To Fight Churn on Its 740,000 Subscribers, Bloomberg Media Debuts Weekend Edition

The financial news publisher Bloomberg Media is launching a Weekend Edition product on Friday, part of a broader initiative to boost subscriber retention and increase weekend readership. The content will focus on the intersection of finance and culture, a small departure from standard Bloomberg reporting and an acknowledgment that readers' preferences shift over the weekend.... Continue reading at 'AdWeek'

[ AdWeek | 2024-10-18 12:00:00 UTC ]
News tagged with: #fight churn #broader initiative #small departure #preferences shift #news publisher

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Q&AA: Rafat Ali on Media, Marketing Travel in an 'Age of Anxiety'

Rafat Ali is co-founder and CEO of the travel site Skift, which covers the business side of the travel industry. In publishing circles, he's also known as an astute and pointed observer of digital media. For this interview, he dons both hats. We also touch on his time growing up in India, where... Continue reading at Advertising Age

[ Advertising Age | 2018-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rafat ali #business side #travel industry #publishing circles #pointed observer


Berlin’s Future! Publish Debuts Its German Book Trailer Award

The conference in its third year has instituted a new book trailer award program with a shortlist of 30 videos designed to entice consumers to various publishers' titles. Organizers say the trailer award will be an annual feature of the conference. The post Berlin’s Future! Publish Debuts Its... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-01-11 00:00:00 UTC ]
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'Fire and Fury' Sells over 28,000 Copies in Two Days

The most talked about book of the new year sold 28,567 print copies in first two days on sale, according to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-10 00:00:00 UTC ]
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Smith signs 'important' debut in first Fleet acquisition

Rhiannon Smith has made her first acquisition for Fleet: a debut novel telling the story of three generations of Brazilian women in London. Continue reading at The Bookseller

[ The Bookseller | 2018-01-10 00:00:00 UTC ]
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Book Aid sends 930,000 books to world's 'most vulnerable'

Book Aid International sent over 930,000 books to thousands of communities across 20 countries in 2017, it said in its end of year summary. Continue reading at The Bookseller

[ The Bookseller | 2018-01-09 00:00:00 UTC ]
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Harper’s Magazine May Try To Dox A Whistleblower–And Media Twitter Is Pissed

An upcoming article may reveal the creator of the infamous “Shitty Men in Media” list. Now women in the industry are fighting back. Earlier today, rumors began circulating on Twitter that a well-known magazine is planning to publish an article about the so-called “Shitty Men in Media” list. The... Continue reading at Fast Company

[ Fast Company | 2018-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fighting back #earlier today


Why Quartz is churning out short-run newsletters for big events

After more than doubling the size of its newsletter subscriber base, the business news publisher is putting more resources toward pop-up newsletters. The post Why Quartz is churning out short-run newsletters for big events appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big events


Trump presidency exposé climbs pre-order chart after media storm

An insider's account about Donald Trump's presidency has risen up the Amazon pre-order charts after the Guardian got hold of an early copy and revealed some of its controversial contents. Continue reading at The Bookseller

[ The Bookseller | 2018-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media storm


Memoir of 'soul and survival' to World Editions

International fiction publisher World Editions is to release a "frank, fierce and insightful" debut entitled Always Another Country by South African writer and journalist Sisonke Msimang. Continue reading at The Bookseller

[ The Bookseller | 2018-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world editions


Ad Lib: Skift Founder Rafat Ali on the State of Travel -- and the Media -- in 2018

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!Rafat Ali is co-founder and CEO of the travel site Skift, which covers the business side of the travel industry. In publishing circles, he's also known... Continue reading at Advertising Age

[ Advertising Age | 2017-12-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google play #rss feed #rafat ali #business side #travel industry #publishing circles #pointed observer #email newsletter


Pivoting to video is the biggest trend in media — but it may not prove as lucrative as publishers hope

In 2015, BuzzFeed tasked five employees with a single objective: Craft the perfect viral Facebook video. To ensure maximum share-ability, such a video had to be short — no more than 40 seconds long — and enjoyable either with or without sound as users scrolled their feeds. The team found its... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-12-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest trend #publishers hope


Death of magazines 'overplayed' as titles bid to fight Facebook effect

Despite a torrid year, leading media agency says UK consumer magazine market has been ‘seriously undervalued’ by marketersThe death of magazines has been overplayed, according to a leading media agency, despite a torrid year that has featured the British title Glamour ending its monthly print... Continue reading at The Guardian

[ The Guardian | 2017-12-25 00:00:00 UTC ]
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Allen Lane to publish Gates Foundation advisor's debut

Allen Lane is publishing a book on "global nationalism" by Hassan Damluji, who leads the Middle East team at the Bill & Melinda Gates Foundation. Continue reading at The Bookseller

[ The Bookseller | 2017-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #allen lane


SoA grants £140,000 in support of authors' new work

The Society of Authors has distributed more than £140,000 between 61 authors to help support them in the development and completion of new work.  Continue reading at The Bookseller

[ The Bookseller | 2017-12-23 00:00:00 UTC ]
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Roupenian's debut goes to S&S US in 'seven-figure deal'

Scout Press, an imprint of Simon & Schuster US, will publish the debut short story collection of Kristen Roupenian, the author of "Cat Person" in America. Continue reading at The Bookseller

[ The Bookseller | 2017-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #seven-figure deal #scout press #simon schuster #cat person


Magazine Media’s Year in Review: A Series of Interesting Choices

From Playboy to Vanity Fair, several key decisions made this year will have profound repercussions in the years ahead—for better or worse. The post Magazine Media’s Year in Review: A Series of Interesting Choices appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-21 00:00:00 UTC ]
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Media Participations gets go-ahead for La Martiniere takeover

The French Competition Authority has authorised the takeover of La Martinière Groupe by Media Participations, which will create the third largest book publisher in France after Hachette Livre and Editis. Continue reading at The Bookseller

[ The Bookseller | 2017-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media participations #hachette livre


Go viral, score book deal. 'Cat Person' author sells her debut book in the U.K., with U.S. deal in the works

The debut book from Kristen Roupenian, whose New Yorker short story “Cat Person” went viral far beyond the scope of most short fiction when it was published earlier this month, has been sold to British publisher Jonathan Cape, the Guardian reports. Roupenian's short story collection, “You Know... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kristen roupenian #cat person #debut book #short fiction #published earlier #guardian reports


Cat Person author's debut book sparks flurry of international publishing deals

Following her viral short story hit, Kristen Roupenian’s You Know You Want This has been sold to Cape in the UK, with the US auction said to be topping $1mKristen Roupenian, whose short story about a relationship turned sour, Cat Person, set the internet on fire last week, has sold her debut... Continue reading at The Guardian

[ The Guardian | 2017-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut book #text messages #true colours


Cape scoops 'Cat Person' writer Roupenian's debut

Jonathan Cape has scooped the debut book from Kristen Roupenian, the author of 'Cat Person', a short story published in the New Yorker this week which went viral and triggered a wave of media coverage. Continue reading at The Bookseller

[ The Bookseller | 2017-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debut book #cat person #jonathan cape #kristen roupenian #media coverage