Twitter Verified a Pumpkin Spice Latte But Not Captain Obvious. He's Obviously Annoyed

Captain Obvious doesn't like Twitter telling him he's not real. Even though, you know, he's technically not. Like many avid Twitterers, he's on a quest to be verified by the network. But Twitter is not yet budging, despite the character's months of campaigning. Twitter certainly doesn't seem opposed to verifying brand icons, as you can see from the fact it gave the check mark to Mayhem, Jake From State Farm and even a Pumpkin Spice Latte. Invented last year by Crispin Porter + Bogusky as a campaign centerpiece for Hotels.com, Captain Obvious has been the star of a multi-channel effort to point out the obvious things in life (like, say, where to book hotels online). To boost the captain's legitimacy, CP+B has been pushing for Twitter to verify his account, which has amassed more than 216,000 followers and has recently commented on everything from the GOP presidential debate to National Punctuation Day. His campaign for verification is now several months along, with no official validation to show for it. My full legal signature. Don't try to copy it unless you look exactly like me. @Twitter #VerifyCaptainObvious pic.twitter.com/mMMX0UMVlW — Captain Obvious (@CaptainObvious) September 22, 2015 Would a fake person get mail? Not unless they're a Nigerian prince. @Twitter #VerifyCaptainObvious pic.twitter.com/ZAvGza6zsn — Captain Obvious (@CaptainObvious) August 27, 2015 The baristas get my name wrong every time too. Just like a real person, which I am. @Twitter... Continue reading at 'AdWeek'

[ AdWeek | 2015-10-02 00:00:00 UTC ]
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