Yahoo Is Betting Big On Digital Magazines

CEO Marissa Mayer wants her company to copy the publishing industry for its "elegant" designs, "distinctive voice," and of course, our CPMs.In an overtly flashy keynote address to the packed CES crowd yesterday, Yahoo CEO Marissa Mayer presented the company's vertical move into online magazines. First up is Yahoo Food, which will focus entirely on the culinary realm. Afterwards, Yahoo Tech will launch spearheaded by David Pogue, who was poached from the New York Times last October.Read Full Story     Continue reading at 'Fast Company'

[ Fast Company | 2014-01-09 00:00:00 UTC ]
News tagged with: #betting big #digital magazines #publishing industry #distinctive voice #online magazines

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The National Enquirer Unveils Its First-Ever Digital Advertising Strategy

Long a fixture of checkout queues and newsstand kiosks, the celebrity news publisher The National Enquirer will soon bring its salacious storytelling online for the first time in its 96-year-old history. The publisher, along with its sister sites Globe, National Examiner and The National... Continue reading at AdWeek

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How Annie Ernaux Captures the Spirit of Her Era Through Its Big-Box Stores

Alison L. Strayer is an award-winning writer and translator. Her work has been shortlisted twice for the Governor’s General Award for Literature and for Translation. Her translation of Annie Ernaux’s The Years was shortlisted for the Man Booker International Prize in 2019 and won the... Continue reading at Literrary Hub

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Digital conglomerate buys right-wing app Parler

The digital media conglomerate Starboard said Friday it purchased the conservative social media site Parler and will temporarily take down the app as it undergoes a “strategic assessment.” Continue reading at ABC News

[ ABC News | 2023-04-14 20:47:19 UTC ]
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How a Tiny Literary Magazine Became a Springboard for Great Irish Writing

The Stinging Fly has helped launch several of Ireland’s most promising writers. How has a publication with 1,000 subscribers carved a niche in the Irish canon? Continue reading at The New York Times

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‘It was utterly wild’: the story of a 1970s erotic magazine for women

New podcast Stiffed investigates the forgotten story of Viva, a progressive magazine for women that featured Anna Wintour on staffBack in the mid-aughts, right before the internet made Play-Doh spaghetti of the magazine industry, Jennifer Romolini was an editor at Lucky, a Conde Nast property... Continue reading at The Guardian

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Gal-Dem, magazine for women and non-binary people of colour, to fold

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Behind Church & Dwight's approach to digital growth and value pricing

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Is Controlled Digital Lending on Borrowed Time?

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Taoist rituals via video call and Tarot readings over WeChat: China’s spiritual market is going digital

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Amazon no longer sells print and Kindle magazines

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Former BET CEO Debra Lee details affair with co-founder: 'I would've lost everything'

In her memoir 'I Am Debra Lee,' BET's former CEO gets candid about her tenure at the cable network and shares advice for women in corporate America. Continue reading at Los Angeles Times

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A science fiction magazine closed submissions after being bombarded with stories written by ChatGPT

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Catapult to Shutter Online Magazine, Writing Classes

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3 Super Bowl Advertisers Winning the Digital Content Game

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