Trinity Mirror builds on the success of UsVsTh3m with launch of Ampp3d

Buzzfeed-style site has managed to lure 7 million users – but it still seeks commercial successThis week the Daily Mirror's publisher will make its second foray into socially shared content with the launch of data journalism experiment Ampp3d, as mainstream media companies inspired by the BuzzFeed model line up to tap into a user-driven world. Ampp3d follows in the footsteps of UsVsTh3m, which in just six months has rocketed to 7 million users thanks to timely, populist games and quizzes such as "How much are you hated by the Daily Mail?" and a North-o-Meter test that tells players "how Northern you are".Adopting the same startup ethos as its older sibling, Ampp3d's content will be generated by a skeleton staff of one full-time and two part-time data journalists hired from outside parent company Trinity Mirror, and it will have a three-month window in which to prove its worth.Ampp3d is the latest venture by a traditional publisher into content created to be shared via social media, taking its lead from BuzzFeed and the way consumers use Twitter and Facebook. Heat and Grazia publisher Bauer Media recently unveiled plans for The Debrief, targeting 20-something women with a "best in class social and community strategy", and the same approach can be seen within Trinity Mirror in Sue Douglas's attempts to give an online voice to the digitally-neglected Sunday People.As Trinity Mirror's canary down the coal mine UsVsTh3m has proved a hit since launching on 28 May. Conceived as... Continue reading at 'The Guardian'

[ The Guardian | 2013-12-09 00:00:00 UTC ]
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Adams defends Randy Mastro as opposition builds to lawyer’s nomination

Mayor Eric Adams’ administration went on the offensive Tuesday as he prepares to nominate Randy Mastro, an attorney with a long and controversial career, to be the city’s top lawyer.Despite opposition by the City Council, Adams’ administration has confirmed it is considering Mastro, a partner at... Continue reading at Crains New York

[ Crains New York | 2024-04-23 19:11:11 UTC ]
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It took 20 years for Children of the Sun to become an overnight success

Children of the Sun burst onto the indie scene like a muzzle flash on a dark night. Publisher Devolver Digital dropped the game’s first trailer on February 1, showcasing frenzied sniper shots and a radioactive art style. A Steam demo highlighting its initial seven stages went live that same day... Continue reading at Engadget

[ Engadget | 2024-04-18 19:45:11 UTC ]
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Actress Viola Davis Launches JVL Media

Davis, her husband Julius Tennon, and publisher Lavaille Lavette are launching JVL Media, a new publisher and packager focused on diverse and underrepresented voices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-18 04:00:00 UTC ]
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S&S UK to Launch Summit Books U.K. with Ravi Mirchandani at the Helm

Mirchandani, who has been editor-in-chief of Picador in the U.K. since 2019, has been named publisher of the U.K. arm of the newly revived Simon & Schuster imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-17 04:00:00 UTC ]
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Fanatics wants to build the Comic Con for sports in New York

Fanatics plans to premiere the centerpiece of its new events division with a flagship sports festival in August.The company is looking to replicate the success of New York Comic Con, the annual fan convention centered around comic book culture, in the sports sector with Fanatics Fest NYC. The... Continue reading at Crains New York

[ Crains New York | 2024-04-16 16:33:03 UTC ]
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The Lavender Rhino, a New LGBTQ Indie Bookstore, Launches Online

The Lavender Rhino, an online independent bookstore with a focus on titles by LGBTQ authors, will launch on April 6, with ambitions to open a brick-and-mortar store at a later date. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-04 04:00:00 UTC ]
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Author T L Swan Launches Publishing Venture, Keeperton

In its first year, Keeperton will publish 10 titles—four of them by Swan, whose Miles High Club series is a BookTok favorite—under its romance imprint, Arndell. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-04 04:00:00 UTC ]
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Simon Acumen, New Business Imprint, Launches at Simon Element

