Bargains aren’t just for Walmart shoppers anymore. Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s largest retailer let All You reach its target audience at scale with limited marketing costs, while circulation soared to more than 1 million in five years. But as the soft economy has made budget shoppers out of everyone, the title seemed to be missing out on potential sales and audience by limiting its distribution. Surprisingly, All You’s readers have a median household income of $68,000—$11,000 higher than Condé Nast’s luxury ad-driven Vogue at just $57,000. Technology has led to opportunity for the magazine, as two-thirds of smartphone owners have used their mobile devices to research products or compare prices, according to Leo J. Shapiro & Associates. “The economy has spurred the smart-shopping movement, but technology has accelerated it,” said All You publisher Suzanne Quint. “So more people are more interested in smart shopping because it’s easy to shop smart today.” The 1.5-million circ All You has raised its rate base by 50,000 copies in anticipation of the nationwide rollout to stores including Kroger, Barnes & Noble and Target. The expansion comes as All You, along with the rest of the magazine business, has suffered declines in single-copy sales. From 2008... Continue reading at 'AdWeek'
[ AdWeek | 2014-02-24 00:00:00 UTC ]
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People magazine lost roughly a dozen staff members to layoffs and buyouts last week, according to people familiar with the matter. The departures come just before Time Inc., owner of People, starts to trade independently of Time Warner on Monday, June 9.People is the largest money maker at Time... Continue reading at Advertising Age
[ Advertising Age | 2014-06-03 00:00:00 UTC ]
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Amazon has said a bitter dispute with publisher Hachette, which has led to a block on pre-orders, will not be resolved soon. Continue reading at BBC World
[ BBC World | 2014-05-28 00:00:00 UTC ]
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Nineteen "inspirational" women, including Caitlin Moran, Dawn O’Porter, Tanni... Continue reading at The Bookseller
[ The Bookseller | 2014-05-16 00:00:00 UTC ]
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Joanne Harris says the book industry is sexist. Why else are there categories for 'women writers' and no equivalents for writers who happen to be men?This is the year of reading women, people, remember? We're all reading female writers and helping address the literary gender imbalance which is... Continue reading at The Guardian
[ The Guardian | 2014-05-16 00:00:00 UTC ]
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While Amazon slow-tracks HBG titles, at least one chain is stepping up HBG's presence. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
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David Fishman is taking over as CEO of TV Guide Magazine after current chief exec Jack Kliger resigned Wednesday. The "planned transition" comes just six months after Fishman and Kliger were named COO and CEO, respectively, by the magazine's ownership group, OpenGate Capital. Continue reading at Folio Magazine
[ Folio Magazine | 2014-05-09 00:00:00 UTC ]
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Hearst Magazines UK, the principal business for Hearst in the United Kingdom, has named Anna Jones its new chief executive officer per a joint announcement Monday by Hearst Magazines president David Carey and Duncan Edwards, president and CEO of Hearst Magazines International, to whom Jones will... Continue reading at Folio Magazine
[ Folio Magazine | 2014-04-28 00:00:00 UTC ]
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Sales of books and magazines fell about 9% at Books-A-Million in the year ended February 1, 2014 compared to the prior year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-21 00:00:00 UTC ]
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John McNamee has stepped down from his role as president of the European and International... Continue reading at The Bookseller
[ The Bookseller | 2014-04-15 00:00:00 UTC ]
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Debut novelists Eimear McBride, Audrey Magee and Hannah Kent join Chimamanda Ngozi Adichie, Donna... Continue reading at The Bookseller
[ The Bookseller | 2014-04-07 00:00:00 UTC ]
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The struggles of print media are far from over, but the first quarter of 2014 has been a particularly upbeat period for the magazine business, and not just because 35 titles launched, compared with... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-03-29 00:00:00 UTC ]
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The gay lifestyle magazine Attitude was launched in 1994 and to celebrate its 20th anniversary, the editor Matthew Todd, who says it feels serendipitous that Attitude turns 20 just as people of the same sex can begin marrying in England and Wales, has picked some of his favourite covers from... Continue reading at The Guardian
[ The Guardian | 2014-03-28 00:00:00 UTC ]
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In a nod to the growing number of digital-first outlets recognized, the American Society of Magazine Editors took over Twitter on Thursday morning, tweeting out the Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
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Campaigners are planning to picket the re-opening of the Women's Library tonight (12th March... Continue reading at The Bookseller
[ The Bookseller | 2014-03-12 00:00:00 UTC ]
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Our digital magazine for March focuses on ebook businesses and initiatives around the world, from sales to format, enhanced content to devices. Download your copy here. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-11 00:00:00 UTC ]
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The London Review of Books has become the most successful – and controversial – literary publication in Europe. Just what is Mary-Kay Wilmers, its 75-year-old editor, getting so right?The offices of the London Review of Books are situated on the top two floors of a Georgian townhouse in the... Continue reading at The Guardian
[ The Guardian | 2014-03-09 00:00:00 UTC ]
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To celebrate International Womens Day today (8th March), we republish The Bookseller's author... Continue reading at The Bookseller
[ The Bookseller | 2014-03-07 00:00:00 UTC ]
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Six debut novelists will compete against writers at the “top of their form” on the... Continue reading at The Bookseller
[ The Bookseller | 2014-03-06 00:00:00 UTC ]
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Silvio Berlusconi's publishing house has launched a glossy magazine dedicated to Pope Francis, with photographs and a pull-out centrefold. Here are a few ideas for the next issue …Pope Francis is no ordinary celebrity, but until recently he was lacking one of global fame's most common... Continue reading at The Guardian
[ The Guardian | 2014-03-05 00:00:00 UTC ]
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George Lossius, one of the most visible advocates in urging publishers to embrace technology, will step down as chief executive of Publishing Technology plc “in the near future.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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