Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: AT&T quickly followed up its acquisition of Time Warner by making a deal to buy AppNexus, an ad tech platform. As George Slefo writes in Ad Age, "The move will undoubtedly shake up the current ad landscape as well as challenge the so-called duopoly of Google and Facebook" by giving advertisers an alternative major destination for their spending. AppNexus offers publishers software to automate ad sales in formats like display, audio and over-the-top video. The experts Slefo talked to say AppNexus will provide the newly expanded AT&T the ad-tech "plumbing" it needs to sell its expanding portfolio of inventory. But AT&T still has other hurdles, like how to tie together consumer data across mobile, TV and other devices as it capitalizes on Time Warner's content. Mike Baker, CEO at ad tech company DataXu, told Slefo: "While AppNexus would bring them all the ad tech plumbing they need, this kind of next-generation analytics would still be a missing piece."'A real bike for real Americans'Harley-Davidson, a Wisconsin-based brand heavily steeped in Americana, has been caught up in a trade dispute between the Trump administration and the European Union. And as a result, it's shifting some production abroad. (It... Continue reading at 'Advertising Age'
[ Advertising Age | 2018-06-26 00:00:00 UTC ]
Over a book-writing career of more than three decades I have produced a number of well received books with very modest sales mainly on European and international political themes. But never have I had a book - Brexit: How Britain Will Leave Europe (I.B.Tauris) - go through two editions in just... Continue reading at The Bookseller
[ The Bookseller | 2016-03-03 00:00:00 UTC ]
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In a Nosy Crow blog post warning about the dangers of the UK leaving the European Union, illustrator Axel Scheffler has said there would have been no Gruffalo without the EU. Continue reading at The Bookseller
[ The Bookseller | 2016-03-01 00:00:00 UTC ]
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I will start with a declaration: if there is a convincing argument for the UK to leave the European Union, then I have yet to hear it. Continue reading at The Bookseller
[ The Bookseller | 2016-02-12 00:00:00 UTC ]
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The UK’s possible exit from the European Union, looking likely to be the subject of a summer referendum, would be a disaster for the book trade, according to industry figures such as Waterstones m.d. James Daunt, Bonnier Publishing c.e.o. Richard Johnson and Alma Books m.d. Alessandro Gallenzi. Continue reading at The Bookseller
[ The Bookseller | 2016-02-12 00:00:00 UTC ]
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The European Union has passed strict new data collection rules that will affect how Facebook, Snapchat and other social media giants do business in the region. "More than 90% of Europeans say they want the same data protection rights across the EU -- and regardless of where their data is... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-12-17 00:00:00 UTC ]
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The European Union's anti-antitrust crusade continues with an investigation into Amazon's ebook distribution deals. The post Amazon’s European Woes Continue With New EU Investigation appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-06-11 00:00:00 UTC ]
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The European Commission has announced an antitrust competition inquiry into the e-commerce sector in the European Union, as part of 16 initiatives on a digital single market to be delivered by the end of next year. The inquiry “will allow the Commission to identify possible competition concerns... Continue reading at The Bookseller
[ The Bookseller | 2015-05-07 00:00:00 UTC ]
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The European Commission is today (6th May) set to reveal plans for the “digital single market”, to remove barriers to online services across Europe. The plans would mean that customers across the European Union could all access the same digital services and products, including ebooks and... Continue reading at The Bookseller
[ The Bookseller | 2015-05-07 00:00:00 UTC ]
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Germany and France have put pressure on the European Commission to take a closer look at how big tech companies operate in the European Union, a move which could lead to tougher competition regulation for companies such as Google, Apple, Amazon.com and Facebook.French and German officials asked... Continue reading at PC World
[ PC World | 2014-11-28 00:00:00 UTC ]
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Former Labour MP and Europe Minister Denis MacShane is writing an assessment of Britain’s relationship with Europe for I B Tauris. The book, titled Brexit, was acquired by Jo Godfrey, senior editor at I B Tauris. ‘Brexit’ is a term coined by MacShane which blends the words 'British' and... Continue reading at The Bookseller
[ The Bookseller | 2014-11-11 00:00:00 UTC ]
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The European Union's highest court has ruled that libraries can digitize books without the permission of copyright holders. The court argues that libraries have the right to provide free information to the public and don't need to obtain licensing if they want to make books available to users... Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-09-18 00:00:00 UTC ]
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The European Union’s top legal advisor ruled on Thursday that laws requiring communications providers to retain all data, even to combat crime, are incompatible with fundamental rights. Advocate General Pedro Cruz Villalón of the European Court of Justice (ECJ) said in a published opinion that... Continue reading at PC World
[ PC World | 2013-12-12 00:00:00 UTC ]
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The European Union has accepted an offer from Apple and four major publishers to reduce pricing restrictions on content offered at Amazon and other book-sellers. After being caught out by the EU, we heard that the offer was likely to be adopted last month, and the commission has now confirmed... Continue reading at Engadget
[ Engadget | 2012-12-13 00:00:00 UTC ]
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Written By: Barbara Casassus Publication Date: Tue, 29/03/2011 - 15:29 French culture minister Frédéric Mitterrand has called for the European Union to regulate ebook prices as soon as possible, and to introduce a reduced rate of VAT on all cultural goods and services, whether they are sold... Continue reading at The Bookseller
[ The Bookseller | 2011-03-29 00:00:00 UTC ]
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