Young adult readers 'prefer printed to ebooks'

Survey finds that 62% of 16 to 24-year-olds prefer traditional books over their digital equivalentsSixteen to 24-year-olds are known as the super-connected generation, obsessed with snapping selfies or downloading the latest mobile apps, so it comes as a surprise to learn that 62% prefer print books to ebooks.Asked about preferences for physical products versus digital content, printed books jump out as the media most desired in material form, ahead of movies (48%), newspapers and magazines (47%), CDs (32%), and video games (31%)."It is surprising because we think of 16-24s as being attached to their smartphones and digital devices, so it does shout out," said Luke Mitchell of agency Voxburner, which researched questions about buying and using content with 1,420 young adults.The two big reasons for preferring print are value for money and an emotional connection to physical books. On questions of ebook pricing, 28% think that ebooks should be half their current price, while just 8% say that ebook pricing is right.The top-rated reasons for preferring physical to digital products were: "I like to hold the product" (51%), "I am not restricted to a particular device" (20%), "I can easily share it" (10%), "I like the packaging" (9%), and "I can sell it when used" (6%).Mitchell said that qualitative comments about preferring physical books included things like "I collect", "I like the smell", and "I want full bookshelves". "Books are status symbols, you can't really see what... Continue reading at 'The Guardian'

[ The Guardian | 2013-11-25 00:00:00 UTC ]
News tagged with: #digital products

Other Publishing stories related to: 'Young adult readers 'prefer printed to ebooks''


WHS partners with Kobo to launch e-reader

Written By: Lisa Campbell Publication Date: Thu, 13/10/2011 - 09:25 W H Smith has partnered with Kobo to launch the first wifi touch-screen e-reader in the UK later this month. The chain bookseller announced the partnership today (13th October) at the same time as its financial results for the... Continue reading at The Bookseller

[ The Bookseller | 2011-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #launch e-reader #financial results #company revealed


Condé Nast Partners with HP for Print-On-Demand Content

Pilot program will allow direct-to-home printer access for some branded content. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pilot program #branded content


FBF: Bricks and mortar shops need own e-readers

Written By: Graeme Neill Publication Date: Thu, 13/10/2011 - 08:57 Retailers will need to develop and market their own dedicated ebook readers if they are to compete with Amazon, delegates at Frankfurt Book Fair have been told. Speaking at a Google panel about ebooks, Bloomsbury executive... Continue reading at The Bookseller

[ The Bookseller | 2011-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #offering ebooks #mortar shops #huge proportion #ebook sales


English-language ebooks in global surge

Written By: Philip Jones Publication Date: Wed, 12/10/2011 - 13:41 English-language ebooks in non-traditional markets have become big business but publishers need to throw off the shackles of established business models to fully exploit the global marketplace. These were the messages greeting... Continue reading at The Bookseller

[ The Bookseller | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers launch #big business #global marketplace


Agents warn of ebook "reckoning"

Written By: Philip Jones Publication Date: Tue, 11/10/2011 - 09:00 Literary agents speaking at Publishers Launch Frankfurt have challenged publishers to approach ebook royalty discussions in a more "knowledgeable" way or face a "reckoning" from the digital revolution. But there are signs of... Continue reading at The Bookseller

[ The Bookseller | 2011-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #challenged publishers #digital revolution #uk publishers


Print Power

Mobile content and community brands dominated the media category of the 2011 Inc. 5000, which recognizes the 5,000 fastest-growing privately-held companies in the U.S. (The number one company in the media category: GoLive! Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile content #media category


Frankfurt debates ebook prices

Written By: Philip Jones Publication Date: Mon, 10/10/2011 - 14:15 Agents need to be less “conservative" if they are to protect their authors from accusations that their ebooks are over-priced, according to panellists at Publishers Launch Frankfurt this morning (Monday 10th October). read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-10 00:00:00 UTC ]
More news stories like this |


Europe set to embrace the ebook

Written By: Philip Jones Publication Date: Mon, 10/10/2011 - 14:49 European publishers are becoming less resistant to the "digitisation tsunami" as local distribution networks are built and publishers await the arrival of global players such as Amazon, Apple and Google in their territories. ... Continue reading at The Bookseller

