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Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at 'Advertising Age'
[ Advertising Age | 2020-04-17 17:36:26 UTC ]
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#bad news
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Jeffrey Archer has signed a deal with digital publisher Saga Egmont to make his 37 books available across 11 languages. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-04-15 09:23:29 UTC ]
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#jeffrey archer
#saga egmont
#egmont
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Like every digital publisher, Hearst Magazines has had to adapt to creating content in an all-remote world. "My motto is 'enter smiling,' and I believe there is opportunity in everything," CCO Kate Lewis said on the inaugural episode of The New Normal, a weekly interactive discussion show where... Continue reading at 'Digiday'
[ Digiday | 2020-04-13 04:00:00 UTC ]
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#crisis appeared
#hearst magazines
#kate lewis
#digital publisher
#creating content
#all-remote world
#inaugural episode
#hearst
Digital publisher marketing platform Edelweiss was exposed to a phishing scam on March 4 that compromised the company’s Edelweiss+ email list. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2020-03-06 05:00:00 UTC ]
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#phishing scam
#digital publisher
An inside look at what advertisers look for when selecting print and digital publisher partners. By Kevin Rehberg, Vice President, Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2020-02-27 18:23:48 UTC ]
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#publishing partner
#vice president
#digital publisher
Oliver Rhodes is leaving his role as chief executive of Bookouture, the digital publisher he founded, in July, after which Jenny Geras, currently publisher at Bookouture, will take over as managing director. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-01-14 07:50:14 UTC ]
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#jenny geras
#digital publisher
Pottermore, the digital publisher of Harry Potter, recorded sales of £31.5m in the year to end March 2019, with pretax profit jumping to £6.9m. Describing the performance as "another very good year", chair Neil Blair highlighted "strong" sales of the original Harry Potter series across e-books... Continue reading at 'The Bookseller'
[ The Bookseller | 2020-01-02 23:13:21 UTC ]
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#good year
#harry potter
#digital publisher
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. TikTok wants... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-04 10:00:00 UTC ]
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#retail sales
#lindsay rittenhouse
#pumpkin spice
#i-hsien sherwood
#alfred maskeroni
#digital publisher
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Meditations... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-02 10:00:00 UTC ]
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#johnson johnson
#opioid epidemic
#final stages
#zombie apocalypse
#good time
#digital media
#digital publisher
Digital publisher Jellysmack is working with YouTube stars to use its tools to tailor their videos for Facebook and Snapchat. The post ‘It’s found money’: YouTube stars look for ways to expand to Facebook appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-09-24 04:01:07 UTC ]
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#facebook appeared
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#digital publisher
Someone needs to do a major rewrite of the Wikipedia article about Axel Springer because it’s not a digital publisher anymore like Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2019-09-23 18:00:02 UTC ]
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#tech company
#digital publisher
Known as a gateway into the lifestyle and culture of New England, Yankee magazine has established itself as much more than just a publication for those living in the region it covers. Now a digital publisher that labels itself as the “leading authority on New England foliage” with a reach of... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-07-15 18:58:36 UTC ]
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#user experience
#strategic initiatives
#taking place
#hilton midtown
#digital publisher
Bookouture has signed two new novels from K L Slater, a writer the digital publisher says has sold one million copies in two years. Continue reading at 'The Bookseller'
[ The Bookseller | 2019-04-18 00:00:00 UTC ]
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#bookouture signs
#digital publisher
#million copies
Reporter says every member of the news team received a letter about redundancies on Tuesday morningThe Australian arm of BuzzFeed will have to cut 11 staff as a global downsizing strategy targets 200 of the digital publisher’s international workforce.BuzzFeedOz news reporter Alice Workman said... Continue reading at 'The Guardian'
[ The Guardian | 2019-01-29 00:00:00 UTC ]
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#digital publisher
#tuesday morning
#latest round
Adweek recently caught up with BuzzFeed CEO Jonah Peretti and chief revenue officer Lee Brown about the state of the digital publisher, the challenges of a changing industry and where they see the company in the years ahead. We also chatted with them about the evolution of Tasty in the three... Continue reading at 'AdWeek'
[ AdWeek | 2018-08-21 00:00:00 UTC ]
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#years ahead
#digital publisher
#changing industry
There was great intent by Refinery29 about where they chose to hold their 2018 NewFront presentation for advertisers today. At Manhattan's historic Town Hall, founded by a group of suffragists in 1921, the very 21st century brand reiterated its commitment to providing the best content and... Continue reading at 'AdWeek'
[ AdWeek | 2018-05-03 00:00:00 UTC ]
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#advertisers today
#digital publisher
BuzzFeed's newest spin-off brand, As/Is, is debuting Tuesday to cover beauty and style with a focus on body positivity and celebrating individuality.As/Is is the latest effort by BuzzFeed to find new revenue models through lifestyle brands that not only generate content, but experiences and... Continue reading at 'Advertising Age'
[ Advertising Age | 2018-03-06 00:00:00 UTC ]
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#generate content
#millennial audience
#digital publisher
#ad revenue
#give advertisers
#york magazine
#grub street
Starting with a new Instagram account, NBC Sports and Refinery29 will produce content about female athletes, female executives in the sports world and more. The post NBCUniversal adds Refinery29 to its growing list of digital publisher and platform partners appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-02-23 00:00:00 UTC ]
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#growing list
#digital publisher
#instagram account
#nbc sports
#produce content
#female executives
#sports world
BuzzFeed is taking matters into its own hands on Facebook, after the social network announced moves that could restrict publishers' ability to reach people there.The digital publisher, which has often relied on Facebook for its audience, was buying ads on Friday to bring readers into its own... Continue reading at 'Advertising Age'
[ Advertising Age | 2018-01-13 00:00:00 UTC ]
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#mobile app
#reach people
#digital publisher
#buying ads
#direct relationship
Some teams' marketers are already back on the training field in a bid to monetize an uptick in digital consumption they have so far struggled to understand. The post ‘In reality, we are a content company’: Football clubs embrace the role of digital publisher appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-06-12 00:00:00 UTC ]
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#content company
#digital publisher
#digital consumption