Simon Element v-p and publisher Richard Rhorer and executive editor Stephanie Hitchcock will lead the imprint, which aims to publish 15–20 "books that help readers navigate the dynamic world of work" per year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-28 04:00:00 UTC ]
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Disney Launches Refreshed Disney+ App With Hulu, Shakes Off the Blues

It's not easy being green, so the Hulu integration on Disney+ is going teal. Disney announced the launch today of Hulu on Disney+ in the U.S. for Disney bundle subscribers, combining the Disney+ and Hulu libraries in one application. Although each app remains available... Continue reading at AdWeek

[ AdWeek | 2024-03-27 13:00:00 UTC ]
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Pope Francis Launches New Book, 'Life,' with HarperCollins

Four HarperCollins executives traveled to the Vatican last weekend to present eight different editions of 'Life, My Life Story Through History' by Pope Francis, which was released on March 19 and is being published in all of the publisher's global markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-20 04:00:00 UTC ]
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Zando to Launch New Romance Imprint, Slowburn

With Slowburn, headed up by co-directors Hayley Wagreich and Sierra Stovall, Zando is seizing on the TikTok-fueled resurgence of the romance genre and betting big on author Brynne Weaver, whose dark rom-com 'Butcher & Blackbird' became a bestseller thanks to the app. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-11 04:00:00 UTC ]
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The Women’s prize for fiction is a success – now it has a nonfiction sister | Kate Mosse

On International Women’s Day Kate Mosse, co-founder of the Women’s prize for fiction and bestselling author of Labyrinth, heralds a new honour Gloria Steinem said: “The story of women’s struggle for equality belongs to no single feminist nor to any one organisation but to the collective efforts... Continue reading at The Guardian

[ The Guardian | 2024-03-08 12:30:02 UTC ]
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Rizzoli International to Launch U.K. Publishing Arm

The London-based Rizzoli UK will be headed up by Stephen King, who has been appointed managing director. The new business will also develop original titles to be published under the Rizzoli Universe imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-07 05:00:00 UTC ]
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RuPaul has launched an online bookshop that will share its profits with writers.

There’s a new online bookstore in town—and this time it’s helmed by RuPaul. Yes, that RuPaul. (Reading being, after all, fundamental.) Allstora, announced today*, is a membership-based bookstore that offers a profit-split to authors. RuPaul serves as Allstora’s Chief Creative Officer and... Continue reading at Literrary Hub

[ Literrary Hub | 2024-03-04 16:45:28 UTC ]
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RuPaul Launches Author-Owned Online Book Marketplace

Allstora, an e-commerce platform with a wholesale membership model, promises to split profits with authors and offer books at steep discounts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-04 05:00:00 UTC ]
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Anjali Singh on Launching Her Own Literary Agency

Singh, an agent at Ayesha Pande Literary and the former editorial director at Other Press, has worn many hats in her 30-year career in publishing. Now, at the helm of the Anjali Singh Agency, she's starting yet another professional chapter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-04 05:00:00 UTC ]
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Spotify Launches $9.99 Audiobook Subscription Tier

Spotify has added a new option that gives users 15 hours to listen to audiobooks for $9.99—a dollar less than a Premium subscription, which offers the same 15 hours per month, plus ad-free music, for $10.99. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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Atria Launches New Bilingual Imprint, Primero Sueño, as S&S Ramps Up Latino Publishing

Atria Books will launch a new imprint, Primero Sueño Press, dedicated to publishing Latinx/Latine/Hispanic authors in both English and Spanish. Michelle Herrera Mulligan, v-p and associate publisher at Atria, will lead the imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-28 05:00:00 UTC ]
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Oxford University Press Launches Its ‘Little Oxford’ App—With Data

The 'Little Oxford' app has been introduced with survey results of youngsters' parents on digital learning. The post Oxford University Press Launches Its ‘Little Oxford’ App—With Data appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-02-26 23:05:34 UTC ]
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U.K. Publishing Spotlight: Usborne Builds on Its Founder's Legacy

The managing director of Usborne Publishing reflects on the legacy of her father, the company’s founder, who died last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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