What marketers need to know about the publishing revolution: Hear from Vox, WSJ, NYT, Hearst, Essence, Condé Nast and more

For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation—and for the marketers that partner with them to connect with consumers, keeping up with the changing landscape is an endless challenge. To help make sense of everything that’s happening across digital-native and traditional publishing right now, Ad Age is convening a high-level gathering of some of the best minds in the business. At Ad Age Publishing: Next, a brisk, half-day conference on Nov. 14 in Manhattan (at Convene on Park Avenue), our lineup of experts will explore state-of-the-art content creation and audience development across genres and platforms. Among the confirmed speakers: • Pam Wasserstein, CEO, New York Media (newly acquired by Vox) • Nancy Weber, executive VP of marketing & integrated communications, Meredith • Josh Stinchcomb, global chief revenue officer, The Wall Street Journal and Barron’s Group • Jessica Pels, editor-in-chief, Cosmopolitan (Hearst Magazines) • MoAna Luu, chief content and creative officer, Essence • Margaret Low, president, AtlanticLive and senior VP, The Atlantic • Nina Lassam, executive director of ad innovation, The New York Times • Craig Kostelic, chief business officer of advertising revenue, Condé Nast  • Scott Havens, global head of digital media and distribution, Bloomberg Media • Jarrod Dicker, VP of commercial strategy, technology and development, The Washington Post • Suzanne D’Amato, senior VP of brand, Food52 • Rich... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-25 16:35:00 UTC ]

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New Role for Jellyfish Founder Rob Pierre as The BrandTech Group M&A Deal Finalized

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Bruce Lehrmann drops defamation case and settles with News Corp over Brittany Higgins reports

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The Morning After: Meta could launch a Twitter competitor next month

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[ Engadget | 2023-05-22 11:15:43 UTC ]
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Kraft increases investment in its digital media mix with a focus on nostalgia and millennial parents

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Meta’s rumored Twitter competitor could launch as early as next month

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How this podcast network is connecting brands to multicultural influencers

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After layoffs and an AI scandal, CNET's staff is unionizing

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Vice Media files for Chapter 11 bankruptcy, the latest in a string of digital media setbacks

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'New York Times' reports slower digital subscription growth and weakening ad revenue

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‘There’s a lot of desperation’: Confessions of a PR industry veteran on PR’s ‘reputation problem’

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‘There’s a lot of desperation’: Confessions of a PR industry veteran on PR’s ‘reputation problem’

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How the social traffic that gave life to BuzzFeed News ultimately led to its demise

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Marrying the craft of culture, marketing and technology serves as a true north for progress for brand execs attending Possible

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Digital conglomerate buys right-wing app Parler

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Lachlan Murdoch knew Fox News claim of stolen US election was false, Crikey will argue in defamation trial

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