“We Were Created for a Moment Like This.” How Harvard Business Review Is Forging Ahead During a Pandemic

In spite of many new challenges publishers face since the onset of the COVID-19 pandemic, some have found opportunities to better serve their audience, as well as redefine what their brand mission is. This is certainly true for Harvard Business Review. Although the publication faces many of the same uncertainties that keep a lot of publishers up at night, it has also been proactive in mitigating the impact of the crisis for its own business, while trying to help its audience do the same. Even though its print advertising is down, its other channels are over-performing and will keep HBR's ad revenue goals on target this fiscal year (ending June 30). That’s partially due to its flexibility to respond to the crisis. It pivoted its content strategy and launched new digital initiatives to strengthen its brand and find new ways to serve its readers, listeners and viewers across platforms. We wanted to hear more about how HBR is weathering the storm and ensuring its audience is served, while it also forges ahead in a new, difficult climate. So we sat down (virtually) with editor-in-chief, Adi Ignatius, to find out. Folio: COVID-19 is as much an economic crisis as it is a public health crisis, so as a business publication how have you responded to the situation editorially? Adi Ignatius: Everything has changed. We’ve really started to develop the metabolism of a newsroom. We’ve always tried to be timely, but we knew we needed to do that more and produce several articles a day... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-21 17:12:01 UTC ]
News tagged with: #post-pandemic world #create opportunities #preferred medium #biggest challenges #coming months #public service #positive note #digital media

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Lenovo Yoga Book review: Full of innovative ideas ahead of their time

For those upset after hearing Google senior vice president Hiroshi Lockheimer dispel the long-circulated rumors that the two operating systems would one day merge, there may be a sliver of hope that doesn't involve Google.Lenovo's Yoga Book is a 2-in-1 tablet/laptop hybrid that runs either... Continue reading at PC World

[ PC World | 2016-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #operating systems #yoga book


Arts Council protected, national business rates scrapped in Spending Review

The Arts Council will have its funding protected under the Spending Review, while business rates will be devolved to local councils. Continue reading at The Bookseller

[ The Bookseller | 2015-11-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arts council #business rates #local councils


Apple Watch Creates Wrist-y Business for Publishers, Advertisers

The Apple Watch is officially out today, but the so-called wearable has already sparked an arms race among media companies vying for attention on your wrist.(Does that make it a wrist race?)Newspapers, TV news networks, magazine publishers and radio stations have introduced apps for the Watch.... Continue reading at Advertising Age

[ Advertising Age | 2015-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple watch #magazine publishers #arms race #radio stations


BA welcomes 'radical' business rates review

The Booksellers Association has welcomed the launch of a “radical” review of the business rates system in the UK. The government revealed today (16th March) that the review had begun and would report back in time for the 2016 budget.  "The time has come for a radical review of this important... Continue reading at The Bookseller

[ The Bookseller | 2015-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association #report back


How three Harvard students created Her Campus, a media company profitable from day one

They were three college students reading magazines like Cosmo, Marie Claire and Vogue. And they just knew: Something was missing. They were craving content geared specifically to college women, and as they investigated further, they realized they had found a hole in the media... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire #media landscape #print magazine


BRC concerned over business rates review

The British Retail Consortium (BRC) and other business groups are to meet the Treasury this month to discuss concerns over the government’s proposed review of business rates, according to the Telegraph. Continue reading at The Bookseller

[ The Bookseller | 2015-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business rates


Chancellor 'to promise business rates review'

George Osborne is to pledge to overhaul business rates in a review in his Autumn Statement later today (3rd December). The Chancellor is expected to announce a review of business rates in the pre-budget statement in the House of Commons at 12.30pm, although it won’t be completed until early 2016. Continue reading at The Bookseller

[ The Bookseller | 2014-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #george osborne #autumn statement #business rates


Time Inc. Creates Native Ad Group to Forge Programs Across Brands

Time Inc. has created an eight-person unit to focus on native advertising at the publishing company, led by a staffer from the editorial side, Sports Illustrated Group Creative Director Chris Hercik, and another from the business side, Senior VP-Marketing and Sales Development Priya Narang.Mr.... Continue reading at Advertising Age

[ Advertising Age | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vp-global marketing #mark ford #entertainment weekly #travel leisure


Lincolnshire library campaigners get judicial review go-ahead

A full judicial review into Lincolnshire's library cuts has been given the go ahead by the... Continue reading at The Bookseller

[ The Bookseller | 2014-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library cuts


Stik protects local businesses from fraudulent user reviews

Word-of-mouth has long been a driver of small business success (and failure), and these days it takes the form of online customer reviews. But the relative anonymity provided by the Web has added a new wrinkle: review fraud. In fact, fake reviews have been a real problem on Yelp. Last fall the... Continue reading at PC World

[ PC World | 2013-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #address book #wreak havoc #bad reviews


Bologna at 50: Looking Back, Forging Ahead

For many children's book industry professionals around the globe, a trip to the Bologna Children's Book Fair has become a familiar, and always welcome, rite of spring. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bologna children #forging ahead #book fair


Haynes to undertake fundamental business review

Haynes Publishing Group has reported a 2% drop in overall group revenue in the second quarter of... Continue reading at The Bookseller

[ The Bookseller | 2012-12-18 00:00:00 UTC ]
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Busy Busy Busy: Books Urge, Slow Down

Tethered to our smartphones, over-scheduled, spiritually and physically fatigued--all symptoms of a society gone crazy busy. Is running from work to school to church to practice to home and back again really the best way to live? A crop of new books says no. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-23 00:00:00 UTC ]
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The big bang created the universe. What created the big bang?

Quantum cosmologist Laura Mersini-Houghton winds back the clock to ponder the origin of our universe's origin. Continue reading at The Washington Post

[ The Washington Post | 2022-08-05 10:00:13 UTC ]
More news stories like this | News stories tagged with: #big bang


The Review’s Review: Mathematics of Brutality

A novel of revolution, a graphic novel of Portland punk, and a photo book of the mosh pit. Continue reading at The Paris Review

[ The Paris Review | 2022-02-11 15:22:22 UTC ]
More news stories like this | News stories tagged with: #photo book #graphic novel


Review: Larry Elder complained we'd never reviewed his books. So we did, like it or not

David Ulin read four of the recall candidate's books, from the jeremiad "Showdown" to the memoir "A Lot Like Me," and found not a writer but a brand. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-09-08 13:00:05 UTC ]
More news stories like this | News stories tagged with: #memoir


'New York Times Book Review' Adds Excerpts to Digital Reviews

The 'New York Times Book Review' will now add excerpts from the first chapter of books being reviewed to a select number of reviews it publishes digitally. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #select number #times book


January 2016: Top Reviews of Self-Published Books from BlueInk Review

The January 2016 selection of reviews from BlueInk Review includes a science fiction novel set in space and a children's picture book about families. The post January 2016: Top Reviews of Self-Published Books from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top reviews #self-published books #blueink review #science fiction #picture book


December 2015: Top Reviews of Self-Published Books from BlueInk Review

The December 2015 starred BlueInk Reviews of self-published books include upbeat romance, a WWII novel and a spy thriller. The post December 2015: Top Reviews of Self-Published Books from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top reviews #self-published books #blueink review #spy thriller


September 2015: Top Reviews of Self-published Books from BlueInk Review

Our monthly selection of reviews from BlueInk Review, a service which reviews self-published books. The post September 2015: Top Reviews of Self-published Books from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top reviews #self-published books #blueink review #monthly selection