James Verdesoto is a graphic designer who's masterminded the visual marketing for countless movies, including iconic posters for "Pulp Fiction" (when he was creative director at Miramax), "Girl, Interrupted" and "Ocean's Eleven." Today, Vanity Fair puts him to great use with the release of "Movie Poster Expert Explains Color Schemes," a fascinating YouTube video that actually does a lot more than decode the use of color.Verdesoto takes a walk through cinematic history and beyond, identifying visual elements (e.g., the "running figure with a gun" common to thrillers) that connect with everything from John Grisham paperback book covers from the '90s to film noir to punk-rock flyer graphics. And when he does talk about the deployment of color, it's especially eye-openinglike when he examines the black-and-white-and-orange combination (as seen in posters for "Ghost Rider," "Tokyo Drift," "The Transporter" and more) vs. the blue-and-orange ("The Bourne Identity," "The Dark Knight," "Star Wars," "Avatar").It's a mini master class in design-meets-marketing that comes in under 11 minutes. (It's also a sequel of sorts to Vanity Fair's "Every Marvel Movie Poster, Explained," also starring Verdesoto and released in December.) Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2019-03-12 00:00:00 UTC ]
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The Ad Age Studio 30 live panel with EY and Thomson Reuters discussed the lessons and insights gleaned from the past year-plus and how the global firms partnered to build Thomson Reuters' just-launched customer-centric digital initiative. Continue reading at Advertising Age
[ Advertising Age | 2021-10-07 19:30:00 UTC ]
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We’ll get into why Facebook saw its entire business fall off a cliff on Monday, but first: e-readers.It’s a device category we don’t see much development in — probably because it’s very much a device for reading text and not much else. Amazon’s Kindle, thanks to its powerful online e-book store,... Continue reading at Engadget
[ Engadget | 2021-10-06 11:15:08 UTC ]
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Yes! I do. You probably do, too. Well, starting today, as part of the International Literature Festival Utrecht, you can indeed stream video of the utterly delightful Olivia Colman reading a brand new lecture by Elena Ferrante (as translated by Ann Goldstein; the lecture will also be available... Continue reading at Literrary Hub
[ Literrary Hub | 2021-09-24 13:20:11 UTC ]
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You may be sick of hearing over and over to recycle more or use a reusable bag. A new book called ‘Regeneration’ explains how you can support the changes that are truly needed. There’s one clear antidote for climate anxiety: If you can take strategic steps to address climate change, it begins to... Continue reading at Fast Company
[ Fast Company | 2021-09-21 07:00:55 UTC ]
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Monoray has secured a deal for In the Shadow of the Mountain, the “heart-breaking and empowering” memoir from climber Silvia Vasquez-Lavado, which will soon be adapted into a film starring Selena Gomez. Continue reading at The Bookseller
[ The Bookseller | 2021-09-17 20:43:04 UTC ]
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Hello, and welcome to the long-overdue (apologies!) round-up of the best UK book covers released in August. As is usual for these round-ups, a few designs were uncredited when this post went live (thankfully, now rectified).To that end, a quick pointer to a recent tweet by Ebyan Egal, which... Continue reading at The Bookseller
[ The Bookseller | 2021-09-13 10:42:04 UTC ]
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Sir Quentin Blake has designed the cover for Tamesis Street, a forthcoming climate change story by global disaster relief organisation ShelterBox featuring an all-star list of contributors. Continue reading at The Bookseller
[ The Bookseller | 2021-09-02 10:19:32 UTC ]
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The novel is a paean to slasher films, a devotional about an acolyte written by an obsessive. Continue reading at The Washington Post
[ The Washington Post | 2021-08-30 09:42:40 UTC ]
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Secondhand bookstores provided ample choices at low prices. So I picked up books by Joseph Conrad, James Webb and (too) many more. Continue reading at The Washington Post
[ The Washington Post | 2021-08-25 14:00:00 UTC ]
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Long Beach native Billie Jean King shares her new memoir, 'All In,' with L.A. Times Book Club readers. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-08-24 20:24:43 UTC ]
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It's hard to imagine the bookselling community without Binc, former American Booksellers Association CEO Oren Teicher writes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-06 04:00:00 UTC ]
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Filmmaker Rodrigo Garcia brings his memoir about his father, Nobel laureate Gabriel García Márquez, and mother, Mercedes Barcha, to the L.A. Times Book Club. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-07-29 20:18:15 UTC ]
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The seventh annual PW Star Watch is now open for nominations. The deadline for nominations is September 10. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-29 04:00:00 UTC ]
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For parents, skin colour is often a difficult subject and dealing with it through storytelling can be a useful aid. Continue reading at The Conversation
[ The Conversation | 2021-07-28 15:40:42 UTC ]
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“The Art of the National Parks” is a collection of screen-printed posters portraying the Badlands and beyond. Continue reading at The Washington Post
[ The Washington Post | 2021-07-20 12:00:00 UTC ]
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Michele Harper brings the 'The Beauty in Breaking' to the L.A. Times Book Club. Watch it live. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-06-29 20:46:32 UTC ]
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Let's take a look at four recent hardcovers that got dramatic paperback makeovers. Which one wore it better? Continue reading at Book Riot
[ Book Riot | 2021-06-25 10:37:00 UTC ]
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Louise Burke and Kate Hartson, publishing veterans with a background in publishing conservative authors, have formed All Seasons Press, whose mission is to fill the conservative void left by major publishing houses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-16 04:00:00 UTC ]
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There’s a witch book now for every reason and season. Three authors with upcoming titles talk about power, popularity, and pride. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-06-08 04:00:00 UTC ]
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Samir Mansour's bookstore was a cultural magnet for residents of the Gaza Strip until an Israeli airstrike leveled it. Now he has to start over. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-06-01 08:00:49 UTC ]
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