Buzzfeed-style site has managed to lure 7 million users – but it still seeks commercial successThis week the Daily Mirror's publisher will make its second foray into socially shared content with the launch of data journalism experiment Ampp3d, as mainstream media companies inspired by the BuzzFeed model line up to tap into a user-driven world. Ampp3d follows in the footsteps of UsVsTh3m, which in just six months has rocketed to 7 million users thanks to timely, populist games and quizzes such as "How much are you hated by the Daily Mail?" and a North-o-Meter test that tells players "how Northern you are".Adopting the same startup ethos as its older sibling, Ampp3d's content will be generated by a skeleton staff of one full-time and two part-time data journalists hired from outside parent company Trinity Mirror, and it will have a three-month window in which to prove its worth.Ampp3d is the latest venture by a traditional publisher into content created to be shared via social media, taking its lead from BuzzFeed and the way consumers use Twitter and Facebook. Heat and Grazia publisher Bauer Media recently unveiled plans for The Debrief, targeting 20-something women with a "best in class social and community strategy", and the same approach can be seen within Trinity Mirror in Sue Douglas's attempts to give an online voice to the digitally-neglected Sunday People.As Trinity Mirror's canary down the coal mine UsVsTh3m has proved a hit since launching on 28 May. Conceived as... Continue reading at 'The Guardian'
[ The Guardian | 2013-12-09 00:00:00 UTC ]
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Regional publisher Trinity Mirror has been carrying out an overhaul of its network of newspaper websites designed to give them a ‘cleaner’ look. Digital publishing director David Higgerson has overseen the changes which have now b ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-30 00:00:00 UTC ]
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The Daily Mirror is to run a We Love Reading campaign, backed by poet laureate Carol Ann Duffy,... Continue reading at The Bookseller
[ The Bookseller | 2012-01-16 00:00:00 UTC ]
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As the e-commerce craze gets hotter, publishers looking to get into the game are faced with many questions. Some of these include how the business model of the e-commerce operation will operate; how it integrates seamlessly into editorial while avoiding advertising influence; and perhaps most... Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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Apple kept mum on its highly anticipated digital subscription plan during a press conference today at the Guggenheim in New York City announcing News Corp.'s new tablet publication The Daily (which is available in the App Store as of noon Eastern), but News Corp. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-02 00:00:00 UTC ]
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Sly Bailey, the chief executive of newspaper publisher Trinity Mirror, has issued cutting criticism of the culture secretary Jeremy Hunt's understanding of the full media issues regarding News Corporation's relationship to BSkyB. Continue reading at Media Week
[ Media Week | 2011-01-19 00:00:00 UTC ]
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DC Comics has launched DC GO, a new collection of vertical-scroll webtoons on its digital subscription service, DC Universe Infinite. The line includes new webtoons featuring DC characters and existing comics reformatted for continuous-scroll reading. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-11-20 05:00:00 UTC ]
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Dallas-based Southern Methodist University's Project Poëtica and Bridwell Press are launching three new lines of poetry projects, each focusing on books by established poets, collaborative projects, and creative or scholarly works on poetics. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-11-15 05:00:00 UTC ]
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Faulty devices have thrown a wrench in the company’s trade-in program for its color ebook reader. Continue reading at Wired
[ Wired | 2024-11-14 12:15:00 UTC ]
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The former Viking editor and UTA agent has launched a boutique literary agency based in New York representing “authors writing works that shape our understanding of the world and offer profound insights into its complexities.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-11-13 05:00:00 UTC ]
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Basic Liberty, a publishing imprint launched in the wake of Trump’s election win, will be helmed by Thomas Spence, an editor associated with Project 2025 thinktank The Heritage FoundationStaff are protesting against a new US imprint of global publisher Hachette Book Group (HBG) specialising in... Continue reading at The Guardian
[ The Guardian | 2024-11-12 17:08:39 UTC ]
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The Brooklyn-based small publisher will publish its inaugural two-title list in 2025, with plans to grow to four titles annually by 2027. Through Under the BQE's publishing model, each year’s list is acquired by the authors who were published the year prior. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-11-12 05:00:00 UTC ]
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South Arts is launching an emergency relief fund for artists affected by Hurricanes Helene and Milton across six southern states, offering grants starting at $500 to artists across disciplines while coordinating with local partners for distribution and additional resources. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-11-01 04:00:00 UTC ]
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Haunted libraries exist throughout the United States. Here are four with chilling stories—plus the story of a haunted library book! Continue reading at Book Riot
[ Book Riot | 2024-10-31 14:00:00 UTC ]
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Ingram Content Group has unveiled a new IP database and research tool, called MediaScout. Here's what it can do. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2024-10-18 18:59:37 UTC ]
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Panos Panay has a Diet Coke problem. It’s a topic that quickly came up when I walked into the small interview room, after he offered me a choice of beverages and I said my partner has a similar addiction. After a quick conversation on the advantages of drinking plain water over diet colas, I... Continue reading at Engadget
[ Engadget | 2024-10-16 16:30:24 UTC ]
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Earlier this May, an Esquire article by Kate Dwyer called “Why Are Debut Novels Failing to Launch?” channeled the fear of debut novelists everywhere: What happens if no one buys my book? Book sales are an important way for editors and agents to gauge whether to invest in an author. If her first... Continue reading at The Millions
[ The Millions | 2024-10-16 12:00:00 UTC ]
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Bloomsbury US is launching an in-house sales team for North America, selling all trade titles, including those published by its academic division, direct to national accounts. The team is headed by Sarah Rucker, who comes to the house from HarperCollins. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-10-15 04:00:00 UTC ]
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Monarch Books & Gifts in Overland Park, Kan. launched a GoFundMe campaign after hackers drained the bookstore's bank account. The funds raised will be used to keep the store afloat after a summer of slow sales compounded the problems caused by the fraud. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-10-15 04:00:00 UTC ]
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Sinclair's NewsON and Mindgrub have announced a collaboration to launch an Apple Vision Pro app for NewsON. This is Sinclair's first foray into spatial computing specifically for local news delivery, blending digital content with physical surroundings. Using Apple's... Continue reading at AdWeek
[ AdWeek | 2024-10-03 13:10:09 UTC ]
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