James Verdesoto is a graphic designer who's masterminded the visual marketing for countless movies, including iconic posters for "Pulp Fiction" (when he was creative director at Miramax), "Girl, Interrupted" and "Ocean's Eleven." Today, Vanity Fair puts him to great use with the release of "Movie Poster Expert Explains Color Schemes," a fascinating YouTube video that actually does a lot more than decode the use of color.Verdesoto takes a walk through cinematic history and beyond, identifying visual elements (e.g., the "running figure with a gun" common to thrillers) that connect with everything from John Grisham paperback book covers from the '90s to film noir to punk-rock flyer graphics. And when he does talk about the deployment of color, it's especially eye-openinglike when he examines the black-and-white-and-orange combination (as seen in posters for "Ghost Rider," "Tokyo Drift," "The Transporter" and more) vs. the blue-and-orange ("The Bourne Identity," "The Dark Knight," "Star Wars," "Avatar").It's a mini master class in design-meets-marketing that comes in under 11 minutes. (It's also a sequel of sorts to Vanity Fair's "Every Marvel Movie Poster, Explained," also starring Verdesoto and released in December.) Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2019-03-12 00:00:00 UTC ]
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Penguin Random House obtained the rights to the memoirs of Barack and Michelle Obama. Continue reading at ABC News
[ ABC News | 2017-03-01 00:00:00 UTC ]
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March's cover design highlights include a sumptuous selection of illustration on dust jackets; a number of titles that pare designs back to striking typographical treatments, not embellished by visuals; a hat-trick of titles from both Pan Macmillan and Oneworld; and a magnificent football-themed... Continue reading at The Bookseller
[ The Bookseller | 2017-02-24 00:00:00 UTC ]
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Literary agent Stephanie Barrouillet is preparing her rights list of French, Spanish and international children's books to showcase at the Bologna Book Fair The post Rights Watch: An Israeli Agency’s Picks for Young Readers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-02-23 00:00:00 UTC ]
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Actress, producer, and writer Krysten Ritter is publishing a debut psychological suspense novel, Bonfire, with Hutchinson this year. Continue reading at The Bookseller
[ The Bookseller | 2017-02-21 00:00:00 UTC ]
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Some whimsical, some outlandish, more than 300 concepts arrived when Chronicle Books and Little Free Library opened a competition for designs. The post Little Free Library Design Competition Announces International Winners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-02-17 00:00:00 UTC ]
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Fast Company talks with author Yuval Noah Harari, whose new book looks ahead and hazards a few guesses on what's next for humanity. Fast Company talks with author Yuval Noah Harari, whose new book looks ahead and hazards a few guesses on what's next for humanity.Yuval Noah... Continue reading at Fast Company
[ Fast Company | 2017-02-14 00:00:00 UTC ]
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In a letter sent to employees and some authors, Simon & Schuster CEO Carolyn Reidy looked to assure those concerned about the signing of controversial author Milo Yiannopoulos that the company will not publish books that contain hate speech. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-01-24 00:00:00 UTC ]
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The Bookseller's creative editor Danny Arter picks out some of the best in book-cover design to hit bookshop shelves this month. Continue reading at The Bookseller
[ The Bookseller | 2017-01-05 00:00:00 UTC ]
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Pearson is making its Learning Design Principles (LDPs) publicly available under a creative commons license to "broaden the conversation" on the learning principles that should form the basis for educational products. Continue reading at The Bookseller
[ The Bookseller | 2016-12-15 00:00:00 UTC ]
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A monster is calling. YA author Patrick Ness's story of a boy named Conor who is visited after midnight by an ancient monster stalks into theaters on December 23. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-15 00:00:00 UTC ]
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Ebury imprint Del Rey has acquired The One, an "original and modern take on a psychological thriller" by John Marrs. Continue reading at The Bookseller
[ The Bookseller | 2016-11-05 00:00:00 UTC ]
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In what may very well go down in the books as the single greatest Game 7 in World Series history, the Chicago Cubs on Wednesday night exorcised a 108-year-old demon in front of the largest national TV audience to tune in to a baseball game in 25 years.According to Nielsen live-plus-same-day... Continue reading at Advertising Age
[ Advertising Age | 2016-11-04 00:00:00 UTC ]
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Publishers are accelerating the development cycle for licensed tie-ins to satisfy consumer demand. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-21 00:00:00 UTC ]
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Mashable, the 11-year-old publisher of news and entertainment content, has hired Jessica Coen as executive editor, it was announced Monday morning.She will report up to chief content officer Gregory Gittrich, and will run the company's global editorial team, starting this week. Ms. Coen will be... Continue reading at Advertising Age
[ Advertising Age | 2016-10-17 00:00:00 UTC ]
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From literary fiction to middle-grade series, Singapore’s new literary voices are getting louder, and their works finding new homes far away from the tropical city-state. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-07 00:00:00 UTC ]
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The Asian Festival of Children’s Content, managed by the National Book Development Council of Singapore, explores the entire spectrum of children’s content, from creation to distribution to consumption. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-10-07 00:00:00 UTC ]
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Orenda Books has signed The Other Twin, a "dark, sexy" debut psychological thriller by Lucy V Hay. Continue reading at The Bookseller
[ The Bookseller | 2016-10-05 00:00:00 UTC ]
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The Netflix adaptation of Daniel Handler's book series debuts on January 13, 2017. (Yes, that's Friday the 13th.) And the sight-gag-filled teaser is here. The post Whatever You Do, Don't Watch This Teaser for Netflix's Lemony Snicket appeared first on WIRED. Continue reading at Wired
[ Wired | 2016-10-05 00:00:00 UTC ]
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In another major deal in the run-up to next month's Frankfurt Book Fair, an industry insider has sold his first novel, a work of psychological suspense called 'The Woman in the Window,' for a rumored seven figures. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-30 00:00:00 UTC ]
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