With 100,000 Pieces of Content at Launch, Mode.com Expects 25 Million Monthly Users

Just one year after rebranding from Glam Media, Mode Media is bringing all of its brands together on one site where it hopes to build the "largest native feed distribution platform outside of Facebook." At its second Digital Content NewFronts presentation today, Mode unveiled its new newsfeed-style social platform, mode.com, which now hosts all of the content that used to be on sites like Glam.com, Foodie.com, Bliss.com and Brash.com. The idea is to help consumers sort through articles and videos that various editors, creators, video producers and experts publish. At launch, Arora said Mode has 100,000 pieces of content from more than 10,000 creators across style, food, entertainment, sports, family and news verticals. Mode's effort comes at an interesting time for publishers. While Mode builds its own social platform, other publishers are pushing out content on ready-made sites like Facebook, Twitter and Snapchat that already have massive reach. Samir Arora, founder and CEO of Mode Media, explained that each social platform today has a purpose. For example, people use Facebook to find friends and look to Twitter as a news source. Mode hopes to stand out by sharing high-quality, curated articles that are vetted by editors (as opposed to newsfeeds curated by friends from high school).  "This is not like the 50 to 100 companies that have created a business inside a Facebook or Twitter, like Buzzfeed," Arora said. "This is spreading stories outside of Facebook. We are... Continue reading at 'AdWeek'

[ AdWeek | 2015-04-29 00:00:00 UTC ]
News tagged with: #pre-roll ads #social activity

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Publishing Sales Jump 18.1% in First Six Months of 2021

With all segments posting increases, sales rose 18.1% in the first half of 2021 over the comparable period in 2020 for publishers who report results to the AAP. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-24 04:00:00 UTC ]
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Yorkshire comic festival launches donation drive for libraries and schools

A comic art festival based in Yorkshire is encouraging the public to donate new and used comic books to its organisation, which will then distribute copies to schools and libraries. Continue reading at The Bookseller

[ The Bookseller | 2021-08-21 00:12:55 UTC ]
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An idyllic California town and the wildfire everyone should have expected

Lizzie Johnson chronicles what was lost, and why, when Paradise, Calif., burned in 2018. Continue reading at The Washington Post

[ The Washington Post | 2021-08-20 12:00:00 UTC ]
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Greene & Heaton launches underrepresented writers mentoring scheme

Literary agency Greene & Heaton is to launch a submissions initiative and mentoring scheme for writers from underrepresented backgrounds, as part of The Greene Door Project.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-19 09:26:48 UTC ]
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Instagram user accused of capitalising from Ijeoma Oluo’s anti-racist book

The white woman behind the popular Instagram account @soyouwanttotalkabout has apologised after claims that she has co-opted the black author’s brandThe white woman behind an Instagram account with almost three million followers has apologised for the “harm” she caused to bestselling black... Continue reading at The Guardian

[ The Guardian | 2021-08-16 16:19:00 UTC ]
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‘Harder than I expected’: Confessions of a media employee on their experience returning to the office

A senior editor at a digital publisher had been looking forward to working from the company’s office but, with masks now required, has found there aren’t many reasons to go. The post ‘Harder than I expected’: Confessions of a media employee on their experience returning to the office appeared... Continue reading at Digiday

[ Digiday | 2021-08-16 04:01:00 UTC ]
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Clays invests in new press with 50-million book capacity

UK book manufacturer Clays has ordered a new printing press which will have the capacity to produce roughly 50 million books a year. Continue reading at The Bookseller

[ The Bookseller | 2021-08-09 22:52:28 UTC ]
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Women's Prize for Fiction launches initiative for writers under 35

The Women’s Prize for Fiction is partnering with Good Housekeeping magazine to launch a new initiative celebrating writers of fiction aged 35 and under. Continue reading at The Bookseller

[ The Bookseller | 2021-08-06 23:54:31 UTC ]
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The Binc Foundation: 25 Years of Supporting Booksellers

As it celebrates its 25th anniversary, the Book Industry Charitable Foundation has never had a bigger part to play in supporting booksellers and comics stores Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-06 04:00:00 UTC ]
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Anglia Ruskin launches bursary to improve children's book illustration diversity

Anglia Ruskin University (ARU) has launched a new inclusivity bursary worth £11,200 to study for a masters degree in children's book illustration.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-04 15:16:55 UTC ]
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AwesomeBooks to donate 50,000 books via National Literacy Trust

Retailer AwesomeBooks is giving a copy of every book sold on its site to the National Literary Trust (NLT), which will match them to children and schools who need them. Continue reading at The Bookseller

[ The Bookseller | 2021-08-01 12:50:31 UTC ]
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Pearson reports 'strong rebound' as it launches student subscription app

Pearson’s underlying revenue increased by 17% in the first half of 2021, reflecting a “strong rebound” from last year, and “encouraging momentum in the underlying business”. The company has also announced a new college app launching in the US today, called Pearson+.  Continue reading at The Bookseller

[ The Bookseller | 2021-07-30 05:24:08 UTC ]
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Area man hangs on to dream, reopens bookstore after 25 years.

Well, this is kind of heartwarming. A full quarter-century after shuttering his old store in Bloomington, Indiana, Rick Morgenstern has opened what suddenly becomes the state’s largest independent bookstore. The reboot of the eponymous store has been in the works for years and is reopening in a... Continue reading at Literrary Hub

[ Literrary Hub | 2021-07-28 18:29:10 UTC ]
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Influx Press launches first novel prize for Black British women with Black Ballad

Independent publisher Influx Press is launching a new fiction prize for Black British women, in partnership with lifestyle platform Black Ballad. Continue reading at The Bookseller

[ The Bookseller | 2021-07-27 19:32:32 UTC ]
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The risible launch of ‘Britain’s Fox News’

Last week, Guto Harri, an anchor on GB News, in the United Kingdom, addressed a pressing news story: the racist abuse that Black English players faced following the final of the European soccer championships, which England lost, and the broader debate around the players’ practice of taking a... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-07-20 12:38:46 UTC ]
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Hachette launches Health Charity Book Club with Tesco

Hachette UK has partnered with Tesco to support the retailer’s first Health Charity Book Club, exclusively featuring titles from the publisher.   Continue reading at The Bookseller

[ The Bookseller | 2021-07-16 20:09:05 UTC ]
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NPD BookScan: US June Print Book Sales Up 2.8 Million Over 2020

'NPD Books' Brenna Connor says there's a possibility that the American market will go into the autumn with double-digit year-to-date gains. The post NPD BookScan: US June Print Book Sales Up 2.8 Million Over 2020 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-07-12 17:32:28 UTC ]
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RCW and Knights Of launch children's publishing workshop for authors of colour

The RCW literary agency and publisher Knights Of have announced the return of a free children’s publishing workshop for aspiring authors of colour, now in partnership with development scheme Megaphone. Continue reading at The Bookseller

[ The Bookseller | 2021-07-08 01:37:05 UTC ]
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Carthew's ClassFest wins £43,000 from Arts Council

ClassFest, a new literature festival showcasing the work of working-class writers, has received £43,000 funding from Arts Council England. Continue reading at The Bookseller

[ The Bookseller | 2021-07-07 10:17:38 UTC ]
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The titles agencies expect to fly at the virtual London Book Fair

While a lot of the usual LBF rights-trading focused on agencies’ and publishers’ own online ‘fairs’, there are a still a number of hot titles around this summer’s digital event  Continue reading at The Bookseller

[ The Bookseller | 2021-07-03 12:02:21 UTC ]
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