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With advertising trending down for most print publications, publishers are eyeing paywalls with renewed interest. This whitepaper explores five successful methods of engaging your reader base with a compelling value proposition to convince them to pay for access. Continue reading at 'Publishing Executive'
[ Publishing Executive | 2019-06-21 20:38:36 UTC ]
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#print publication
#renewed interest
#print publications
No stranger to the unconventional, REI is at it again: The outdoors retailer is discontinuing its print mail-order catalog and debuting a magazine. Called Uncommon Path, the print publication will run on a quarterly basis and include stories focused on the outdoors. Kent, Washington-based REI... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-06-20 19:50:29 UTC ]
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#print publication
#hearst magazine
#hearst
#online publishing
#publishing deal
#bookstore
#product testing
#senior editor
It's four months into the year, and the industry is losing another print publication. This time around it's ESPN The Magazine. "Our journalists will continue to create the same exceptional content. Consumer habits are evolving rapidly, and this requires ESPN to evolve as well," ESPN said in a... Continue reading at 'AdWeek'
[ AdWeek | 2019-04-30 00:00:00 UTC ]
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#consumer habits
#print publication
Print publication, once vital household telephone directory, ends after 51 years as owner Yell fully digitises its businessThe Yellow Pages will stop printing from January 2019 after more than five decades, its owner Yell has announced. Yell has taken the decision to fully digitise the business,... Continue reading at 'The Guardian'
[ The Guardian | 2017-09-01 00:00:00 UTC ]
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#stop printing
#yellow pages
#print publication
Metro, London’s freesheet, has combined its smartphone and tablet app and added new features. In the autumn it will roll out two new apps focussing on content verticals. The paper wants to focus attention on its loyal audience, taking a different approach to other publishers chasing traffic on... Continue reading at 'Digiday'
[ Digiday | 2016-06-30 00:00:00 UTC ]
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#print publication
#loyal audience
#focus attention
#content verticals
#apps appeared
#tablet app
The International New York Times (NYTimes.com) and The New York Times’ Chinese website (cn.NYTimes.com) today published the first edition of the International New York Times Chinese Monthly, a print publication that presents news, opinion a ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2015-05-01 00:00:00 UTC ]
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#print publication
#hong kong
Cottages & Gardens Publications, publisher of high-end regional shelter titles, is launching a new magazine for the San Francisco market. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2013-10-04 00:00:00 UTC ]
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#print publication
In an effort to beef up its digital presence, the University of Missouri's independent student newspaper, The Maneater, announced Wednesday that it will reduce its print publication from twice a week to once a week, publishing only on Wednesdays. .. Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2013-08-23 00:00:00 UTC ]
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#print publication
#announced wednesday
#digital presence
SpinMedia has bought Vibe in a deal that could prove to be the end of the print edition of the famed hip-hop culture magazine.Vibe magazine was founded in 1993 by legendary producer Quincy Jones. The company has changed hands several times and like many publications, has turned its focus to its... Continue reading at 'Crains New York'
[ Crains New York | 2013-04-26 00:00:00 UTC ]
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#advertising revenue
#online traffic
#print publication
#news release
#print rights
#print products
#online business
NEW YORK -- This fall, the University of Oregon’s Daily Emerald -- a print publication for more than 90 years -- will ditch the daily for digital, publish a twice-weekly magazine, and launch a mini-tech start-up called The Garage. It' ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2012-07-20 00:00:00 UTC ]
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#print publication
#york --
#stay relevant
The sale to Buzzmedia, a portfolio of music and celebrity Web sites, calls into question Spin's future as a print publication. Continue reading at 'The New York Times'
[ The New York Times | 2012-07-10 00:00:00 UTC ]
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#print publication