Everybody has their own hot take on the media. The coldest eye likely comes from (or probably should come from) those who put their own money on the line. Publicly-traded media companies share a lot of mandatory financial information, but what drives the perspectives of those looking a bit further down the road, without the benefit of hindsight? What are venture capital funds or those seeking to raise new money in the media business most excited—and concerned—about today? And what might that suggest for the publishing world? In general, there's a lot of negative buzz about media by folks inside and outside the business. Conventional wisdom (surely you’ve seen it around) holds that there’s too much content out there; traditional media consumption is falling; digital advertising is damaged by a lack of transparency and standardized measurement; new business models are unsettled; the ad tech sector was way over-invested; and the FAANG companies (Facebook, Apple, Amazon, Netflix and Google) are sucking up all of the oxygen—not to mention the money. Certainly, there's a parade of scare stories for digital-native content companies, as Awesomeness was sold last year to Viacom for a price somewhere between $25–100 million, down from a $650-million valuation in 2016, Bustle Digital Group purchased Mic for $5 million (down from a $100-million valuation a year earlier) and Vice Media’s valuation has deflated from $5.7 billion to around $4.9 billion in little more than a year. Yet... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-04-04 00:00:00 UTC ]
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On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better control its user experience and drive advertisers to reach its audience by buying directly from the company itself. Six months later, the strategy produced its... Continue reading at AdWeek
[ AdWeek | 2023-07-18 11:31:59 UTC ]
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#privately owned
At its Tudum 2023 event today, Netflix revealed new trailers for two highly anticipated live-action adaptations of beloved animated series. One Piece gets a full trailer ahead of its August 31st premiere on the streaming service, while we’ll have to settle for a brief teaser trailer for Avatar:... Continue reading at Engadget
[ Engadget | 2023-06-17 22:28:28 UTC ]
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A new report from Group Black and Nielsen reveals Black creators have larger and more engaged followings than their non-Black peers. Continue reading at Advertising Age
[ Advertising Age | 2023-06-13 14:00:00 UTC ]
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The Association of American Publishers is taking legal action in Arkansas and Texas in cases related to banning books in libraries and bookstores. The post Battling Literary Censorship: New Court Action appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-06-02 20:54:15 UTC ]
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After 10 months of courtship, marketing tech holding company The Brandtech Group wrapped its acquisition of Jellyfish, a digital media and marketing group with global reach that Brandtech didn’t have. Continue reading at Digiday
[ Digiday | 2023-06-01 12:01:00 UTC ]
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In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday
[ Digiday | 2023-05-22 04:01:00 UTC ]
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#millennial parents
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Their young audience made them the envy of the media’s old guard. But, ultimately, they couldn’t convert this into profitAfter Rupert Murdoch invested tens of millions of pounds in his digital publishing company in 2013, Shane Smith, boss of Vice Media, laughed at how much old media companies... Continue reading at The Guardian
[ The Guardian | 2023-05-20 07:00:50 UTC ]
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After New Leaf "amicably" parting ways with literary agent Jordan Hamessley on May 12, authors affected by the agent's departure took to Twitter to express concern over how the transition was handled as the agency defends their actions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-15 04:00:00 UTC ]
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Author says paparazzi and reporters began to follow him in his car and snoop around his homePrince Harry’s ghostwriter has said he bonded with his subject over the “callousness” of paparazzi and media after the “frenzied mob” around the book Spare led to photographers and journalists invading... Continue reading at The Guardian
[ The Guardian | 2023-05-09 03:35:56 UTC ]
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Rescue deal for publisher would wipe out existing shareholders, including James MurdochHow Vice and BuzzFeed fell to earthVice Media is nearing a deal to be bought out of bankruptcy by senior lenders in a process that will wipe out existing shareholders including James Murdoch.The Wall Street... Continue reading at The Guardian
[ The Guardian | 2023-05-05 16:21:38 UTC ]
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The New York City-based literary agency announced three new director-level promotions among several new hires and staff changes across the agency. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-04 04:00:00 UTC ]
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We all have our favorite TV shows, and it seems every year there's a new hit series to add to our watchlist. What do these trends mean, especially to marketers? For decades, Nielsen was the place where advertisers and marketers could turn to better connect with their audiences by understanding... Continue reading at AdWeek
[ AdWeek | 2023-05-02 20:53:41 UTC ]
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Plan comes amid waves of media layoffs and closures, including shuttering of BuzzFeed NewsVice, the global news publisher and TV company that was once valued at nearly $6bn (£5bn), is reportedly close to filing for bankruptcy.The company, whose assets include Vice News, Motherboard, Refinery29... Continue reading at The Guardian
[ The Guardian | 2023-05-02 14:10:53 UTC ]
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Ad world shares memories about Johnson's legacy from the early online publishing world to the creator economy. Continue reading at Advertising Age
[ Advertising Age | 2023-04-20 18:45:34 UTC ]
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#creator economy
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The Boston Public Library is the latest in a string of public libraries to plan to incorporate affordable housing into its buildings. Continue reading at Book Riot
[ Book Riot | 2023-04-19 18:13:54 UTC ]
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With all the challenges that the book publishing industry currently faces, what will the future bookstore look like? Continue reading at Book Riot
[ Book Riot | 2023-04-19 10:35:00 UTC ]
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#book publishing
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Company denies breaking the law but agrees to pay $210,000 penalty imposed by Liquor & Gaming NSWFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe News Corp-backed wagering company Betr has been fined a... Continue reading at The Guardian
[ The Guardian | 2023-04-14 02:39:52 UTC ]
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The journal’s once-in-a-decade selection of the best fiction writers under 40 has broadened its selection of 20 to include authors who ‘regard the UK as their home’Granta magazine’s Best of British Novelists list, which hails the literary stars of the future, has this year expanded to include... Continue reading at The Guardian
[ The Guardian | 2023-04-13 07:00:37 UTC ]
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Nicholas Greco, senior vice president, U.S. sales, Channel Factory The digital advertising industry is increasingly scrutinizing media wastage, and recent numbers highlight the extent of the issue. Next&Co’s annual Digital Media Wastage report revealed that $5.6 billion of digital ad spend... Continue reading at Digiday
[ Digiday | 2023-04-07 15:17:55 UTC ]
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#digital media
WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week
[ Media Week | 2023-03-26 21:50:25 UTC ]
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