Vice Media to acquire Refinery29 in drive for female audiences

Vice Media Inc., the youth-oriented media company, agreed to acquire the online publisher Refinery29, seeking to reignite growth by reaching a young female audience. The deal marks the biggest move yet by Vice Chief Executive Officer Nancy Dubuc, who has been trying to revive the once high-flying media company since taking over last year. Terms weren’t disclosed. The Refinery29 business will report directly to her. Vice, which began as a hipster music and lifestyle magazine, got investments from some of the biggest names in the media business. But it has struggled as its cable channel, Viceland, has failed to find an audience, and Facebook and Google have dominated the online advertising market. The deal unites two of the largest digital media startups in the world, with a combined reach of 350 million people a month, the companies said Wednesday. Vice has expanded into TV and advertising more swiftly than most of its peers, and will augment its production with Refinery29’s slate of shows. Refinery29’s businesses parallel Vice’s, but with a much greater female component. The company, for example, hosts events and operates a studio, creative agency and digital publishing division. It will remain a distinct brand within Vice. In May, Walt Disney Co. wrote off the rest of its investment in Vice, reflecting the ongoing troubles at the former media darling. Earlier this year, Vice let go a number of staffers. Dubuc has said a recent $250 million financing deal would help... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 19:51:02 UTC ]

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OpenAI partners with Cosmopolitan and Elle publisher Hearst

Hearst has become the latest major US publisher to sign an agreement to license its content to ChatGPT creator OpenAI. As part of a partnership announced on Tuesday, content from more than 60 Hearst-owned publications will appear in ChatGPT and other OpenAI products. Some of the publisher’s more... Continue reading at Engadget

[ Engadget | 2024-10-08 18:05:17 UTC ]
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Hearst Names Derek Schnell Regional Director of News

Derek Schnell has been promoted to regional director of news for Hearst Television. Schnell has been the news director at KCRA and KQCA in Sacramento since 2018. He will continue to serve as KCRA/KQCA news director. In his new position, Schnell will have management... Continue reading at AdWeek

[ AdWeek | 2024-10-01 18:28:35 UTC ]
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Why Whoopi Goldberg Helped Launch Family-Friendly Streaming Service BLKFam

Despite the entertainment industry having more streaming services than ever, Whoopi Goldberg and digital media veteran Larry Adams thought something was missing. That's where BLKFam comes in. Founded by Adams, BLKFam is a free, Black-owned, advertising-based... Continue reading at AdWeek

[ AdWeek | 2024-10-01 13:28:38 UTC ]
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How Hearst Magazines is maintaining signal strength amid the shift from deterministic to probabilistic modeling

The publisher has adopted thresholds for how many users and impressions can serve as the deterministic basis and for how many categories can be in its contextual taxonomy. Continue reading at Digiday

[ Digiday | 2024-09-25 04:01:00 UTC ]
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Vice Debuts a Subscription Product and Relaunches Its Print Magazine

The digital media company Vice relaunched its print magazine and debuted its first subscription product on Tuesday, part of a broader renaissance of the publisher following its May 2023 bankruptcy filing. The revival is the byproduct of a joint venture between Vice Media... Continue reading at AdWeek

[ AdWeek | 2024-09-24 13:00:00 UTC ]
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DOJ vs. Google: Can the digital media industry learn from the last 15 years?

Can the industry save itself from short-term thinking, even if Google is dealt a blackened eye, or bloodied nose during a raft of government tussles? Continue reading at Digiday

[ Digiday | 2024-09-20 04:01:00 UTC ]
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Best Workplaces for Innovators 2024: Innovation Team of the Year

Led by CTO Ely Greenfield, Adobe’s digital media business team takes this year’s top honors. Continue reading at Fast Company

[ Fast Company | 2024-09-10 11:00:00 UTC ]
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Why Vox Media’s The Cut Made a Print Issue for September

Vox Media is expanding its print offerings. This year, the digital media company is launching The Cut's first-ever Fall Fashion Issue. The Cut, part of New York Magazine, is competing for lucrative print ad dollars that fashion-focused publications like Vogue and... Continue reading at AdWeek

[ AdWeek | 2024-09-04 17:00:06 UTC ]
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‘I didn’t want to get wrinkles’: The alarming effects of tweens using antiaging products

