Industry veteran Frank Cooper is leaving BuzzFeed, where he has been CMO for the past 17 months. In marketing circles, Cooper has been seen as a key conduit between the digital publisher and advertisers because of his brand experience. He quit his post as PepsiCo's chief marketer in June 2015... Continue reading >> [ Source: AdWeek | 2016-11-29 00:00:00 UTC ]
Understanding publishing in the digital context of 'nearby media' is at the heart of the Frankfurt Book Fair's StoryDrive Asia conference in Singapore. The post This Week in Singapore: StoryDrive Asia and Digital Media Potential appeared first on Publishing Perspectives. Continue reading >> [ Source: Publishing Perspectives | 2016-11-09 00:00:00 UTC ]
Woven Digital, which publishes millennial-focused brands such as BroBible and Uproxx, recently laid off just under 20 employees, according to multiple people with knowledge of the California-based company.Most of those affected worked for HitFix, an entertainment news site acquired by Woven in... Continue reading >> [ Source: Advertising Age | 2016-10-14 00:00:00 UTC ]
Literary agency Peters Fraser + Dunlop has launched an online books catalogue and aims to have every agented book listed and available by 2024 in time for its 100th anniversary. Continue reading >> [ Source: The Bookseller | 2016-10-14 00:00:00 UTC ]
The digital media industry is facing an extremely competitive revenue landscape. In times like this, it's sometimes better to link arms with other, similar, companies, backed by an even bigger, more profitable company.Discovery Communications on Thursday announced a $100 million minority... Continue reading >> [ Source: Advertising Age | 2016-10-13 00:00:00 UTC ]
How a digital publishing company founded in 2012 has racked up a series of bestselling digital titles in the U.K. Continue reading >> [ Source: Publishers Weekly | 2016-09-23 00:00:00 UTC ]
An independent bookseller’s plans to launch a new international online bookseller to rival Amazon, Bookman & Black, have been cancelled. Continue reading >> [ Source: The Bookseller | 2016-08-23 00:00:00 UTC ]
Between massive shakeups at The Huffington Post and Gawker Media, this week marked the end of an era for digital publishing. For starters, late last week The Huffington Post announced that its namesake co-founder Arianna Huffington would be leaving the company to focus on a new company she’s... Continue reading >> [ Source: Digiday | 2016-08-19 00:00:00 UTC ]
Tom MacIsaac took the helm of the audiobook publisher and distributor in late June, succeeding Rich Fresse. MacIsaac was CEO of Verve Mobile from 2010 to 2015, where he expanded the company's mobile and advertising capabilities. Continue reading >> [ Source: Publishers Weekly | 2016-08-11 00:00:00 UTC ]
It's no longer a question of "if," it's a question of "when." Digital publishers like Vox Media, BuzzFeed, Thrillist Media Group, and Mashable are all moving closer to being on TV, even though it's taking a little longer than some media-watchers might have predicted.On Friday, "daily digital... Continue reading >> [ Source: Advertising Age | 2016-08-02 00:00:00 UTC ]
Digital publisher Dan Franklin is leaving Penguin Random House UK on 14th July, with his role made redundant. Continue reading >> [ Source: The Bookseller | 2016-07-08 00:00:00 UTC ]
As the population of people using ad blocking software has grown, publishers are increasingly recognizing that they have to find a way to address those people a different way. Digital Content Next, a trade group for premium publishers, has shared recommendations, which came out of meetings with... Continue reading >> [ Source: Digiday | 2016-05-23 00:00:00 UTC ]
[Sponsored Content] Whether you’re a publisher looking to drive subscriptions, an association with goals of increasing membership, or an enterprise selling a product, knowing ROI of your campaigns can help you to be more efficient and successful. The post 4 Steps to Figuring Out ROI on Digital... Continue reading >> [ Source: Folio Magazine | 2016-05-20 00:00:00 UTC ]
Buy an ebook on Amazon or an album on Apple's iTunes and you own it, right? Maybe not as much as you think. It's all about what the tech industry calls digital rights management, and the bottom line for consumers is that there are significant differences between owning a tangible product and... Continue reading >> [ Source: Los Angeles Times | 2016-05-13 00:00:00 UTC ]
This being Generation Flux, perpetual innovation and transformation are imperative, and competitive advantages are, at best, fleeting. Continuous value creation and higher engagement—at lower cost and faster speed and with improved quality—is the key to business longevity. Continue reading >> [ Source: Publishers Weekly | 2016-04-29 00:00:00 UTC ]
E-book sales growth may be slowing, but the digital publishing revolution isn't going anywhere. Continue reading >> [ Source: Publishers Weekly | 2016-04-15 00:00:00 UTC ]
What is going on with ebooks? The decline in trade ebook sales in the U.S. is certainly one of the big questions hanging over the publishing industry as publishers gather for the 2016 London Book Fair. Continue reading >> [ Source: Publishers Weekly | 2016-04-11 00:00:00 UTC ]
Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with... Continue reading >> [ Source: Digiday | 2016-04-11 00:00:00 UTC ]
They’ve become the voice of the millennials and now films, TV shows, book deals and live tours are followingYou may not have heard of Joe Sugg and Caspar Lee, but these British YouTube stars have more than 11 million subscribers and more than one billion views on Google’s online video service.... Continue reading >> [ Source: The Guardian | 2016-04-09 00:00:00 UTC ]
Mediaocean has tapped ad tech firm Rubicon Project to build a system aimed at automating the process of buying and selling the massive amount of premium digital media inventory that's still bought and sold through manual processes. In the process, the ad inventory that Rubicon offers... Continue reading >> [ Source: Advertising Age | 2016-03-10 00:00:00 UTC ]