[ The Bookseller | 2011-10-10 00:00:00 UTC ]
More news stories like this |


Potential Spanish ebook VAT cut welcomed

Written By: Paul Rigg Publication Date: Fri, 07/10/2011 - 15:11 The Spanish socialists pledge to reduce ebook VAT (IVA) to 4% has been welcomed by the director of the Spanish ebook platform Libranda. The announcement came from Alfredo Rubalcaba, who is the socialists’ candidate to become prime... Continue reading at The Bookseller

[ The Bookseller | 2011-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prime minister #ebook market


Google launches UK eBooks store, Australia and Canada 'soon'

Written By: Philip Jones Publication Date: Thu, 06/10/2011 - 14:17 Google eBooks has launched its e-bookstore in the UK. The store can be found at Google.co.uk/ebooks with frontlist titles including The Fear Index by Robert Harris priced at £9.06 and Kill Alex Cross by James Patterson priced... Continue reading at The Bookseller

[ The Bookseller | 2011-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #signed deals #biggest publishers #including hachette #random house #hive website


Toubon confident over French VAT cut on ebooks

Written By: Barbara Casassus Publication Date: Wed, 05/10/2011 - 08:51 Former French culture minister Jacques Toubon has said he has high hopes that France will be able to cut VAT on ebooks from 19.6% to 5.5% next January as planned without triggering the wrath of the European Commission.... Continue reading at The Bookseller

[ The Bookseller | 2011-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good chance #high hopes #european commission #digital revolution


Perseus launches self-publishing ebook service

Written By: Charlotte Williams Publication Date: Mon, 03/10/2011 - 08:01 US independent publisher Perseus Books Group has launched a distribution and marketing service for authors wanting to self-publish their own ebooks, offering a 70% royalty rate to the author. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-03 00:00:00 UTC ]
More news stories like this |


Bloomsbury launches Connect ebook service

Written By: Philip Jones Publication Date: Mon, 03/10/2011 - 15:15 Bloomsbury is to launch an ebook distribution facility Bloomsbury Connect, which will offer ebook conversion and distribution into the four English-language markets. The new initiative will provide competition to Faber Factory,... Continue reading at The Bookseller

[ The Bookseller | 2011-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #english-language markets #faber factory


Pottermore ebook launch pushed back to 2012

Written By: Charlotte Williams Publication Date: Fri, 30/09/2011 - 17:05 Harry Potter fans will have to wait until the first half of 2012 for the series' ebooks as the opening of the Pottermore shop postponed from its planned October launch. In a posting on the site's blog, it said: "As our... Continue reading at The Bookseller

[ The Bookseller | 2011-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pottermore shop


Google ebooks UK launch "imminent"

Written By: Graeme Neill Publication Date: Fri, 30/09/2011 - 15:29 Google is preparing an “imminent” UK launch of its ebooks platform for selling digital titles, with members of Gardners Hive network able to sell the ebooks from their websites. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebooks platform


Notts libraries to charge for ebook loans

Written By: Benedicte Page Publication Date: Thu, 29/09/2011 - 08:42 Nottinghamshire library service has become the first to institute a charge for ebook loans. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook loans


Connelly ebook exclusives for Orion

Written By: Charlotte Williams Publication Date: Wed, 28/09/2011 - 15:32 Orion is to publish six short stories from bestselling author Michael Connelly as ebook exclusives, featuring his series character LAPD detective Harry Bosch. Two collections of three short stories will be published, each... Continue reading at The Bookseller

[ The Bookseller | 2011-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short stories #27th october


Trident agency launches ebook service

Written By: Charlotte Williams Publication Date: Mon, 26/09/2011 - 15:05 Trident Media Group, a New York-based literary agency, has launched Trident E-Book Operations, which will create, manage and implement ebook strategies for its authors. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-26 00:00:00 UTC ]
More news stories like this |


More Readers, Sales for E-books

There are almost as many ebook surveys as there are digital conferences. Two new surveys released last week provided more information, one on the impact digital readers have had on consumers' reading and book-buying habits, while a second examined the impact of digital publishing on the industry. Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book-buying habits #digital publishing


Number of Americans reading ebooks doubles

Written By: Graeme Neill Publication Date: Wed, 21/09/2011 - 09:05 The number of Americans using an ebook reader has almost doubled during the last 12 months, according to a new survery. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook reader