University presses launch new initiatives to reach readers with ‘experts’ in vogue

The boom in "smart non-fiction" has been a boon to university presses, with several publishers investing in new or ramped-up trade crossover lists. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-11-21 12:05:56 UTC ]
News tagged with: #reach readers #university presses

Other Publishing stories related to: 'University presses launch new initiatives to reach readers with ‘experts’ in vogue'

News Corp launches Amplify educational unit, with help from AT&T (video)

In light of recent scandals, it's hard not to see this as a bit of image rehabilitation, but we'll do our best to take it at face value. News Corp is bringing its 18-month-old educational division to the fore by rebranding it Amplify and teaming up with AT&T to put tablets in the hands of... Continue reading at Engadget

[ Engadget | 2012-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recent scandals #educational division #developing products #high school #trial run #internal investigation

Daily Mail Parent Launches Travel Retail Website

The publishing giant behind the Daily Mail is entering the travel arena with a bookings site. MailTravel.co.uk is described as offering a &ldquo;robust new sales distribution channel to existing and new suppliers&rdquo;. A& ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing giant #daily mail

Hearst's Reveal magazine launches first website

Reveal, the celebrity weekly magazine published by Hearst, has launched its first website, which has attracted advertising from Gap. Continue reading at Media Week

[ Media Week | 2012-07-19 00:00:00 UTC ]
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RCS Libri launches digital-first list

Italian publisher RCS Libri has launched Rizzoli First, a digital-first list that will publish... Continue reading at The Bookseller

[ The Bookseller | 2012-07-18 00:00:00 UTC ]
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Costa launches story prize

Costa has launched a new award for a single, previously unpublished short story, with the winner... Continue reading at The Bookseller

[ The Bookseller | 2012-07-16 00:00:00 UTC ]
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Dixon says no Kindle Fire launch date

Electrical retailer Dixons has said that it is waiting on Amazon to confirm the release date in... Continue reading at The Bookseller

[ The Bookseller | 2012-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #release date

Reader contributions sought for Hart ebook

Hodder and Stoughton is asking readers to write a companion ebook to its autumn title, Miranda... Continue reading at The Bookseller

[ The Bookseller | 2012-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hart ebook

Kobo launches trackable app discovery campaign

A new app discovery campaign has been launched for Kobo by mobile marketing agency Yodelmobile.... Continue reading at The Bookseller

[ The Bookseller | 2012-07-10 00:00:00 UTC ]
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Media Decoder Blog: Spin Magazine Is Sold to Buzzmedia, With Plans to Expand Online Reach

The sale to Buzzmedia, a portfolio of music and celebrity Web sites, calls into question Spin's future as a print publication. Continue reading at The New York Times

[ The New York Times | 2012-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print publication

Publishers still launching print magazines

Despite a troubled print advertising market, publishers still believe in the power of glossy paper and ink: They launched 114 magazines in the first half of 2012. That puts the year roughly on par with 2011, when 111 new titles appeared during the same period, according to online database... Continue reading at Crains New York

[ Crains New York | 2012-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local advertising #american media #advertising side #ad dollars #ad pages

'Include readers in creative process', FutureBook hears

Publishers should let the reader into the creative process and look to incubate start-ups in... Continue reading at The Bookseller

[ The Bookseller | 2012-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #creative process #futurebook hears

Egmont reaches out to indies

Egmont is extending its sales activity to independent bookshops and the gift sector across the UK... Continue reading at The Bookseller

[ The Bookseller | 2012-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops

Blackwell moves into Northumbria university

Blackwell is to operate a bookshop at the University of Northumbria, following the departure of... Continue reading at The Bookseller

[ The Bookseller | 2012-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #northumbria university

Australian Daily Herald Sun Launches Hybrid iPad App, Created With WoodWing

The Herald Sun, Australia&acute;s favorite daily newspaper &ndash; read by 1.3 million Victorians every weekday &ndash; has selected WoodWing&acute;s multi-channel publishing system Enterprise and its Digital Publishing ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #herald sun