‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-03-08 05:01:00 UTC ]
News tagged with: #ad tech #digital publishers

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Trade publishers say ebook sales will not reach 10% until 2012

Written By: Philip Jones Publication Date: Wed, 23/03/2011 - 11:58 A third of UK trade publishers think that over 10% of their total book revenue will come from ebooks by 2012, according to new research released by Publishing Technology at BML’s annual Books & Consumers Conference. The... Continue reading at The Bookseller

[ The Bookseller | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade publishers #ebook sales #research released #publishing technology #top publishers


Tablet Market Expands With New Competitors

RIM and Samsung have announced release dates for their versions of the tablet computer, with the RIM Blackberry Playbook on sale on April 19th and the new Wi-Fi version of the Samsung Galaxy tablet line launching June 8th. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet computer #wi-fi version


Implementing a Mobile Strategy as an Independent Publisher

A b-to-b publisher shares lessons from its first app launch including mobilizing Web sites and implementing QR codes. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile strategy #independent publisher


Conde Nast Looking to Open Reddit to Investors

Looks like Conde Nast might be putting “Voice of the Internet” Reddit on the lot. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-22 00:00:00 UTC ]
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Cader and Shatzkin ready Publishers Launch

Written By: Bookseller Staff Publication Date: Tue, 22/03/2011 - 16:40 Two of US publishing's leading commentators are moving into the conference business with Publishers Launch Conferences, which will "convene up to eight events in four cities over the next year", including New York, San... Continue reading at The Bookseller

[ The Bookseller | 2011-03-22 00:00:00 UTC ]
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Google Says Microsoft Patent Lawsuit Threatens Innovation

Google took a slap at Microsoft on Tuesday, saying the software giant's patent lawsuit against bookseller Barnes & Noble's Android-based e-reader stifles... Continue reading at PC World

[ PC World | 2011-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #software giant


Media Decoder: Noted Self-Publisher May Be Close to a Book Deal

Amanda Hocking, the darling of the self-publishing world who has sold more than 900,000 copies of nine books in the last year, has been shopping a four-book series to major publishers. Continue reading at The New York Times

[ The New York Times | 2011-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #book deal #amanda hocking #four-book series #major publishers


Mitterrand slams EC raids on publishers as as 'out of proportion'

Written By: Barbara Casassus Publication Date: Fri, 18/03/2011 - 11:32 French culture minister Frédéric Mitterrand has said that he would not intervene in the dispute between publishers and authors over electronic rights for the moment. Mitterrand also hit out a the recent European Commission... Continue reading at The Bookseller

[ The Bookseller | 2011-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french publishers #electronic rights


Data Shot: Condé Nast Boasts Most Individual Advertisers in 2010

Hearst was the 2010 group publisher's ad-page champ according to FOLIO: sister site minonline, while Condé Nast had the largest number of individual brand advertisers across five major consumer publishers, according to data from MagazineRadar. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-17 00:00:00 UTC ]
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Foyles Bristol to open 24th March

Written By: Charlotte Williams Publication Date: Thu, 17/03/2011 - 12:53 Foyles' new Bristol branch will open on 24th March, with former manager of Bristol University bookshop, Darren Tanner, appointed as manager. Tanner will report to divisional manager Susan Sinclair. The shop will be... Continue reading at The Bookseller

[ The Bookseller | 2011-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #foyles bristol #bristol branch #24th march


Library bodies warn publishers off 'retrenchment' over ebook lending

Written By: Charlotte Williams Publication Date: Thu, 17/03/2011 - 09:23 The Society of Chief Librarians and the Museums, Libraries and Archives Council have signed a joint position on ebook lending in libraries, saying the Publisher Association's baseline position has "limited practical use"... Continue reading at The Bookseller

[ The Bookseller | 2011-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook lending #chief librarians #archives council #publisher association #remote downloading


Media Decoder: Houghton Mifflin Harcourt Publisher Steps Down

Barry O'Callaghan, the chief executive of Houghton Mifflin Harcourt, resigned on Tuesday after less than two years on the job. Continue reading at The New York Times

[ The New York Times | 2011-03-16 00:00:00 UTC ]
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French authors happier with publishers

Written By: Barbara Casassus Publication Date: Wed, 16/03/2011 - 13:30 French authors are increasingly satisfied with their publishers, according to the third annual survey conducted by the Civil Society for Multimedia Authors (Scam). The latest results show that 71% of respondents are... Continue reading at The Bookseller

[ The Bookseller | 2011-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers pay #civil society


Big French publishing houses to return to Paris Book Fair

Written By: Barbara Casassus Publication Date: Wed, 16/03/2011 - 09:03 The new-look Paris Book Fair will open on Friday [18th March] for four days as five of the leading French publishers ponder the raids by the European Commission competition officials a fortnight ago. Hachette Livre, Bayard... Continue reading at The Bookseller

[ The Bookseller | 2011-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette livre #scaled back #opening hours


Apple May Release Publishing Tool

It looks as if Apple will be in the digital mag game with more than just subscription apps. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-16 00:00:00 UTC ]
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As Library E-Books Live Long, Publisher Sets Expiration Date

While librarians are pushing for access to more ebooks to satisfy demand, publishers are reconsidering how much that access should be worth. Continue reading at The New York Times

[ The New York Times | 2011-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #satisfy demand


French government says publishers should collaborate over ebook negotiations

Written By: Barbara Casassus Publication Date: Tue, 15/03/2011 - 09:23 French culture minister Frédéric Mitterrand has urged French publishers to speak with one voice in forthcoming negotiations with Amazon over supplying their ebooks for the Kindle. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french government


Hardback fiction added to UK's shopping basket

Written By: Graeme Neill Publication Date: Tue, 15/03/2011 - 14:47 Adult hardback fiction books have been added to the basket of goods that the government uses to calculate the cost of living in the UK. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-15 00:00:00 UTC ]
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Children's Books Publishing in Asia

In most parts of Asia, wizardry and fantastical plots have lost much of their magic after dominating the bestseller list for so long. The subsequent vampire and werewolf fever is, by comparison, not as rabidly welcomed in certain territories. As for that wimpy kid, well, his popularity suffers... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestseller list #wimpy kid


Taiwan Airport Opens E-library for Transit Passengers

Taiwan's international airport has opened what it calls the world's first in-transit e-library, offering 400 ebook titles to ease waiting-hall boredom while... Continue reading at PC World

[ PC World | 2011-03-11 00:00:00 UTC ]
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