Our reverence towards stars and celebrities was not borne of the 19th century’s cinematic revolution, but rather has been a resilient aspect of our culture for millennia. Ancient tales of immortal gods rising again and again after fatal injury, the veneration and deification of social and political leaders, Madame Tussauds’ wax museums and the Academy Awards’ annual In Memoriam segment, they’re are all facets of the human compulsion to put well-known thought leaders, tastemakers and trendsetters up on pedestals. And with a new, startlingly lifelike generation of generative artificial intelligence (gen-AI) at our disposal, today’s celebrities could potentially remain with us long after their natural deaths. Like ghosts, but still on TV, touting Bitcoin and Metaverse apps. Probably.Fame is the name of the gamAmerican Historian Daniel Boorstin once quipped, “to be famous is to be well known for being well-known.” With the rise of social media, achieving celebrity is now easier than ever, for better or worse.“Whereas stars are often associated with a kind of meritocracy,” Dr. Claire Sisco King, Associate Professor of Communication Studies and Chair of the Cinema and Media Arts program at Vanderbilt. “Celebrity can be acquired through all kinds of means, and of course, the advent of digital media has, in many ways, changed the contours of celebrity because so-called ordinary people can achieve fame in ways that were not accessible to them prior to social media.”What’s more,... Continue reading at 'Engadget'
[ Engadget | 2023-04-04 18:00:30 UTC ]
There’s an old saying in screenwriting: If you want to reveal the truth of a character, dial up the pressure and force him or her to make a choice. Well, it seems a choice is being forced upon our industry, and I think it’s a great thing. A recent Forrester report, “The Cost of Creativity,”... Continue reading at Advertising Age
[ Advertising Age | 2019-09-26 07:00:00 UTC ]
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The very name of Amazon's “All-new Kindle Oasis” would seem to herald a radical overhaul. Thankfully, the changes to Amazon’s top-shelf e-reader are far less dramatic. Beyond the introduction of a new color-adjustable front light that can warm or cool the screen’s illumination, the All-new... Continue reading at PC World
[ PC World | 2019-09-25 10:30:00 UTC ]
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David Cameron's For the Record (William Collins) has risen to the top of the Amazon Charts Most-Sold: Non-Fiction list, with more Audible listeners than Kindle readers in the past week. Continue reading at The Bookseller
[ The Bookseller | 2019-09-24 20:53:57 UTC ]
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Affiliate marketing is no longer a side-hustle for publishers, netting only a few pennies on the dollar when readers click a buy button. As online shopping behaviors have matured, retailers have been increasing their spend in areas beyond search and display advertising. This systemic change is... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-23 15:03:40 UTC ]
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Amazon is clearing out Kindles, and there are some deep discounts on some iPhone alternatives this weekend. Continue reading at Wired
[ Wired | 2019-09-21 11:00:00 UTC ]
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Earlier this week, Active Interest Media, publisher of Better Nutrition, Yoga Journal and a slew of recently acquired former F+W titles, among many others, announced the launch of NatuRx, a new print and digital media brand with a self-described mission of "educating health-conscious consumers... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-19 18:48:19 UTC ]
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At the end of 2018, Magna Global released its advertising forecast, which predicted that digital advertising will account for 50 percent of global ad spend in 2019. During my decade in the digital media space, part of which has been as the vice president of a digital media and ad tech marketing... Continue reading at Advertising Age
[ Advertising Age | 2019-09-18 14:00:00 UTC ]
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Amazon's next big hardware event is just days away, and it appears the tech giant is using that as an opportunity to provide hefty discounts for Fire tablet and Kindle models for Prime subscribers. Most notably, Prime members get $40 off the Kindle P... Continue reading at Engadget
[ Engadget | 2019-09-16 14:27:00 UTC ]
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Amazon has revealed the third annual UK Kindle Storyteller Award shortlist after receiving more entries than ever before. Continue reading at The Bookseller
[ The Bookseller | 2019-09-12 14:05:43 UTC ]
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After 12 years, Sabrina Caluori, executive vice president of digital media and marketing at HBO, is leaving the network. Caluori broke the news in a LinkedIn post, recounting the numerous events and initiatives her team has brought to life at HBO and thanking them for their hard work. As of now,... Continue reading at AdWeek
[ AdWeek | 2019-09-10 21:48:25 UTC ]
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Group Nine Media just raised $50 million from lead investor Discovery Inc. and partner Axel Springer SE, the company announced Monday. The digital media holding company also hinted that acquisitions may be on the horizon with the new increase in funds. Discovery initially invested $100 million... Continue reading at AdWeek
[ AdWeek | 2019-09-09 14:56:30 UTC ]
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It’s 2019, so naturally every person in advertising feels the need to casually drop buzzwords into every conversation they have. All “thought leaders" do everything “holistically,” for example, as if that means anything to anyone. But what’s buzzier than all the buzz right now? Arguably,... Continue reading at Advertising Age
[ Advertising Age | 2019-09-06 17:46:10 UTC ]
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WPP's Essence has made its name as Google's digital media agency - with a culture that's more like a tech company than a traditional buying shop. And now its global CEO has been picked to transform parent company Group M. So how much does Essence's rise point the way to the future? Continue reading at Media Week
[ Media Week | 2019-09-04 12:54:23 UTC ]
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A decade after rescuing it from an imminent shutdown, Duncan McIntosh has sold newspaper industry trade magazine Editor & Publisher to consultant Mike Blinder for an undisclosed sum. In an announcement late last week, E&P indicated that its upcoming October issue will be the first... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-03 20:10:05 UTC ]
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The latest novel from the man behind Lemony Snicket is a satire that’s missing some key ingredients. Continue reading at The Washington Post
[ The Washington Post | 2019-08-30 13:00:00 UTC ]
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The rise of unionization in digital media is normally framed in one of two extreme ways: as an innovation-killing millstone Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-29 15:09:31 UTC ]
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This year's Kindle refresh gave Managing Editor James Trew a lot to like, including an illuminated display and a smaller design with smoother edges. Although the 2019 Kindle has only a single storage option and its recessed display tends to attract d... Continue reading at Engadget
[ Engadget | 2019-08-29 15:00:00 UTC ]
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The collective bargaining agreements ratified at publications including The Dodo and Vox Media have required more information about how their companies are organized. The post ‘It definitely adds more complexity’: How life has (and hasn’t) changed at unionized digital media companies appeared... Continue reading at Digiday
[ Digiday | 2019-08-29 04:01:18 UTC ]
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Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. A Boston-area seafood chain is giving new meaning to baked fish. Legal Sea Foods is celebrating the legalization... Continue reading at Advertising Age
[ Advertising Age | 2019-08-21 19:13:12 UTC ]
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Because little fingers love shiny buttons: how to lock down your Kindle so kids don't buy all the books. And how to get your money back when they do. Continue reading at Book Riot
[ Book Riot | 2019-08-21 10:33:14 UTC ]
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