Two-thirds of UK’s biggest advertisers to cut television spend

Traditional TV shunned in favour of digital media and last-minute promotional campaignsMore than two-thirds of the UK’s biggest advertisers intend to cut back spending on traditional TV next year, as the recession fuels a shift to digital media and last-minute bursts of promotion.A survey of 59 UK advertisers has found that 67% will make the deepest budget cuts to ads on broadcast TV, according to the Incorporated Society of British Advertisers (ISBA) and the media investment analysts Ebiquity. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2022-11-21 00:01:39 UTC ]
News tagged with: #biggest advertisers #traditional tv #digital media

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Kobo opens door to UK retailers

Written By: Charlotte Williams Publication Date: Thu, 10/02/2011 - 08:39 Canadian ebook retailer Kobo has said that it would be keen to partner a UK retailer in an effort to establish a presence in the market. Michael Tamblyn, vice-president of content, sales and merchandising at Kobo... Continue reading at The Bookseller

[ The Bookseller | 2011-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk retailers #michael tamblyn #rights deals

Amazon appoints three to UK team

Written By: Lisa Campbell Publication Date: Thu, 10/02/2011 - 16:03 Amazon has appointed three staff to roles in the UK team. John Gahagan will head up Amazon’s UK Books business, with both the UK Books and print on demand teams reporting to him. Amy Worth will now lead the UK Kindle content... Continue reading at The Bookseller

[ The Bookseller | 2011-02-10 00:00:00 UTC ]
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UK bestsellers help Hachette prove resilient as ebooks rise in the US

Written By: Charlotte Williams Publication Date: Thu, 10/02/2011 - 10:08 Bestsellers from Hachette UK helped limit the decline in sales at parent Lagardere Publishing, according to results filed by the French group, which is continuing to suffer from a year-on-year drop in sales of Stephenie... Continue reading at The Bookseller

[ The Bookseller | 2011-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk bestsellers #results filed #french group #year-on-year drop #stephenie meyer #e-books accounted

E-reader market doubles over Christmas in the UK

Written By: Philip Jones Publication Date: Wed, 09/02/2011 - 14:28 The e-reader market doubled over Christmas, according to statistics given out by the Publishers Association at its annual digital seminar. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers association

Asda unveils UK's cheapest ebook reader

Written By: Lisa Campbell Publication Date: Mon, 07/02/2011 - 16:12 ASDA has launched the UK’s cheapest e-reader at £52. The View Quest Mediabox 5in Media Tablet went on sale today through its Asda Direct website. The Asda site does not sell ebooks with the supermarket chain instead... Continue reading at The Bookseller

[ The Bookseller | 2011-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sale today #sell ebooks #supermarket chain #encouraging readers

Non-agency authors are Amazon UK’s bestselling ebooks

Written By: Lisa Campbell Amazon.co.uk has reiterated its opposition to agency pricing as it revealed its top-selling ebook authors are not governed by the model. Last week Amazon.com announced ebooks had begun to outsell paperbacks in the US for the first time, with 115 ebooks bought for every... Continue reading at The Bookseller

[ The Bookseller | 2011-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #agency pricing #follow suit

Nearly a third of shoppers have "no spare cash"

Written By: Lisa Campbell The highest number of shoppers since records began have "no spare cash" to spend, it has been revealed. Statistics released in the latest Consumer Confidence Survey today (2nd February) by the Nielsen Company have found that nearly a third of shoppers reported they... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lisa campbell #highest number #records began #statistics released #disposable income #year earlier

Hounslow postpones library cuts

Written By: Benedicte Page Hounslow council has postponed proposals to save money by cutting eight libraries, after a public consultation showed a majority of residents wanted to keep them all. The Hounslow Chronicle reports however that campaigners say libraries are not yet safe, as the... Continue reading at The Bookseller

[ The Bookseller | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #save money

Essex libraries: hours cut but no closures

Written By: Benedicte Page Essex county council has vowed not to close any of its libraries, or to cut back its mobile library destinations. But consultation is to begin next month on proposals to reduce opening hours to 54 of its 73 libraries. Jeremy Lucas, cabinet member for heritage, culture... Continue reading at The Bookseller

[ The Bookseller | 2011-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library service #cut back

Survey: Organic Growth, New Devices To Have Biggest Impact On Media Over Next Two Years

Organic growth will be the primary driver of the media business over the next 12 to 24 months, according to nearly 500 executives in the information, marketing services and technology sectors, according to the first annual Media Growth survey from investment banker The Jordan, Edmiston Group and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media business #organic growth #biggest impact #primary driver #marketing services #edmiston group