As an abashed former News Corp employee (thankfully at HarperCollins, one of the Murdoch portfolio’s least-offensive holdings), HBO’s "Succession" is my straight shot of Sunday-night dopamine. The show’s great even if you aren’t attuned to the devastating, thinly veiled media and publishing world portrayals—but it’s a lot more fun for those of us who are. And watching through the eyes of a current ad guy, there are still a lot of professional lessons to take away from the savage, but often insightful, Roy family and their various hangers-on. In anticipation of the season coming to a close this Sunday, when we bid adieu to our favorite deliciously dysfunctional and unscrupulous family of one-percenters until next year, I bring you my favorite ad-world lessons learned and reaffirmed in the first two seasons of HBO’s latest tentpole show. What's the protein? Roy family patriarch Logan’s go-to phrase, “What’s the protein?” is quickly becoming my internal mantra in all sorts of daily situations. Logan’s a busy guy who shoots from the hip, so he needs a quick phrase that helps get to the meat of the matter at hand—or points out the lack of substance in a given proposition (like his daughter Shiv’s much-mocked family memo). “What’s the protein?” is great shorthand for stripping the BS out of the equation and weighing whether there’s real substance at the core of an idea or it’s just carbohydrate filler. I’ve toyed with “What’s the protein?” becoming my new go-to filter in... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-11 11:22:17 UTC ]
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It has been a week of celebration for the Twin Cities' most prominent literary nonprofit presses, as Graywolf marks 45 years with a major fundraising campaign, and Coffee House and Milkweed experience record sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-01 04:00:00 UTC ]
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Six hundred people flocked to London’s inaugural Capital Crime festival over the weekend, with Ian Rankin scooping two awards at the Amazon Publishing Readers’ Awards. Continue reading at The Bookseller
[ The Bookseller | 2019-09-29 16:13:14 UTC ]
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This past weekend, the 14th Brooklyn Book Festival was held on a hot and sunny Sunday in downtown Brooklyn, and saw another good year for indie publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-25 04:00:00 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of... Continue reading at Advertising Age
[ Advertising Age | 2019-09-24 10:00:00 UTC ]
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David Cameron marked publication day of his autobiography today with a flurry of high profile interviews as HarperCollins hails the success of his memoir. Continue reading at The Bookseller
[ The Bookseller | 2019-09-18 16:43:56 UTC ]
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Hodder & Stoughton will publish an "entertaining and informative" guide to success from ex-England coach Sir Clive Woodward after the Rugby World Cup. Continue reading at The Bookseller
[ The Bookseller | 2019-09-16 22:55:28 UTC ]
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Her fifth book, “Heaven, My Home,” is on the horizon along with her TV adaptation of Celeste Ng’s “Little Fires Everywhere.” Continue reading at The Washington Post
[ The Washington Post | 2019-09-16 15:42:34 UTC ]
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Car manual publisher Haynes saw turnover of £36.2m in the 12 months to 31st May 2019, a 7% increase on the previous year, alongside an adjusted profit boost of 24% in its third successive year of growth, the company has announced. Continue reading at The Bookseller
[ The Bookseller | 2019-09-12 01:52:26 UTC ]
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After 12 years, Sabrina Caluori, executive vice president of digital media and marketing at HBO, is leaving the network. Caluori broke the news in a LinkedIn post, recounting the numerous events and initiatives her team has brought to life at HBO and thanking them for their hard work. As of now,... Continue reading at AdWeek
[ AdWeek | 2019-09-10 21:48:25 UTC ]
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The fast-food industry is waging a chicken sandwich war. Bud Light and Coors Light are embroiled in “corngate.” And Kind and Cliff keep trading shots in a snack-bar skirmish over whose ingredients are healthier. These are among the many brand battles raging in what has become a feisty,... Continue reading at Advertising Age
[ Advertising Age | 2019-09-10 07:00:00 UTC ]
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T M Logan has claimed the Weekly E-Book Ranking number one spot for a third week in total. Continue reading at The Bookseller
[ The Bookseller | 2019-09-06 03:12:16 UTC ]
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The shortlist for the inaugural Primadonna Prize has been unveiled at the Primadonna Festival weekend, dedicated to championing women writers. Continue reading at The Bookseller
[ The Bookseller | 2019-09-06 00:40:37 UTC ]
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[caption id="attachment_170661" align="alignright" width="241"] Adam Sandow[/caption] When Adam Sandow was founding his namesake company in 2003, his goal was to build a media business that would allow him to innovate and do things differently. “What we didn’t want to do is focus on the few... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-05 20:00:09 UTC ]
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Skincare expert Hanna Sillitoe's latest book will be published by Octopus imprint Kyle Books. Continue reading at The Bookseller
[ The Bookseller | 2019-09-01 15:48:45 UTC ]
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Farmers seeking government assistance knew where to make their case: on Fox News, in TV ads with tractors and corn stalks designed to snag the attention of President Donald Trump. U.S. airlines, opposed to subsidies for foreign competitors paid by Qatar, took the same broadcast route to the... Continue reading at Advertising Age
[ Advertising Age | 2019-08-28 16:12:29 UTC ]
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The renewed interest of the subscription revenue model has turned heads in the digital publishing industry. Some publishers have found Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-26 18:57:18 UTC ]
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An indie author looks to his ancestral history to write his debut children’s book. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-23 04:00:00 UTC ]
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Book tours are a wonderful way to connect with readers. Indie author John Peragine shares his experience planning his latest book tour for his book Iowa Wine. The post Four Tips for Indie Authors on Planning a Successful Book Tour by John Peragine appeared first on Writer's Digest. Continue reading at Writer's Digest
[ Writer's Digest | 2019-08-21 14:00:23 UTC ]
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The role China and its Higher Education sector will play in creating sustainable and prosperous global ecologies and economies is to be recognised at BIBF. Continue reading at The Bookseller
[ The Bookseller | 2019-08-20 07:17:19 UTC ]
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Rupert Murdoch’s Australian mastheads and Foxtel suffer drop in revenue although global profits increase after huge loss in 2018Revenue at the Australian mastheads run by Rupert Murdoch’s News Corp fell by 6% last year, and the company’s pay TV operation, Foxtel, has also been hit by falling... Continue reading at The Guardian
[ The Guardian | 2019-08-09 01:33:05 UTC ]
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