What's behind Nielsen's plan to break into two businesses

Packaged-goods focus of the Connect business Nielsen is spinning off meant less attention for the other 91 percent of the market. Continue reading at 'Advertising Age'

[ Advertising Age | 2019-11-07 23:07:47 UTC ]
News tagged with: #nielsen

Other Publishing stories related to: ' What's behind Nielsen's plan to break into two businesses '


Grand plans for Paolini as Inheritance Cycle climaxes

Written By: Charlotte Williams Publication Date: Mon, 22/08/2011 - 11:40 Random House Children’s Books is hoping that Christopher Paolini’s Inheritance Cycle series will be remembered for generations to come as it plans marketing activity for the final instalment, Inheritance. The fourth... Continue reading at The Bookseller

[ The Bookseller | 2011-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #grand plans #final instalment #fourth volume #marketing campaign #online activity


Nielsen Ratings Tool Designed to Compare TV, Web

Measurement company Nielsen has long offered the industry standard for TV ratings, but can it do the same for the Web? Later this month, Nielsen will release a new service that measures online ad campaigns in a way that’s similar to how branded ad campaigns are measured on television. Online... Continue reading at AdWeek

[ AdWeek | 2011-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #provide advertisers #brand advertisers


'Transparency' the new watchword for business

Written By: Benedicte Page Publication Date: Fri, 05/08/2011 - 08:50 Publishers must tighten up their business practices across the developing world or risk falling foul of new anti-bribery legislation, senior figures from the international book trade have said. The Bribery Act, which came... Continue reading at The Bookseller

[ The Bookseller | 2011-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business practices #developing world #civil settlement #fraud office #southern sudan


New plans for Cambridge libraries

Written By: Benedicte Page Publication Date: Wed, 03/08/2011 - 13:30 Cambridgeshire county council is set to announce new library plans in September, with book "vending" machines at train stations and park and ride sites potentially on the cards. An online ordering and delivery service,... Continue reading at The Bookseller

[ The Bookseller | 2011-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #train stations #delivery service


Penguin plans focus on organic growth and high street

Written By: Charlotte Williams Publication Date: Mon, 01/08/2011 - 08:59 Digital sales have helped to bolster profitability for Penguin in the first six months of 2011, with company chiefs looking for organic growth and a focus on the high street over the second half of the year. read more Continue reading at The Bookseller

[ The Bookseller | 2011-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #organic growth #high street


BREAKING: Schofield Media Shutters U.S. Operations

B-to-B publisher Schofield Media is shutting down its U.S. operations after "unexpectedly" losing its bank financing. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-20 00:00:00 UTC ]
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Fnac announces five-year plan

Written By: Barbara Casassus Publication Date: Wed, 20/07/2011 - 14:20 French cultural product chain Fnac has announced a new five-year strategic plan to help lift flagging sales as consumer habits change and competition from the internet erodes traditional markets. Called Fnac 2015, the... Continue reading at The Bookseller

[ The Bookseller | 2011-07-20 00:00:00 UTC ]
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Publishers Association plans second digital survey

Written By: Graeme Neill Publication Date: Tue, 19/07/2011 - 17:41 The Publishers Association is launching its second digital survey this year and could introduce a quarterly digital survey by 2012. The trade body said the survey came in response to the "significant growth" in digital sales,... Continue reading at The Bookseller

[ The Bookseller | 2011-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association #trade body #significant growth #digital sales #ebook sales #urged publishers


Future restructures business as revenue falls

Magazine publisher Future is restructuring its business in the UK and US following a 5% fall in group revenues over the past nine months. Continue reading at Media Week

[ Media Week | 2011-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #5% fall #group revenues


E-textbooks are destroying the old publishing business model

By Tim Conneally, Betanews The business model behind textbooks is completely out of step with what the market today wants, according to the head of Nature Publishing's digital textbook initiatives. Continue reading at Betanews

[ Betanews | 2011-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tim conneally #business model #market today


"Serious flaws" in Oxfordshire library plans

Written By: Benedicte Page Publication Date: Thu, 14/07/2011 - 15:18 Oxfordshire library campaigners have claimed there are "major gaps" in the council's plans to make extensive use of volunteers in its library network. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library network


Pearson buys REDgroup online businesses

Written By: Graeme Neill Publication Date: Mon, 04/07/2011 - 08:33 Pearson Australia is taking over the online business of collapsed Australian bookseller REDgroup, which includes the Borders and Angus & Robertson sites. The publisher said it wanted to maintain "continuity for the... Continue reading at The Bookseller

[ The Bookseller | 2011-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online business #provide ebooks


Busy ALA Exceeds Expectations

For the second time since Hurricane Katrina, the American Library Association held its annual conference in New Orleans, June 23–28. And despite a faltering economy, stressed library budgets, high gas prices, and the somewhat out-of-the-way host city, the conference blew past expectations,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hurricane katrina #annual conference #host city


Anthony Cheetham out at Atlantic, already planning new venture

Written By: Philip Jones Publication Date: Fri, 01/07/2011 - 11:46 Anthony Cheetham has left Atlantic Books and resigned as a director of the company. It is understood that Cheetham left the publisher yesterday (30th June) with a memo circulated internally announcing his departure. His role... Continue reading at The Bookseller

[ The Bookseller | 2011-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #anthony cheetham


David Roche launches new business

Written By: Graeme Neill Publication Date: Fri, 24/06/2011 - 11:14 Former Borders c.e.o. David Roche is working on a project to enhance reading as he launches his own business. Roche said David Roche Enterprises has been set up to "help exploit the links between the creative, media and... Continue reading at The Bookseller

[ The Bookseller | 2011-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david roche


Goldsboro Books set for "record-breaking" year

Publication Date: Thu, 16/06/2011 - 09:10 Goldsboro Books has revealed it is on-track for a record-breaking financial year after moving premises in March. The 12-year-old independent London bookshop, which specialises in first edition signed copies, said May prevailed as its “best ever” month... Continue reading at The Bookseller

[ The Bookseller | 2011-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #financial year #financial quarter


Condé Nast's digital business edges closer to profit

CondeNet UK, the digital business of magazine publisher Condé Nast UK, edged closer to profitability in 2010, reducing its losses to £180,528, according to its latest financial results. Continue reading at Media Week

[ Media Week | 2011-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital business


BCA plans for 30% growth in next year

Written By: Lisa Campbell Publication Date: Fri, 10/06/2011 - 08:23 Book Club Associates has announced plans for 30% growth over the next year after it was bought by the Webb Group in a deal which could potentially see its books sold through Next and Grattan retail catalogues. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announced plans #webb group #books sold


HC plans a summer of love for Harriet Evans

Written By: Graeme Neill Publication Date: Fri, 03/06/2011 - 08:40 HarperCollins is giving Harriet Evans' backlist a "summery" look as it plans its biggest ever campaign for the paperback release of her latest novel later this month. Love Always will be published in paperback and ebook on 23rd... Continue reading at The Bookseller

[ The Bookseller | 2011-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harriet evans #paperback release #23rd june #greater london #27th june


Canongate plans ebook giveaway for Brooks

Written By: Graeme Neill Publication Date: Fri, 03/06/2011 - 14:47 Canongate is planning to give a limited number of free ebook copies of Grow Up, the debut novel by 19-year-old Ben Brooks, ahead of its paperback publication in July. read more Continue reading at The Bookseller

[ The Bookseller | 2011-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ben brooks #limited number #paperback publication