With 100,000 Pieces of Content at Launch, Mode.com Expects 25 Million Monthly Users

Just one year after rebranding from Glam Media, Mode Media is bringing all of its brands together on one site where it hopes to build the "largest native feed distribution platform outside of Facebook." At its second Digital Content NewFronts presentation today, Mode unveiled its new newsfeed-style social platform, mode.com, which now hosts all of the content that used to be on sites like Glam.com, Foodie.com, Bliss.com and Brash.com. The idea is to help consumers sort through articles and videos that various editors, creators, video producers and experts publish. At launch, Arora said Mode has 100,000 pieces of content from more than 10,000 creators across style, food, entertainment, sports, family and news verticals. Mode's effort comes at an interesting time for publishers. While Mode builds its own social platform, other publishers are pushing out content on ready-made sites like Facebook, Twitter and Snapchat that already have massive reach. Samir Arora, founder and CEO of Mode Media, explained that each social platform today has a purpose. For example, people use Facebook to find friends and look to Twitter as a news source. Mode hopes to stand out by sharing high-quality, curated articles that are vetted by editors (as opposed to newsfeeds curated by friends from high school).  "This is not like the 50 to 100 companies that have created a business inside a Facebook or Twitter, like Buzzfeed," Arora said. "This is spreading stories outside of Facebook. We are... Continue reading at 'AdWeek'

[ AdWeek | 2015-04-29 00:00:00 UTC ]
News tagged with: #pre-roll ads #social activity

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Rupert Murdoch’s launch of talkTV is about opportunism as much as ideology | Emily Bell

Piers Morgan will be presenting a nightly talkshow in this new venture aimed at outflanking the ailing GB NewsThe human Marmite of British journalism, Piers Morgan, is about to be spread very thinly. He has signed a global commentary deal with Rupert Murdoch’s News Corp. A nightly talkshow will... Continue reading at The Guardian

[ The Guardian | 2021-09-19 17:07:41 UTC ]
More news stories like this | News stories tagged with: #york post #harpercollins publishers #cancel culture #harpercollins #book deal


DK appoints Hopkins as content licensing director

Toby Hopkins has been appointed director of content licensing at DK as the publishing house develops plans to grow B2B sales in the digital space. Continue reading at The Bookseller

[ The Bookseller | 2021-09-17 22:51:13 UTC ]
More news stories like this | News stories tagged with: #appointed director #content licensing #digital space


PA launches guidance on author data collection

The Publishers Association has released guidance for publishers seeking to collect data about the protected characteristics of authors, illustrators and translators after a report found many companies were reluctant to engage in diversity auditing. Continue reading at The Bookseller

[ The Bookseller | 2021-09-17 03:26:51 UTC ]
More news stories like this | News stories tagged with: #collect data #report found #publishers association


Piers Morgan to launch new TV show in deal with News Corp

British presenter Piers Morgan will join News Corp and Fox News Media and host a TV show that will air in the U.S., Britain and Australia Continue reading at ABC News

[ ABC News | 2021-09-17 00:42:43 UTC ]
More news stories like this | News stories tagged with: #piers morgan #tv show #news corp


In Liane Moriarty’s ‘Apples Never Fall,’ a mother disappears and a family falls to pieces

Moriarty tells a fresh, juicy tale about four siblings and their tennis-obsessed parents. Continue reading at The Washington Post

[ The Washington Post | 2021-09-16 14:28:19 UTC ]
More news stories like this | News stories tagged with: #liane moriarty #mother disappears #family falls


Univ. of Nebraska Press Launches LGBTQ+ Fiction Series

The University of Nebraska Press is launching Zero Street, a series dedicated to novels and short story collections written by LGBTQ+ authors and featuring LGBTQ+ characters and/or themes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-15 04:00:00 UTC ]
More news stories like this | News stories tagged with: #nebraska press #series dedicated #lgbtq+ authors


Greenwich launches UK's first fully biodegradable library cards

Libraries in the London Borough of Greenwich are the first in the country to move to fully biodegradable library cards that are made in the UK from ethically sourced materials. Continue reading at The Bookseller

[ The Bookseller | 2021-09-13 12:08:04 UTC ]
More news stories like this | News stories tagged with: #london borough #libraries


