been short on interpersonal drama, but the two-hour event certainly managed to draw a crowd. According to Nielsen live-plus-same-day data, the debate averaged 15.3 million viewers across NBC, MSNBC... Continue reading at Advertising Age
[ Advertising Age | 2019-06-28 00:20:59 UTC ]
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Nielsen will soon lend even more legitimacy to esports advertising by measuring sponsorship deals through Riot Games. Riot Games, the gaming publisher and esports event organizer, said it will begin working with Nielsen to measure the value of brand deals for Riot's League of Legends leagues and... Continue reading at AdWeek
[ AdWeek | 2019-06-27 20:44:59 UTC ]
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Publishers hit by surprise 5.4% fall in 2018 – but warn against proclaiming terminal declineUK book sales fell for the first time in five years in 2018, despite the success of bestsellers such as Michelle Obama’s autobiography, Becoming.The UK publishing industry was hit by a surprise fall of... Continue reading at The Guardian
[ The Guardian | 2019-06-25 23:01:37 UTC ]
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LiveRamp has agreed to acquire Boston-based Data Plus Math for $150 million, a move the company says will allow marketers to measure TV ad effectiveness across linear and advanced TV. LiveRamp provides brands the ability to match their first-party data to platforms such as Pinterest, for... Continue reading at Advertising Age
[ Advertising Age | 2019-06-24 15:34:50 UTC ]
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AT&T is now part of Harry Potter lore as the first brand to ink a sponsorship deal with the new augmented reality game about the wizarding world. AT&T stores are incorporated into the landscape of the game, called “Harry Potter: Wizards Unite,” which is by Niantic, the creator of... Continue reading at Advertising Age
[ Advertising Age | 2019-06-21 21:00:51 UTC ]
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An astonishing 91% of right-leaning Americans have lost faith in the media, according to a study from the Reuters Institute of Digital News and the University of Oxford. Rasmus Kleis Nielsen from the Reuters Institute for the Study of Journalism explained some of the key findings of the report,... Continue reading at AdWeek
[ AdWeek | 2019-06-20 11:00:53 UTC ]
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YouTube has introduced augmented reality into videos, providing a canvas for beauty bloggers to play with virtual makeup while also opening a new route for brands to hawk their products. On Tuesday, Google, which owns YouTube, announced the new augmented-reality feature, which enables “virtual... Continue reading at Advertising Age
[ Advertising Age | 2019-06-19 21:35:54 UTC ]
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CANNES, France--If you want to rent a yacht for client meetings, branded events or just a good, old-fashioned party in Cannes, it'll set you back about a quarter of a million dollars this week. As Adweek's Ronan Shields reported that's a relative bargain. Nielsen is back with its yacht this... Continue reading at AdWeek
[ AdWeek | 2019-06-19 20:19:28 UTC ]
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Guardian research shows that the top 100 illustrated children’s books last year showed growing marginalisation of female and minority ethnic charactersThe most popular picture books published in 2018 collectively present a white and male-dominated world to children, feature very few BAME (black,... Continue reading at The Guardian
[ The Guardian | 2019-06-13 05:00:18 UTC ]
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Online publishing platform Medium will publish its first print book,'The Big Disruption,' next week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-04-04 00:00:00 UTC ]
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The frustration with higher VAT for ebooks than print books may finally be over Poland as legislation is proposed to drop the rate from 23 to 5 percent. The post Polish Legislation Could Equalize VAT on Ebooks and Print by June 1 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-03-26 00:00:00 UTC ]
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A study finds parents focus more on technology with electronic books and interact less with children. Continue reading at BBC News
[ BBC News | 2019-03-25 00:00:00 UTC ]
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Unit sales of print books were flat in the week ended Mar. 9, 2019, compared to the similar week in 2018, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-15 00:00:00 UTC ]
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Declines in adult fiction and juvenile fiction and nonfiction offset a 7.6% increase in adult nonfiction sales, resulting in a 0.8% drop in unit sales of print books for the week ended Dec. 8, 2018, compared to the similar week last year at outlets the report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-12-14 00:00:00 UTC ]
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With sales down in both adult categories, unit sales of print books in the week ended Oct. 27, 2018, fell 2.2% compared to the same week in 2017, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-02 00:00:00 UTC ]
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John Sargent, CEO of Macmillan, gave this year’s Frankfurt CEO Talk, discussing everything from the future of print books to his battle with the White House over the publication of 'Fire and Fury.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-10 00:00:00 UTC ]
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A new decision allows EU member states to align VAT rates on print books and ebooks if they choose to, instead of a 15% minimum for electronic services. The post European Publishing Welcomes ECOFIN’s Decision on Taxation for Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-02 00:00:00 UTC ]
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The European Union has voted to allow the 28 member states to adjust the value added tax (VAT) rates applied to ebooks and downloadable audiobooks to align with the lower taxes on print books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-02 00:00:00 UTC ]
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