Written By: Caroline Horn Publication Date: Wed, 23/02/2011 - 14:20 Walker Books is launching marketing campaigns to support its picture book publishing and teen fiction ranges. Undercover, promoting a range of YA titles, will launch in March and a separate picture book campaign, Picture Book Picnic, will begin in April. read more Continue reading at 'The Bookseller'
[ The Bookseller | 2011-02-23 00:00:00 UTC ]
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#ya titles
Interactive learning company Mindshapes is to launch Magic Town, a virtual world for picture... Continue reading at The Bookseller
[ The Bookseller | 2012-03-01 00:00:00 UTC ]
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#virtual world
Bridget Marmion, who has had long tenures in sales and marketing at FSG, Random House and Houghton Mifflin Harcourt, has started her own firm, Your Expert Nation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-08 00:00:00 UTC ]
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#random house
Faber and Faber has set up a social media hub, The Spark, for teenagers to get involved in Faber... Continue reading at The Bookseller
[ The Bookseller | 2012-01-23 00:00:00 UTC ]
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#ya readers
Children's publishers remain confident that the printed book will be the dominant format for... Continue reading at The Bookseller
[ The Bookseller | 2012-01-16 00:00:00 UTC ]
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#printed book
The Daily Mirror is to run a We Love Reading campaign, backed by poet laureate Carol Ann Duffy,... Continue reading at The Bookseller
[ The Bookseller | 2012-01-16 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 17/11/2011 - 12:18 Sci-fi and fantasy specialist Angry Robot is setting up a YA imprint, Strange Chemistry, with genre blogger Amanda Rutter appointed editor. The imprint will launch in September 2012, with five titles to be published... Continue reading at The Bookseller
[ The Bookseller | 2011-11-17 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 07/10/2011 - 08:20 Gardners will launch its consumer marketing campaign for Hive next Wednesday (October 12th) with an online competition with crime fiction author Mark Billingham. The campaign is called "Have the Last Word", with Billingham... Continue reading at The Bookseller
[ The Bookseller | 2011-10-07 00:00:00 UTC ]
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#online competition
Written By: Caroline Horn Publication Date: Fri, 01/07/2011 - 09:00 Walker Books has launched an award for new illustration to help mark the 20th anniversary of the death of the company's founder, Sebastian Walker. The Sebastian Walker Award will be run in collaboration with the MA course in... Continue reading at The Bookseller
[ The Bookseller | 2011-07-01 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Tue, 28/06/2011 - 09:53 The Women's Institute has launched a Love Your Libraries campaign following a vote to support the beleaguered sector at its recent annual general meeting. It is urging members to sign up to their local library and write to... Continue reading at The Bookseller
[ The Bookseller | 2011-06-28 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 25/05/2011 - 14:12 Vintage Publishing's Harvill Secker is launching a digital marketing campaign for one of its autumn debuts, The Night Circus by Erin Morgenstern, teaming up with Failbetter Games. read more Continue reading at The Bookseller
[ The Bookseller | 2011-05-25 00:00:00 UTC ]
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Written By: Philip Jones Publication Date: Tue, 24/05/2011 - 15:40 Barnes & Noble c.e.o. William Lynch has said he is looking at international opportunities for its Nook ebook reader, as it announced a new touchscreen device today. read more Continue reading at The Bookseller
[ The Bookseller | 2011-05-24 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 24/05/2011 - 08:46 Beautiful Books has launched its own summer reading campaign, providing POS material and an extra 5% off the selected titles ordered by independent bookshops. The four titles being promoted through the Go Against the... Continue reading at The Bookseller
[ The Bookseller | 2011-05-24 00:00:00 UTC ]
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The Content Marketing Institute (CMI) launched a strategy consulting practice today. The goal of the practice is to assist companies of all walks in creation of original content strategies that will be beneficial to their overall business. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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Penton Media today announced its new Marketing Services Group, a unit that will offer custom content, research and digital and sales optimization services to customers in 17 vertical markets. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-12 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 11/03/2011 - 08:45 Orion Children's Books is launching a new Young Adult imprint, with Harlan Coben's first foray into YA fiction among the "starry authors" geared up for release. Indigo will publish four titles a month, beginning in... Continue reading at The Bookseller
[ The Bookseller | 2011-03-11 00:00:00 UTC ]
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IDG has launched the Enterprise CIO Forum (ECF) in US-English, German, Japanese and Chinese editions, with HP as sponsor. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-11 00:00:00 UTC ]
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#marketing effort
Six 2024 YA releases that you'll want on your TBR for Hispanic/Latine Heritage Month. Continue reading at Book Riot
[ Book Riot | 2024-09-19 14:00:00 UTC ]
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These YA books explore American civics and encourage readers to get involved in the democratic process. That, plus this week's YA book news. Continue reading at Book Riot
[ Book Riot | 2024-08-22 15:00:00 UTC ]
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August is about celebrating women in translation. Check out these YA books in translation by women around the world. Continue reading at Book Riot
[ Book Riot | 2024-08-15 15:00:00 UTC ]
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What do you think about these YA paperback cover redesigns? That, plus this week's YA book news. Continue reading at Book Riot
[ Book Riot | 2024-08-08 15:15:00 UTC ]
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