Basic Books UK launches with diverse list after remote inception during Covid-19

Having worked on the launch of John Murray Press list Basic Books, a sibling to the US imprint of the same name, while suffering from long Covid, Sarah Caro is primed to release its first titles Continue reading at The Bookseller

[ The Bookseller | 2021-09-10 12:29:19 UTC ]
More news stories like this | News stories tagged with: #diverse list #sarah caro


Unrealistic expectations about change in China

Two new books reflect Western fantasies of how democracy will come to the people’s republic. Continue reading at The Washington Post

[ The Washington Post | 2021-09-10 12:00:00 UTC ]
More news stories like this | News stories tagged with: #unrealistic expectations


HarperCollins Ireland publisher Nagle looks to build brand as list launches

With its first two titles issued last week and a further four to come in 2021, Conor Nagle explains how HarperCollins Ireland is harnessing the power of a big list alongside some indie sensibilities. Continue reading at The Bookseller

[ The Bookseller | 2021-09-10 00:00:19 UTC ]
More news stories like this | News stories tagged with: #harpercollins ireland #harpercollins


Great Ormond Street Hospital launches children's literature ‘Play' hub

Adam & Eve/DDB collaborated with the children’s hospital to create a resource to help children recover from anxiety, loneliness and fear of the unknown. Continue reading at Media Week

[ Media Week | 2021-09-08 10:55:23 UTC ]
More news stories like this | News stories tagged with: #children's literature


What Are Libraries Doing for National Library Card Sign-Up Month?

September is National Library Card Sign-Up Month! Let's take a look at some of the activities librarians have in store this month. Continue reading at Book Riot

[ Book Riot | 2021-09-08 10:32:00 UTC ]
More news stories like this | News stories tagged with: #libraries


Lit in Colour programme to diversify curriculum will reach 12,000 students

The Lit in Colour Pioneers programme, which supports UK schools in diversifying their English Literature curriculum, will be working with 119 cohorts from across the country this year, reaching almost 12,000 students. Continue reading at The Bookseller

[ The Bookseller | 2021-09-06 10:31:02 UTC ]
More news stories like this | News stories tagged with: #english literature


HarperCollins launches entry-level programmes for 2022

HarperCollins has launched its entry-level training programmes for 2022, including a traineeship scheme for those from underrepresented backgrounds. Continue reading at The Bookseller

[ The Bookseller | 2021-09-01 07:43:18 UTC ]
More news stories like this | News stories tagged with: #underrepresented backgrounds #harpercollins


Booktopia 'eclipses expectations' as sales rise 35%

Revenue at Australian online book retailer Booktopia Group Limited has grown by 35% this year, soaring to $223.9m (£119m) from last year's $165.7m (£88m) and beating its forecasts for the full year to 30th June 2021.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-31 13:52:14 UTC ]
More news stories like this | News stories tagged with: #full year #online book


Penguin Classics launches ‘new canon’ of environmental literature

Imprint’s Green Ideas series begins with 20 short books by writers from Rachel Carson to Greta Thunberg it believes are ‘the classics that made a movement’From Greta Thunberg to James Lovelock, publisher Penguin Classics has come up with a “new canon” of the environmental literature, which it... Continue reading at The Guardian

[ The Guardian | 2021-08-26 07:00:42 UTC ]
More news stories like this | News stories tagged with: #greta thunberg #growing trend #david attenborough #bill gates #jenny offill #publisher penguin


Macmillan Learning Launches Employee-Created Program to Recruit Diverse Talent

A new paid externship program aims to entice students from underrepresented groups to consider a career in educational publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #underrepresented groups #educational publishing


Law firm charity to launch string of bookshops

A law firm's charity arm is launching several bookshops as a way to combat loneliness and foster community connections. Continue reading at The Bookseller

[ The Bookseller | 2021-08-25 09:01:14 UTC ]
More news stories like this | News stories tagged with: #law firm #combat loneliness


Publishing Sales Jump 18.1% in First Six Months of 2021

With all segments posting increases, sales rose 18.1% in the first half of 2021 over the comparable period in 2020 for publishers who report results to the AAP. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #report results