Your 2015 Guide to Every Upfront Pitch and Party

TV networks are gearing up for their flashy upfront presentations, which represent the kick-off to negotiations with advertisers over fall prime-time programming.While some like Discovery are skipping the glitz altogether, others like Turner Broadcasting are combining their network presentations for one massive event.And as has been the case over the past several years, there's plenty of other digital media companies and publishers are also vying for marketers' TV budgets by hostingNewFronts, with new entrants this year like Refinery29. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-02-05 00:00:00 UTC ]
News tagged with: #tv networks #tv budgets

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Wattpad's Native Ads Pitch in a TL;DR World? Consumers and Brands Love Long Reads

First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is podcasting was validated like never before. The developments largely flew in the face of the increasingly... Continue reading at AdWeek

[ AdWeek | 2015-07-22 00:00:00 UTC ]
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International Hot Book Properties: Week of July 20, 2015

Among the titles generating interest this week are a Greek short story collection about locals fleeing the debt-ridden nation, and a previously unpublished novel by the grandson of Ché Guevara. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-21 00:00:00 UTC ]
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AAP: sales 'slow' in 2015 first quarter

The Association of American Publishers (AAP) StatShot report has recorded publisher book sales down 6.6% for the first quarter of 2015, at $2.2bn compared to $2.38bn for the first quarter of last year. Data for the StatShot comes from just over 1,200 publishers. The figures represent... Continue reading at The Bookseller

[ The Bookseller | 2015-07-18 00:00:00 UTC ]
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The birthday party

On the occasion of its 20th birthday, The Bookseller would like to wish Amazon and its founder Jeff Bezos many happy returns. Amazon is a remarkable business led by a remarkable visionary. He may not acknowledge it but Bezos is the natural heir to people such as Sir Allen Lane and Tim... Continue reading at The Bookseller

[ The Bookseller | 2015-07-18 00:00:00 UTC ]
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This Week's Bestsellers: July 20, 2015

John Green takes two of the top 10 spots on this week’s PW Bestsellers list. Plus soccer star Alex Morgan gets a World Cup sales bump, and two thriller series have big weeks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
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Apple iBooks Category Bestsellers, July 12, 2015

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended July 12, 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
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Bookselling Roundup, Week Ending July 17, 2015

The Rizzoli Bookstore will reopen July 27 in New York City, and Books. Inc. puts the finishing touches on its grand opening of its new Berkeley store this weekend. New stores opened in Fresno and in New Richmond, Ohio. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
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Book Deals: Week of July 20, 2015

WWII naval disaster story by Lynn Vincent and Sarah Vladic goes to Jonathan Karp at S&S; St. Martin’s Press signs a novel about three Vanderbilt women by Theresa Ann Fowler, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
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PW Picks: Books of the Week, July 20, 2015

This week: the latest from Juan Gabriel Vasquez, and what it's like to be a speechwriter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
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News Briefs: Week of July 20, 2015

Filings set stage for new ruling in GSU copyright case and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
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AAP Monthly StatShot, March 2015

First-quarter ebook sales were down 2.5% and 36.6% in the adult and children’s/young adult categories, respectively, according to figures in AAP’s StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-17 00:00:00 UTC ]
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This Week in Children's Apps: July 13, 2015

This week in apps, an interactive version of a Seuss classic reinforces literacy skills. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-16 00:00:00 UTC ]
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Manga Resurgent at Comic-Con 2015 and Anime Expo

The North American manga market is back and stronger than ever. And with the summer's biggest shows—Anime Expo and the San Diego Comic-con—being held on successive weekends, Southern California was the best place to measure the category's resurgence. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-15 00:00:00 UTC ]
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Growth, Diversity, Uncertainty Mark New Era at Comic-Con 2015

The show is bigger, crowded with fans, events and new venues as well as more diverse offerings of comics targeting kids, women and people of color than ever before. So why are so many comics professionals worried about Comic-con? Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-15 00:00:00 UTC ]
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Photo Mania: San Diego Comic-Con International 2015

Tens of thousands of pop culture fans descended on San Diego July 8-12 and PW Comics World was around all weekend at Comic-Con Internattional: San Diego, the biggest pop culture convention in North America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-15 00:00:00 UTC ]
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Self-Published Survival Guide to Bullying Goes Big

Aija Mayrock, a 19-year-old author, found surprising success when her self-published 'The Survival Guide to Bullying' was picked up by Scholastic. The post Self-Published Survival Guide to Bullying Goes Big appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-13 00:00:00 UTC ]
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Comic-Con 2015: Fans insist Superman never goes out of style

The Zack Snyder-directed 2013 film 'Man of Steel" reintroduced comic book staple Superman to filmgoing audiences. Yet the next time ol' Supes graces the silver screen, he'll be sharing the spotlight. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-07-10 00:00:00 UTC ]
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Bookselling Roundup, Week Ending July 10, 2015

Among this week's openings are the Tiger’s Den bookstore/bar in St. Joseph, Mo. And, in other news, Lancaster, Pa., bookstore Aaron's Books is celebrating its tenth anniversary. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-10 00:00:00 UTC ]
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PW Picks: Books of the Week, July 13, 2015

This week: one of the best novels of the year, and Ta-Nehisi Coates's unforgettable new book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-10 00:00:00 UTC ]
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News Briefs: Week of July 13, 2015

Class action denied in Author Solutions case and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-07-10 00:00:00 UTC ]
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