Girls as young as 8 are turning up at dermatologists’ offices with rashes, chemical burns, and other allergic reactions to products not intended for children’s sensitive skin. When she was in fifth grade, Scarlett Goddard Strahan started to worry about getting wrinkles.By the time she turned... Continue reading at Fast Company

[ Fast Company | 2024-09-03 14:30:48 UTC ]
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How ‘Taylor Swift (Spotlight on a Legend)’ Got Made

An inside look at the publication process for the new Taylor Swift book from Hearst Home. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-30 04:00:00 UTC ]
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GameStop pivots to retro gaming at select locations

GameStop is pivoting to retro games at select locations. As the industry moves to digital media — and the retailer struggles to adapt to the shifting landscape (including a short-lived stab at NFTs) — the company is betting on the old school. The GameStop Retro locations will stock physical... Continue reading at Engadget

[ Engadget | 2024-08-28 18:07:04 UTC ]
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OpenAI inks multi-year deal with Condé Nast

The publisher of prominent titles such as Vogue, GQ, Vanity Fair, The New Yorker, and Condé Nast Traveler aims to leverage AI following the digital media industry’s recent struggles to monetise content, particularly through traditional search. Continue reading at Media Week

[ Media Week | 2024-08-21 14:34:53 UTC ]
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OpenAI will now use content from Wired, Vogue and The New Yorker in ChatGPT's responses

Condé Nast, the media conglomerate that owns publications like The New Yorker, Vogue and Wired, has announced a multi-year partnership OpenAI to display content from Condé Nast titles in ChatGPT as well as SearchGPT, the company’s prototype AI-powered search engine. The partnership comes amid... Continue reading at Engadget

[ Engadget | 2024-08-20 19:30:57 UTC ]
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The Google TV Streamer makes Apple TV look dated

The Google TV streamer, a Chromecast replacement, is truly an AI-first device, using Gemini to offer content summaries and screen savers. The Apple TV version, with Apple Intelligence, can’t be far behind. I’ve long been a fan of the Apple TV (Apple’s digital media player set-top, box–not to be... Continue reading at Fast Company

[ Fast Company | 2024-08-17 09:00:00 UTC ]
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AI labeled the ‘new, advanced form of plagiarism’ as a Wyoming reporter causes a scandal

Cody Enterprise Editor Chris Bacon said he “failed to catch” the AI copy and false quotes. A quote from Wyoming’s governor and a local prosecutor were the first things that seemed slightly off to Powell Tribune reporter CJ Baker. Then, it was some of the phrases in the stories that struck him... Continue reading at Fast Company

[ Fast Company | 2024-08-14 15:09:11 UTC ]
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Dotdash Meredith’s Digital Ad Revenue Grows 12%, Powered by Cookieless Ads

Digital media firm Dotdash Meredith, an IAC company, notched its second consecutive quarter of double-digit advertising growth, largely due to the continued performance of its cookieless targeting tool called D/Cipher. The media company, which houses a portfolio of... Continue reading at AdWeek

[ AdWeek | 2024-08-06 21:07:20 UTC ]
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Ziff Davis Acquires Tech Publisher CNET for Over $100M

Digital media company Ziff Davis acquired tech publisher CNET from its parent company, Red Ventures, for more than $100 million, according to reporting from The New York Times. The acquisition confirms an Axios report from January, which found that Red Ventures had been... Continue reading at AdWeek

[ AdWeek | 2024-08-06 10:53:30 UTC ]
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As more seniors head online, efforts are needed to help their digital media literacy skills

Canadian seniors haven't been the focus of many digital media literacy initiatives, but with more everyday tasks requiring digital fluency, misinformation swirling online and given the influence this cohort wields, experts say older adults want and need more education and support. Continue reading at CBC

[ CBC | 2024-07-26 08:00:00 UTC ]
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The Morning After: The best Amazon Prime Day deals so far

Amazon’s retail phenomenon is back and everywhere. Prime Day is here to offer deals on stuff you might want (and even more deals on stuff you don’t), and so far this year, discounts are pretty substantial on big-ticket items.  While a lot of the Kindle deals aren't super compelling, the base... Continue reading at Engadget

[ Engadget | 2024-07-16 11:15:31 UTC ]
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