Trinity Mirror turns to Dennis’ niche publishers to beef up tech coverage

In the face of common pressures, traditionally competitive publishers have realized they can command more weight against the dominance of Facebook and Google by collaborating. The latest example is national newspaper Trinity Mirror and specialist magazine group Dennis. Trinity Mirror will cherry pick articles from Dennis technology titles Expert Reviews and Alphr, for which it will have exclusive publication rights. No licensing fee will change hands, but commercial teams will be primed to sell the joint offering. The post Trinity Mirror turns to Dennis’ niche publishers to beef up tech coverage appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-05-12 00:00:00 UTC ]
News tagged with: #niche publishers #trinity mirror #change hands #commercial teams

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