Adblock Plus is hosting an event with publishers on the evening of Nov. 3, the night before the ad:tech conference kicks off in New York. Eyeo GmbH, the company that makes the popular Adblock Plus software (which claims to have more than 400 million desktop downloads), is hosting a small dinner and discussion at the Algonquin Hotel. Adblock Plus is internally calling the event #CampDavid and expects 15 to 20 people to attend, primarily publishers. The group plans to discuss Eyeo's "Acceptable Ads" program, a whitelisting process that lets publishers pay to show ads in ad-blocking apps. In the program, ads must adhere to the guidelines laid out in a manifesto, which says they're not annoying, disruptive or deceptive. Last month, Eyeo said it was in the process of forming an independent board with marketers, publishers and consumers as representatives. The goal of next week's meeting is to help explain to publishers the idea of the board and talk through any concerns. "You might have seen some media discussion around our decision to appoint an Independent Board to manage our Acceptable Ads program," reads the invitation. "We also let on that we're planning a round table discussion—what we've dubbed internally as #CampDavid—to hear from publishers and others about what we can do to improve advertising and the Internet for all." Adblock Plus was one of six participants in a roundtable discussion recently organized by Adweek with a handful of key players to talk through... Continue reading at 'AdWeek'
[ AdWeek | 2015-10-30 00:00:00 UTC ]
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Hearst Autos used an old school marketing method this week to tout its new look, with an eye-catching newsstand pop-up plopped in the middle of New York Fashion Week. Execs began rolling out Hearst Autos' new look, which is intended to "simplify" the brand, in June, said chief marketing officer... Continue reading at AdWeek
[ AdWeek | 2019-09-11 15:07:03 UTC ]
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Ad Age’s Launch Pad offers brief looks at new products and activations of interest to marketers and media people. At a time when newsstands in New York City are either shrinking or shutting down (and turning into garish vape shops when they do), the media capital of the world just got a... Continue reading at Advertising Age
[ Advertising Age | 2019-09-10 17:20:34 UTC ]
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A major release from Patricia Cornwell, new writings from Mindy Kaling, Andy Weir, Blake Crouch, NK Jemisin and more in the wake of APub's Dean Koontz deal. The post The Week’s Big Story: Amazon Publishing on Wooing Dean Koontz appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-07-26 06:30:49 UTC ]
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Among the stories making news this week: veteran bookseller and library advocate Tim Coates releases a reader-focused survey; more drama over Drag Queen Storytimes; and what to expect from all the talk of antitrust action in the tech sector. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-14 04:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Cover stars: Chip and Joanna Gaines, who rose to fame through their hit HGTV... Continue reading at Advertising Age
[ Advertising Age | 2019-05-07 00:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition.The news from Cupertino: "Apple's string of new subscription services pushes... Continue reading at Advertising Age
[ Advertising Age | 2019-03-26 00:00:00 UTC ]
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The second Children’s Books Salon in New York City brought together 26 international and nearly 70 American children’s book publishers for meetings and discussions. The post Children’s Books Salon: Building a ‘Global Community’ of Publishers in New York City appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-02-28 00:00:00 UTC ]
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In presidential tweet news, this happened Wednesday: Trump didn't get specific about the "false" reporting, but it seems likely that he saw the print edition of this morning's New York Times with... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-02-21 00:00:00 UTC ]
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Sharjah's work promoting Arab book markets includes its annual rights center at Sharjah International Book Fair, which will host 350 companies this year. The post Sharjah’s 2018 Rights Center to Host More Than 350 Publishers and Agencies appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-10-25 00:00:00 UTC ]
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A literary agency in Turkey is calling on publishers and agents around the world to support the country's book trade with their "understanding" following the economic crisis and fall of the lira. Continue reading at The Bookseller
[ The Bookseller | 2018-08-15 00:00:00 UTC ]
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Women in Publishing is to restart its regular meetings this autumn, launching with a panel discussion to explore the pay gap in September. Continue reading at The Bookseller
[ The Bookseller | 2018-08-02 00:00:00 UTC ]
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'Your competitors like Netflix, Amazon Prime and Audible,' publishers will hear this year at BookExpo and the rival rights fair, 'are more than willing to fill the gap.' The post As BookExpo and New York Rights Fair Open: Warnings for Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-05-30 00:00:00 UTC ]
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Publishers are urging the UK government to support measures that would allow VAT to be removed on ebooks, audiobooks and online newspaper and magazine subscriptions in the UK. Continue reading at The Bookseller
[ The Bookseller | 2018-05-26 00:00:00 UTC ]
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About six months into his new role as managing director of the Bureau international de l'édition française, or BIEF, Nicolas Roche is leading the French publishing industry's outreach program to open new markets and develop new readership for France's literature. The post BIEF’s Nicolas Roche on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-04-20 00:00:00 UTC ]
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The £580,000 Arts Council England funding will support new initiative to find and develop black and minority ethnic, disabled and LGBTQ writersA new literary agency, which aims to discover “the next generation of diverse writers” and “blow open the pipeline” for them, is being launched by the... Continue reading at The Guardian
[ The Guardian | 2017-12-21 00:00:00 UTC ]
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Ads.txt is showing publishers that domain spoofing remains a big problem for their video ad businesses. The post Study: Top publishers like The New York Times and The Washington Post lose $3.5 million a day to domain spoofing appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-12-12 00:00:00 UTC ]
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The Atlantic.com taps a new deputy editor, Esquire names new literary editor, and more... The post Crain’s New York Business Names Mary Kramer Group Publisher | People On the Move appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2017-11-21 00:00:00 UTC ]
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This week, our top stories covered publishers’ interest in Twitter live video, Facebook’s sports streaming rights push and more. The post Best of the week: Twitter live video lures publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-10-13 00:00:00 UTC ]
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“What a difference a year makes,” said Book Industry Study Group (BISG) chair Maureen McMahon, president of Kaplan Publishing, convening its annual general meeting in New York on 25th September. Continue reading at The Bookseller
[ The Bookseller | 2017-09-28 00:00:00 UTC ]
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Scholastic, Hachette, Simon & Schuster, Macmillan, and Penguin Random House are among the big New York houses who are offering their support—in the form of books and, in some cases, food and shelter—to those in flood-ravaged Southeast Texas. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-08-30 00:00:00 UTC ]
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