Among the many degradations magazines have endured during the digital revolution, few are as heartbreaking as the erosion of the magazine design experience. Digital platforms are designed by engineers for engineers. The web browser shows little respect for any standardized flow and sequencing, immersion, typeface, white space—the very essence of the magazine experience. Nevertheless, some of the brands we celebrate for their print experiences are looking for ways to extend that legacy into screens that are unreliable in shape and size. These environments have been polluted by ad clutter, time-stamped feeds, endless scrolls and other interface features that constitute “design.” But in speaking with The Atlantic, National Geographic and New York magazine, we’ve learned that it’s possible to translate old print values into a digital world, and develop internal processes to solve for the digital UX conundrum. Experience as a product Traditional print magazines and mobile screens have more in common than one might think. “The big part of the user experience is how things feel and how you make people feel,” says Ian Adelman, chief creative officer at New York magazine. “The thing that magazines have always had, as much as any product, is a very personal relationship with their audience. [Magazines] are a part of their self-identity, because they want to be associated with something or feel a particular way.” A positive change to come in the digital era are collaborations... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-04-21 13:10:24 UTC ]
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Among the many degradations magazines have endured during the digital revolution, few are as heartbreaking as the erosion of the magazine design experience. Digital platforms are designed by engineers for engineers. The web browser shows little respect for any standardized flow and sequencing,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-04-21 13:10:24 UTC ]
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User experience is about empathy for the end user, Barbarian Group's Colin Nagy said on the Digiday Podcast. Many publishers miss that as they strive to churn pageviews and banner ad impressions. The result: navigating digital media is like walking on a sticky movie theater floor. The post... Continue reading at Digiday
[ Digiday | 2016-01-15 00:00:00 UTC ]
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Print magazines have struggled to compete with the rise of digital media and the specific audience targeting it affords. But now, Hearst is touting its ability to retarget print subscribers on their online journeys, starting with a campaign for Toyota Prius campaign. It won't necessarily make... Continue reading at Digiday
[ Digiday | 2016-05-11 00:00:00 UTC ]
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Multinational publishers know that regional book editions increase their options for selling titles, especially in the education segment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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The book publishing industry is dealing with two conflicting trends at the moment: the number of individual titles produced continues to rise while the number of print units sold continues to fall. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-10-29 00:00:00 UTC ]
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Digital print production has long been heralded for its ability to offer publishers the capability to economically produce books as needed and in smaller quantities than traditional offset printing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-10-26 00:00:00 UTC ]
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BMW is once again ready to give the world a glimpse of the futuristic tech it has in the works as p[art of its i Vision concept vehicle program. Following 2017's iVision Dynamics, 2018's iNext SAV, and last year's iVision Circular, the German automaker revealed at CES 2023 on Thursday the i... Continue reading at Engadget
[ Engadget | 2023-01-05 04:15:55 UTC ]
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Lonely Planet has launched a set of travel guides featuring “pull-out city maps, gatefold maps, and QR codes to unlock additional digital content from the Lonely Planet website.” Guides to Iceland, Ireland, Italy, Japan, Portugal, and Scotland roll out this spring. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-04 04:00:00 UTC ]
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The Ad Age Studio 30 live panel with EY and Thomson Reuters discussed the lessons and insights gleaned from the past year-plus and how the global firms partnered to build Thomson Reuters' just-launched customer-centric digital initiative. Continue reading at Advertising Age
[ Advertising Age | 2021-10-07 19:30:00 UTC ]
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The last time 'PW' wrote about Artron was in 2016, soon after it completed Peter Lik’s epic 'Equation of Time', a 528-page large-format photography book that was printed digitally on a Screen TruePress Jet SX inkjet press. Since then, the company’s digital/on-demand printing business and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-07-23 04:00:00 UTC ]
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Unit sales of print books increased 12.4% in the week ended May 1, 2021, over the comparable period in 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-07 04:00:00 UTC ]
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The world's largest trade show registered 4,165 buyer and sellers on its Frankfurt Rights platform, 2,388 on the B2B 'matchmaking tool.' The post Overall Frankfurter Buchmesse Digital Attendance: 200,000 Users appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-10-19 08:14:46 UTC ]
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With the juvenile and YA nonfiction categories both posting better than 32% gains, unit sales of print books rose 10.3% in the week ended Sept. 26, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-02 04:00:00 UTC ]
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Edinburgh International Book Festival director Nick Barley has said this year's event has "generated its own sense of community", despite being entirely online for the first time. Continue reading at The Bookseller
[ The Bookseller | 2020-08-31 15:56:44 UTC ]
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Unit sales of print books jumped 14.3% in the week ended Aug. 15, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan, with sales skyrocketing in three categories. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-21 04:00:00 UTC ]
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With another strong showing by the juvenile nonfiction category, unit sales of print books rose 16.6% in the week ended July 18, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
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Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
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Legacy media companies, particularly those with print products, are often told they should learn from digital startups who have allegedly disrupted norms and transformed the industry through innovation and a new, creative mindset. While this is true in some instances, there are plenty of... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
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EVP of revenue, Elizabeth Webbe Lunny, talks business development, management philosophies and the future of her company and publishing. The post When Experience Counts: How Bustle Digital Group Is Future-Proofing Its Business appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-23 16:07:41 UTC ]
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The coronavirus pandemic pushes another literary festival into the digital realm, and Turkey's program expects to trump others as a tri-lingual event. The post Istanbul’s ‘Sunflower’ ITEF Goes Digital – With Translation Provided appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-06-15 04:10:08 UTC ]
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